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Types of Advertising: Traditional vs Digital Strategies

Inkbot Design

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. This includes: Radio spots – Brief pre-recorded audio ads aired on AM, FM, or digital streaming radio stations. Local TV – In specific metro areas.

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Learn to Build Speculative Worlds in SCI-Arc’s LA-Based Fiction and Entertainment Postgraduate Program

Colossal

“Mercury XX,” short film designed and directed by Miriam Kuhlmann, SCI-Arc Fiction & Entertainment 2020. Our perception of the world is unquestionably determined by the extraordinary shared languages of fiction and entertainment. Through these stories, we exchange ideas and engage with our environment.

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Paramount's new home for pop culture is designed to move at the speed of content

Creative Boom

Described as an "always-on" platform, Mixible is a digital offshoot of Paramount's other entertainment brands, specifically its flagship Hollywood program Entertainment Tonight and ET Live. Distinctive, upbeat and entertaining, it's like the opposite of doom-scrolling.

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What is Digital Branding? Benefits & Strategies

Inkbot Design

What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly. Differentiation The digital landscape is increasingly crowded.

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Desert bloom: how COUR designed Suki Waterhouse's magical Coachella set

Creative Boom

Based in Nashville, COUR is a consortium of experienced designers and creative producers who work on live entertainment events and installations. Renderings from reality Translating this enchanting vision to the Coachella stage was an intricate undertaking that blurred the lines between the digital and physical realms.

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Margaret Flatley on creating narrative stories, how to draw dynamic compositions, and why she's lured to the fantastical

Creative Boom

When she's not working as a senior designer at Bustle Digital Media, Brooklyn-based illustrator, comic artist and designer Margaret Flatley is busy conjuring up her own magical narrative stories. The Communication Design (Comm Des) program at Washington University in St. 5 Micron pen and digital colour.

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Essential Tools and Resources for Digital Nomads

Inkbot Design

Essential Tools and Resources for Digital Nomads The world of work has changed dramatically in recent years. Remote work and digital nomadism are growing trends, with more people working remotely and travelling the world than ever. However, being an effective digital nomad requires the right tools and resources. Let's dive in!

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