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Expressive Type Today: How typography captivates in a world of visual overload

Creative Boom

We spoke to co-founder Jon Dowling to find out more. It highlights those who use type not merely to deliver information but as something much more powerful. "It However, the book is more than just a showcase; it's an invitation to see typography as an evolving medium.

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Why accessibility shouldn't compromise on aesthetic

Creative Boom

He says: "It was clear that the new branding work needed to create ways to better explain the Scheme's full offering, making it more representative, positive, and straightforward. Making the design "striking, not stark", he adds, opened the door for more people to access the Motability Scheme easily and quickly.

Branding 515
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Meet the artist behind the cover of this year’s Booker Prize winner

Creative Boom

Metsola has shared such a relationship with Vintage Books creative director Suzanne Dean and, more recently, Headline Publishing Group's senior book designer Yeti Lambregts. This way, the process is more efficient and adaptive to demands and suggestions from the publisher."

Artist 468
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Design trends for 2025: creative leaders share their vision for the future

Creative Boom

But considering the increasing maturity of tools and applications, there's no point watching from the sidelines any more." As a relatively early adopter, I've enjoyed seeing creatives become less intimidated by AI and more experimental with it," he says. That's something that I think will be more important to brands going forward."

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How to curate the perfect soundtrack for your brand's visual identity

Creative Boom

In the ever-changing world of digital content creation, your brand's identity is no longer confined to visual elements alone. For instance, bright, vibrant colours might correspond to major keys and upbeat tempos, while muted or cool tones could suggest minor keys or more subdued arrangements.

Brand 448
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Bored of Pinterest? 8 alternatives to try for design inspiration

Creative Boom

For more on how it works, read our article How building a 'secret repertoire' helps you generate original ideas. A 2015 reimagining of StumbleUpon, a popular tool amongst web developers in the early 2000s, Mix is a personalised content discovery platform offering a serendipitous approach to inspiration. Mix Want to be surprised?

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The rise of the creative generalist: why being 'good at lots of things' is becoming a superpower

Creative Boom

Because today, clients are asking more from fewer suppliers, timelines are compressed, and the creative industry itself is evolving faster than anyone anticipated. This is why I've always believed in—and practised—a more generalist approach. When a client needs both brand strategy and social content, they can deliver both.

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