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From Vision to Reality: 40+ Fresh Branding Ideas and Logo Designs for Inspiration

Graphic Design Junction

Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Logo designs are not mere graphics; they are visual identities that speak volumes even before a single word is uttered.

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Among Equals designs NASA inspired brand for futuristic energy programme

Creative Boom

While brands in the fusion space are already falling into stereotypes, STEP is standing out from the crowd with a colour palette inspired by the synthetic image of future plasma. Among Equals is behind the identity for new UK energy programme STEP, designed to position the brand as ambitious as NASA's Apollo missions.

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Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

At the start of each new project, we engage the entire team in the ideation process from the outset, including junior designers and interns," says Vander Herberg. Our strongest projects happen when every team member is involved in the creative process." We value input from all levels, ensuring the best ideas emerge.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Every creative should know about these 25 design studios and learn from their inspiring work. In a world overflowing with creativity and design innovation, there are thousands of outstanding design studios to be inspired by. Hopefully, their work will inspire you too.

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The Collected Works and PRINT Magazine craft a new identity for PRINT Awards 2025

Creative Boom

The awards' new visual identity embodies organic growth as a metaphor for creativity, blending generative design and dynamic typography. For the 2025 edition, PRINT Magazine enlisted The Collected Works to craft a dynamic visual identity and hero film that embodies the theme of "cultivating creativity."

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Playful branding for new country club summons the spirit of Caddyshack

Creative Boom

Crafting a visual identity for Picklewood, a first-of-its-kind pickleball club and restaurant, was a tricky proposition. And they turned to local creative website agency People People to define and create a memorable brand and visual identity. Caddyshack's country club Bushwood provided some inspiration for Picklewood's name.

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Meet TĂ¼pokompanii, the type foundry redefining letterforms through 'mistakes' and tradition

Creative Boom

For me, typefaces and visual identities are inseparable. It's important to ask the right questions early on—what role will the typeface play, and how does it fit into the larger visual identity?" Our process typically begins with a conceptual or formal idea, which we apply systematically to each letter. the studio explains.