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Amber Day on illustrating the new collaboration between TAG Heuer and Malbon

Creative Boom

Globe-trotting illustrator Amber Day , AKA VISBII, has created her own unique spin on the Malbon mascot in a new collaboration which pairs up the golf character with luxury watch manufacturer TAG Heuer. I've been a fan of TAG Heuer forever, but I had to look up Malbon as I am not heavy into golf.

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Koto boosts youth-oriented fintech brand with super-colourful Gen-Z visuals

Creative Boom

The agency's work for the collaborative earning app Fluz is keenly targeted at a young audience looking to save money. Enter Fluz, a collaborative earning app that amplifies spending power by offering cashback on everyday purchases. Second, flexibility: ensuring that every touchpoint and piece of communication feels uniquely Fluz.

Branding 541
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Hudson-Powell's Impala rebrand finds the human side to empowering tech

Creative Boom

Pentagram partners Luke Powell and Jody Hudson-Powell have collaborated with tech-driven travel platform Impala to create a new brand identity which finds the engaging, human side to its services. Topping off Impala's new design identity is a system of colourful, travel-inspired typographic tags and buttons.

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Sam Rodriguez's graffiti-inspired portraits depict people in their unseen entirety

Creative Boom

For example, Tags were faster markings that acted as advertisements of ‘I was here’ versus the more elaborate Production Pieces that involved a group of people forming concepts for a large-scale wall. "I It’s self-promotion mixed with making something in a bigger collaborative effort."

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Fellow Studio crafts brand identity and immersive narrative for Holiday Best

Creative Boom

London agency Fellow Studio explain how they collaborated on developing this new brand. Through strategic workshops and competitor analysis, it became evident that customers desire a package holiday tailored to their unique interests and requirements, where they feel heard and provided a bespoke experience without the inflated price tag.

Branding 448
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How designer Rosie Greener and artist Hattie Stewart created a unique jewellery collection

Creative Boom

In recent years, we've all become used to seeing some glorious collaborations between big jewellery brands and established artists. At the end of last year, I did a Q&A and was asked who my dream collaboration would be with," she recalls. "I And she's found collaborations to be a great way to keep moving forward. "I

Artist 435
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New Genre designs identity, platform and website for new design standards tool

Creative Boom

New Genre was recommended to Follio by one of its previous clients, and the design team immediately understood why architects, designers, and engineers needed a tool to bring all of their design standards into one digital collaborative space.