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The 5 Best Product Management Books to Read

Inkbot Design

The 5 Best Product Management Books to Read Hey there, fellow product managers and aspiring product management enthusiasts! Look no further because today, we're diving into the world of product management books guaranteed to empower you on your journey. But why books, you may ask?

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The 5 questions I get the most about becoming a product manager

UX Collective

Q&A about becoming a product manager that will help you find great roles, build your skills, and ask the questions you need Photo by Canva Studio A few years back, I realized that the questions I was getting about my path to becoming a leader in product were ringing a similar tune. I love this question.

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Marketing Job Descriptions: What Do Marketers Do?

Canny

You would have heard of the word ‘marketing’ and will probably know someone who works in this field. But what does marketing actually mean? And more to the point, what do marketers actually do? One of the biggest problems with defining a marketing job description is that there’s so much to talk about.

Marketing 148
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9 Common Digital Marketing Mistakes You Need to Avoid

Inkbot Design

9 Common Digital Marketing Mistakes You Need to Avoid Are you worried that your attempts at digital marketing aren't working? This article will look at nine common errors that organisations make while using a digital marketing strategy and how to avoid them. Suppose you don't have a solid marketing strategy.

Marketing 145
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The power of Perplexity in research

UX Collective

Whether you’re in UX, an entrepreneur, or a product manager — having a tool that accelerates your research discovery process is vital. This is particularly useful when you’re exploring a new market or investigating customer needs. From blank slate to breakthroughs.

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Market Research for Branding: How Insights Help Your Brand Growth

Inkbot Design

Market Research for Branding: How Insights Help Your Brand Growth. Market research is critical, whether launching a new product, expanding your services, or staying ahead of your competition. The market is predicted to increase at a compound annual growth rate of 5% from around $75 billion in 2021 to $90.79

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100 questions for the new product manager

UX Collective

Anytime you start a new job that is as nebulous and complex as product management, there are going to be questions. Curiosity is a key trait of a successful Product Manager Making sense of the wall of questions After finishing my 100 questions, I next wanted to categorize them. So much new! What is in flight?