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Robot Food's identity for beauty brand Postcard invites us to slow down

Creative Boom

The Singapore-based, sustainable beauty brand has a fresh look and strategy based on the idea of simple joy. Formerly known as Oasis Beauty Kitchen, this sustainable self-care brand began as a humble kitchen enterprise when its founder, Hildra Gwee, developed a skin condition. Postcard, though, offers something quite different.

Brand 327
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Parker crafts modern new identity for historic mattress brand Ostermoor

Creative Boom

Consumers like the idea of established brands, but "old" and "mattress" aren't words that go together well. However, when we think about mattresses, we tend to gravitate to new, flashy brands with access to the latest supportive technologies. Ostermoor teamed up with Parker to help square that circle.

Brand 300
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New branding by Tavern helps revive America's iconic Sizzler restaurants

Creative Boom

But now it's back, and the brand has been reinvented from the ground up. Now, though, it's being brought back to life with a brand-new visual and verbal identity in partnership with Tavern. Tavern is a branding and design agency based in Brooklyn specialising in crafting modern heritage brands.

Brand 375
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Labneh brand Bezi takes on everyone’s favourite Mediterranean dip with a tasty identity

Creative Boom

As a lover of Middle Eastern foods and cuisine, I was more than intrigued when I came across the Bezi brand, which claims to be on a mission to unseat hummus as the go-to, healthy(ish) snack dip. While labneh brands aren't common, Krishnan notes that there are a huge number of "better-for-you" brands in the dips and spreads space.

Brand 432
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The Democratization of Design: Giving Creators & Marketers the Tools to Succeed

Brands must create and share impactful content to thrive, but they have less people, tighter budgets, and fewer resources to do so. Learn how to publish and market digital content with the same professionalism as organizations with million-dollar budgets.

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Universal Favourite crafts emotive branding for fertility testing startup

Creative Boom

Creative agency Universal Favourite explains the thinking behind the brand. Here's a great example of how thoughtful branding can achieve both these things and help bring the providers of cutting-edge medical tech together with those who need their help. It's incredible what new health services are coming online these days.

Brand 442
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Truffl's branding for coffee brand is packed with swagger and cultural pride

Creative Boom

Still, getting attention and conveying the quality of your brand isn't easy. The company was founded by Vietnamese-American Lan Ho, a daughter of immigrant political refugees, but was not the only Vietnamese coffee brand in the US by any means. To do so, they turned to award-winning LA branding agency Truffl.

Brand 360
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Now More Than Ever: Why Communication is Essential For Your Business

Speaker: Danielle Hughes, Chief Personality Officer, More Than Words Marketing

In this presentation, you'll hear from Danielle Hughes, a copywriting and branding expert, on how you can use your personality to connect with your clients and stand out from the clutter.