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Rebrand of Riot Games by Stink Studios prioritises the player experience

Creative Boom

Founded in 2006 and based in Los Angeles, Riot Games is a major video game developer, publisher and esports tournament organiser, best known for its battle arena game League of Legends. With these findings, the team at Stink Studios worked on developing a master brand that celebrates the games and commitment to its players.

Media 474
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Japanese minimalism and Scotch provenance: LOVE designs new Wildmoor whiskey brand

Creative Boom

Amid the rising popularity of Japanese whiskeys, LOVE has designed a new brand that combines two cultures while staying true to the category's time-honoured codes. Manchester-based creative agency LOVE has designed a new luxury whiskey brand from scratch in collaboration with William Grant & Sons (WG&S).

Branding 448
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DixonBaxi rebrands US TV network The CW as it expands its content mix

Creative Boom

Launched in 2006, it's long specialised in reality shows alongside original dramas aimed at a younger audience, such as Gossip Girl, Arrow, Jane the Virgin and Riverdale. In the words of DixonBaxi, this is: "A voice-led brand that brings a dash of spice to everything it does. Its expanded version, in particular, is truly eye-catching.

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Javier Fuentes reconnects with his cultural roots via trippy digital illustrations

Creative Boom

These include Bustelo, a brand of coffee which is a staple of kitchen cupboards for Cuban-Americans, plus Fabuloso, a household cleaner favoured by the Latinx community. "I Moving to Boston in 2006 was a bittersweet experience," he reveals. I work on branding for a wide range of clients," Javier explains.

Digital 487
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Le Labo Reconnects With Their Wabi-Sabi Origins in New Kyoto Store

Design Milk

In 2006, Le Labo’s inaugural retail store in New York City’s budding Nolita neighborhood introduced many to the previously unfamiliar concept of wabi-sabi. Le Labo has recently unveiled their newest home in Kyoto within a meticulously preserved Machiya.

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12 of the best online clothing stores that sell unique pieces by leading artists and designers

Creative Boom

Alongside freelancing as a designer and illustrator, she also runs a printed fashion brand, which aims to inject an element of joy into getting dressed in the morning. Independent and based in London since 2001, Lazy Oaf is a design-led lifestyle brand with a history of doing things its own way. Lucy & Yak.

Artist 533
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Legato Lighting by Luca Nichetto for Matter Made Makes Spaces Glow

Design Milk

Founding his studio in 2006 with the aim to create thoughtful, modern work, collaborating with brands such as Bernhardt Design, Hermès, and Moooi. Legato Linear Luca Nichetto is a multidisciplinary designer, deeply inspired by the Murano glasswork that dotted his childhood and then professional work in Venice.

Sports 182