'We're rethinking what a car is': Brian Bolain on the future of global branding for Lexus
Creative Boom
APRIL 20, 2023
At Milan Design Week, we chat with Brian Bolain, Lexus 's global head of marketing, to find out. So as part of this year's Milan Design Week, I sat down with their global head of marketing, Brian Bolain, to find out what all this means for the future of automotive branding. Every product is part of a cohesive family."
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