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SomeOne founding partner Simon Manchipp delves into their recent project with the Motability Scheme, explaining why brands in this sector need to change. Nowadays, there's no excuse for brands and services to be inaccessible with so many tools at their disposal to ensure otherwise.
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Every creative should know about these 25 design studios and learn from their inspiring work. Some of these make a lot of effort to publicise their work; some tend to hide their light under a bushel. Hopefully, their work will inspire you too. The studio fuses strategy with design to create dynamic and culturally relevant work.
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Graphic designers share their expert insights on how to do so. The right typeface can bring a brand to life, enhance readability and accessibility, and convey your intended message with clarity and style. So it's worth considering how you go about it. So the more it can amplify the archetypal character of the brand, the better.
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There never seems to be an imperative other than to draw something – even when she tackles a difficult brief for one of the big brands she works for. Looking at the work, it's easy to imagine her pencil on the page as she plays with ideas and immerses herself in this handmade world. "To I enjoy spending time with my work.
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Shortlisted artworks L-R: Toshio Saeki for Geordie Geep; Mat Maitland/Tung Walsh for Galantis; Joshua Gordan for New Dad; Hvass & Hannibal for Efterklang; Matt Hansel for Foster The People; Lulu Lin for Fontaines DC The winning artwork explores themes of the divine feminine and features a very particular shade of blue with strong line work.
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