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Deliveroo serves up a sizzling new identity to drive a wider global appetite

Creative Boom

The move is part of a drive to ensure competitive edge, distinction, and creative consistency across Deliveroo's ten local markets. Lastly, as Deliveroo continues its global growth, it asked: how to build a consistent look and feel that drives distinctiveness across such unique markets?

Agency 397
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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

Tania Boler Tania Boler is the founder and president of Elvie, a London-based company that develops innovative technology products to improve women's lives in overlooked categories such as breast pumps and pelvic floor health. Founded in 2013, Elvie has grown into a global market leader for premium breast pumps in the U.K.

Agency 403
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Must-See Marketing Movies to Inspire Success

Canny

Like you, we can’t get enough of marketing movies and marketing-focused television. That said, if you were to ask me to pick between the two, I’d more than likely go with a movie where marketing is one of the main elements. Marketing movies, on the other hand, tend to be a lot easier to digest, in my opinion. Steve Jobs.

Marketing 147
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'Say High': Gotham's new campaign aims to celebrate and destigmatise cannabis

Creative Boom

But it wasn't until 2016 that her blog hinted at a growing interest in cannabis and the negative narrative surrounding weed. Of course, the campaign is what we've come to expect from Gotham, a business founded by American entrepreneur Joanne Wilson of Gotham Gal , the name for her longtime blog and investment firm.

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How To Use Influencer Marketing To Boost A Brand

Inkbot Design

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 They share their authentic experiences with brands and their products and services online.

Marketing 128
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The Definitive Guide to TikTok Marketing

Inkbot Design

The Definitive Guide to TikTok Marketing. Many businesses are overlooking the potential of TikTok as a viable marketing resource. This definitive guide will look at TikTok, one of the most popular social media platforms, as a lucrative marketing platform. What is TikTok marketing? In 2021, 78.7 million by the end of 2022.

Marketing 136
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Word of Mouth Marketing: The Power of Recommendations

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Word of Mouth Marketing: The Power of Recommendations Word of mouth marketing, often abbreviated as WOMM, refers to any positive or negative customer recommendation about a product or company. This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts.