Wolff Olins completes major brand refresh for New York's world-famous Botanical Gardens
Creative Boom
JANUARY 31, 2024
The famous New York Botanical Garden (NYBG) has revealed its first major brand refresh in over a decade in partnership with global brand consultancy Wolff Olins. Creating a new tone of voice for the brand focused on the tonality and attitude of New York and the Bronx.
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