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Crusha's new identity is a mashup of American diners, Grease and teenage rebellion

Creative Boom

Not long after its launch, British Sugar bought it to sell a range of milkshake mix flavours to the UK market. In late 2001, it came under its brand, The Silver Spoon Company—one that still thrives today. Crusha was a part of all that, tapping into a global mood of optimism and hope.

Brand 468
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Defy's anniversary ads for Boyds strike the perfect balance between past and future

Creative Boom

To celebrate its 85th anniversary, it approached Defy , an independent Philadelphia-based marketing company that's been quietly churning out unique angles for powerhouse global clients such as Nike, Ricoh, Comcast, Ritz Carlton, Wilson Sporting Goods and AmeriGas.

Sports 497
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The Eden Project's first rebrand is a force of positivity fighting against the climate crisis

Creative Boom

Since opening in 2001, the Eden Project has quickly become one of Cornwall's most popular tourist attractions. The Eden Project has been given its first rebrand in its 22-year history courtesy of SomeOne. Inspired by natural forms and with a focus on positivity, the new identity aims to tackle the planetary emergency with a proactive voice.

Brand 481
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Positive stories from freelance creatives to boost your mood in a recession

Creative Boom

For UK-based illustrator Sarah Coleman, aka Inkymole , a particularly proud moment came when "we realised we'd been able to employ an accounts lady a day a week for over ten years – which we still do – while also being in a position to employ a series of excellent assistants, which we've had since 2001. The takeaway?

Freelance 542
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How to Make a Brand Image?

Graphic Design Junction

Philip Kotler, the Father of Marketing’ describes Brand Image as: Brand image is a set of beliefs, ideas, and impressions that a person holds regarding an object – Kotler (2001). Identifying your Target Market & Brand Positioning. How do you stand out from the competitors offering the same product or service?

Brand 363
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Carl Rylatt of UnitedUs on how to use symbols in graphic design

Creative Boom

Vox.Bio The other partner brand in this project was Vox.Bio, CHR's market research division. And the third: a more abstract, mystical representation of 'the beyond', suggesting that it is here that Solici's insight penetrates beyond what is already known and into the realms of the undiscovered and unique."

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F5: Rosemary Hallgarten on Mark Rothko, Modern Architecture + More

Design Milk

Yet it was her first trip to Peru that shaped the vision she had for her eponymous company, which she founded in 2001. The farm shop and market is always full of inspiring visual treats, with the bright colors of its fresh produce. It is the perfect elegant and cozy place to sip a perfect margarita. Everything tastes delicious.