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Why the Jaguar rebrand is a total disaster

Designer Daily

#Jaguar pic.twitter.com/BfVhc3l09B — Jaguar (@Jaguar) November 19, 2024 At this point, you must all have seen the Jaguar latest video, as it went viral on almost every social media platform. The car brand went for something totally different from their usual ads, as you can see in the embedded video above.

Brand 393
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50 fonts that will be popular with designers in 2025

Creative Boom

Alebrijes by Shivani Parasnis using Obviously by Oh No Type Co., TYPE BY Quadraat by Fred Smeijers Quadraat is a versatile typeface that combines Renaissance elegance with contemporary ideas on construction and form. Read on to discover the typefaces that will define 2025's visual landscape.

Fonts 540
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How&How reinvents Chester Zoo as a 'force for nature' with radical rebrand

Creative Boom

Alongside this, the team created a custom typeface with the US-based type foundry Sharp Type. As part of a two-year collaboration with How&How, the conservation charity reinvents itself with a new logo, custom typeface and migration-inspired patterns. But behind the scenes, there's a lot more going on.

Education 518
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8 Types of Videos Brands Should Use in Marketing Campaigns

Just Creative

This video has been contributed by Dave Schneider. consume video content at least once a month. And the demand for video is increasing every year. Brands can no longer get by without adding video to their arsenal of marketing tools. In fact, without video, staying ahead of the competition can be almost impossible.

Marketing 342
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What is art? What makes it good? And other things Signal festival makes you think about

Creative Boom

There's a clear delineation between the two worlds when it comes to not only the way education is timetabled and funded – it permeates culture more broadly in the way we causally ascribe people as 'arty types' vs' science types', creatives, tech-bros; we talk about brains being 'maths' or 'words', Sudoku vs Wordle.

Art 461
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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Standout recent projects include a stunning rebrand for Nike Run, recharging Nike by going back to its roots: running as the soul of Nike, and an identity refresh for Vevo, which reinforced the world's largest music video network as both an expert in the space and a champion of the artists it showcases.

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Inside the thinking behind Frontify Futures' standout brand identity

Creative Boom

The first was a node-based design tool that takes our custom Frame and Hairline fonts as a base and uses them as the foundations for our type generator. With it, we can generate unique type variations for each content strand—each article, even—and create both static and animated type, exportable as video or rendered live in the browser."

Branding 236