Inkbot Design

NOVEMBER 29, 2023

Here are some specific ways that great UX writing benefits products: Drives Actionable User Behaviour: UX writing prompts users' desired behaviours and actions, whether signing up for a trial or adding an item to their shopping cart. Failing to localise UX copy for each target market leaves users confused or unable to relate to the content.

Arts and Crafts 92

Arts and Crafts Production Digital Marketing 92

Canny

APRIL 4, 2024

Even if you believe certain teams, like customer service or technical, may not require the same level of insight as your marketing and sales teams, think again. That’s why we’re presenting you with the ultimate website workshop bundle, designed to facilitate the most effective learning experience for all participants.

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UX Collective

DECEMBER 4, 2023

Us, presenting at the UX+ conference. We finished our undergraduate in Graphic Design in 2017 and since then, Yunan worked at Meta for 5 years as a designer, before transitioning to be a Product Manager a year ago; I worked at Google and Meta for the past 6 years as a designer. or become a manager? The sky is the limit.

Production 89

Production Product Management Education Publishing 89

Creative Market

AUGUST 18, 2021

Product design is a complex discipline, requiring careful study and understanding of your user. We asked Creative Market’s own product minds to open up their libraries and share some of the books that have shaped their careers. It is built on years of experience and is recommended by experts from a wide variety of fields.

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UX Collective

FEBRUARY 14, 2022

Be sure to include your process and key consultations when presenting your UX deliverables to senior management as this helps to build trust. Each time we have an incoming team member, I am forced to present them with a barrage of forms and processes asking them for the same information in multiple, redundant formats.

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Publication Product Management Production Education 80

Inkbot Design

NOVEMBER 9, 2022

Brand building is the process of establishing and maintaining a recognisable and strong brand identity for marketing your company. You may need to invest in marketing materials , professional development opportunities for your employees, or advertising campaigns to bring your brand to the attention of new and potential customers.

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Brand Branding Production Marketing 138

Inkbot Design

APRIL 24, 2023

International Marketing: Strategies and Best Practices for Global Expansion As businesses expand their reach beyond their home markets, international marketing has become essential to any successful company's strategy. But how do you effectively market your products or services in a foreign country?

Marketing 72

Marketing Marketing Advertising Advertising 72

Inkbot Design

MARCH 14, 2023

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

Marketing 59

Marketing Marketing Advertising Advertising 59

UX Collective

SEPTEMBER 17, 2022

UUP is a tool for measuring the total UX rating of a product. UUP stands for Utility, Usability, and Presentation. It consists of 3 statements related to a product’s capabilities (utility), ease of use (usability), and aesthetics (presentation). In summary: Survey to get a baseline product UUP rating. That’s great!

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Production Presentation Programming Product Management 115

UX Collective

DECEMBER 18, 2021

Brainstorm Cards This deck of 52 cards is divided into 4 trends: Regulation Trends , Market Trends , Technology Trends, and Customer Trends. Revolut as example of market trends) What if you delivered an augmented reality experience? The deck can be purchased via the publisher or book stores.

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UX Collective

JANUARY 11, 2024

A product that solves concrete tasks: ensuring consistency reducing development time and much more Most often, the main reason to create a new product is that you want it to be different from the existing ones on the market. After all, often design systems are built as a product for internal use.

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UX Collective

OCTOBER 26, 2023

Many businesses do not have well-defined product development processes and do not understand the value that research and design can add to generate revenue, find product market fit, or whatever their goals are. How do we engage managers and stakeholders? You are not alone! Make relationships as widespread as you can.

Internet and Software Development 92

Internet and Software Development Production Product Management Marketing 92

UX Collective

JANUARY 13, 2023

In the end, visitors were presented with a personalized report showing which pieces of art triggered the strongest brain activity, and a digital shopping cart containing the items based on their subconscious preferences. People were then set free to visit the art exhibition with the task of paying particular attention to pieces they liked.

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Art Presentation Production Exhibition 114

UX Collective

APRIL 3, 2023

Here are a few examples of how you can benefit from this research, especially for product designers and product managers: As inspiration on how other marketplaces have been designed (features, flows, interactions, copy, etc.) Publishers (companies or developers) create products to grow their businesses and improve experiences.

Internet and Software Development 84

Internet and Software Development Patterns Production Publishing 84

UX Collective

FEBRUARY 1, 2022

This article outlines a path to ‘better’ Design-led price testing in a field which has been dominated by Economists and Market Researchers. B2B / B2C; digital product v consumer product). Innovation type and phase: The type or phase of innovation the product or service is currently at (e.g Breidert, M. Hahsler, T.

Production 80

Production Marketing Marketing Consulting 80

UX Collective

JANUARY 2, 2022

We pulled together a working group of Product Management, Design, Data, and CRM to map out?—?based who the consumer segments were in the endurance sports market. from marketing campaigns, sales collateral, to product experimentation. We’re looking for Product and Brand Designers and we’d love to hear from you.

Production 112

Production Sports Marketing Marketing 112

UX Collective

FEBRUARY 9, 2024

These new concepts need to be tested, especially since development is costly and prototyping, particularly with generative AI, presents significant challenges. The diary studies brought to light unforeseen scenarios, like when multiple family members with different preferences were present or when the user had guests over.

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Production Travel Product Management Presentation 97

Design Beep

FEBRUARY 27, 2023

Figma is widely popular among designers, product managers, and developers due to its intuitive and user-friendly interface, as well as its strong collaboration and prototyping features. Axure is a product design tool that is widely used by product managers, designers, and developers.

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Production Internet and Software Development Photoshop Animation 64

UX Collective

MARCH 14, 2022

And even the largest companies fail to pivot when the market is moving away from their core product, like the famous example of Kodak successfully designing the first digital camera…and then deciding to scrap it. It presented too much of a risk to their core product, the film camera. The reason?

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UX Collective

MAY 19, 2022

As on many other projects, the product managers responsible for defining initial specifications assumed the product required a capacitive touchscreen display, of similar size and resolution to a contemporary smartphone. This is an understandable concern.

Manufacturing 145

Manufacturing Production Presentation Industrial Design 145

UX Collective

MARCH 3, 2022

As a freelance UX Writer, one thing I’m often hired to do is help companies find the right tone of voice to communicate with their users throughout the product experience. Headspace In the past, I worked as a Product Manager for a fledgeling meditation app, and when I tell you Headspace was a literal obsession, I’m not exaggerating.

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Brand Branding Production Freelance 80

UX Collective

MAY 10, 2023

The current wave is cresting, ready to wash over software design and product management. And third-wave research will reach even higher, moving into product and organizational strategy. There’s known value here, but no shared and understood model of how research work works in the product-sphere.

Internet and Software Development 100

Internet and Software Development Product Management Production Marketing 100

UX Collective

MARCH 2, 2022

As the COVID-19 wave descends and the hi-tech market is still red hot, there is a huge demand for designers out there. Define ahead and get advice You may be a brilliant startup founder, developer, or product manager. Give the opportunity to present the work, rather than asking to send back a Figma file or presentation.

Production 89

Production Presentation Product Management Consulting 89

UX Collective

APRIL 20, 2022

There’s also no way to use email marketing to promote the game. Choose Boring Technology by Dan McKinley presents the wonderfully radical idea that software developers should choose boring technology instead of endlessly chasing shiny new things. So obviously, it’s much easier to just not have user accounts. No back end.

Production 102

Production Internet and Software Development Coding Arts and Crafts 102

UX Collective

JULY 1, 2022

The same goes with our product management (PM) teammates. We should “get” them and the work they do just like we “get” coding and the work engineers do, as the three of our domains together comprise the engine of product development. First, what is product management, broadly speaking? y tho In the?

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Product Management Production Coding Consulting 93

UX Collective

AUGUST 11, 2021

Problem, not solution “Focus on the problem, not the solution” is a mantra familiar to most product managers. Getting attached to an idea If you are a product manager, chances are you come from an adjacent field, like marketing, engineering, or UX. link] The UX Collective donates US$1 for each article we publish.

Product Management 137

Product Management Production Color Publishing 137

UX Collective

MAY 18, 2021

Further out, however, the edges become blurry, the team will likely be operating at a lower fidelity, presenting the bare bones of concept and ideas, where there is both time and scope to narrow down on the specifics. If you don’t have North Star, a vision for where the product is heading, grab your nearest Product Manager and get to work.

Production 77

Production Architecture Product Management Travel 77

UX Collective

MAY 25, 2023

Learn how to use RICE, one of the most used product management frameworks, to prioritize content design tasks and focus on what matters. One of the most recurring concepts one comes across in the Scrum PSPO I certification is that product owners (or managers) are value maximizers. Did you decide to use this framework?

Product Management 118

Product Management Production Publishing Publishing 118

UX Collective

JUNE 29, 2021

In the case of high involvement products whereby one’s past experience can greatly influence their present choices such as education, insurance plans, or mortgages, they are even more crucial. The UX Collective donates US$1 for each article we publish. New York: Holt, Rinehart & Winston.

Production 83

Production Education Publishing Publishing 83

UX Collective

FEBRUARY 17, 2023

Serendipity by design Ideas for applying serendipity principles in the digital world (I) An (un)expected discovery I love flea markets. This “demo” program was so popular and ever-present in each computer manual at the time [10]. Designers of social networks had been working on this question for a while.

Programming 92

Programming Networking Production Digital 92

UX Collective

AUGUST 2, 2022

The developers and product managers, all so happy that they had finally gotten a UX designer, believed that all their problems were about to go away. Or is it merely that the industry is so decentralised, that it presents itself as an unwelcoming and exclusive club? Unsure if they have what it takes?

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Digital Production Product Management Templates 86

UX Collective

SEPTEMBER 27, 2021

Falcon rockets landing | Photo by SpaceX on Unsplash This article is based on my presentation at the Product Camp 2021 conference and was divided into 8 key points when it comes to building a UX team. Well, nothing. But that’s what we call our Friday’s casual meeting. Subscribe to the UX Secrets Club Youtube channel ??

Production 63

Production Presentation Consulting Product Management 63

UX Collective

MARCH 31, 2022

Thus, Square revealed a market: it did exist, but had not been served yet. We can then see the first steps of product discovery as setting up a magic act. Like volunteers in magic tricks, who help the magician to set the trick, our first chats with people from our target market should give us inputs to our product shaping process.

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Production Product Management Marketing Marketing 96

UX Collective

SEPTEMBER 19, 2023

Even when that information is clearly presented as being false, we are still likely to process it as true.” This post was originally published on ? This can lead to the invention or acceptance of false causes if no clear, true cause is evident. Our default is to believe that what we hear and read is true. So is data important?

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Publishing Publishing Presentation Entertainment 104

UX Collective

FEBRUARY 12, 2023

Photo by carlos aranda on Unsplash Lean and its forebears are perfect for the manufacture of physical goods, particularly when there is an established market and a mature product. When it comes to creating a new product, manufacturers relied on different processes in their R&D departments. Cars produced on an assembly line.

Manufacturing 136

Manufacturing Production Marketing Marketing 136

UX Collective

AUGUST 23, 2021

But, as a product designer working remotely and, lately, in fast-paced growth environments, slow living seems aligned with the core of the design, which is intentional. It is about being present for each part of the day. The goal of this article is to explore those subjects: The two typical weeks as a product designer Why slowing down?

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Production Presentation Marketing Marketing 102

UX Collective

JULY 25, 2022

From Facebook ads to YouTube recommendations; from Siri to Google Assistant; and from automated translation of device notice to marketing personalization tools; AI now deeply permeates both our work and personal lives. Numerous ML apps present themselves as an assistant. How can product managers integrate them in their roadmap?

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Production Product Management Programming Presentation 133