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The Canadian agency is all about smart, strategicbranding that breathes life into real estate, cultural, and hospitality spaces. With a collaborative vibe and a knack for timeless design, its team creates brands that don't just look great—they feel like they truly belong.
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While Refreshers already enjoys cult status in the US, its role in China is strategic. RTD is a crucial sector for us to reinforce our coffee leadership position in China," says Catrina Xiaoyu Wang, senior manager at Starbucks China. "As The rebrand brings a sense of freshness and flair that matches the product's personality.
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Image credit: Ali Martín Filsoof) Ali Martín Filsoof is the founder of Design Dept, an LA-based creative studio specialising in brand strategy, design, and packaging. Having recently launched my branding and design studio, Design Dept, I wear a lot of hats on any given day. Why not try a subscription?
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Image licensed via Adobe Stock The new digital frontier where AI meets creativity demands your urgent attention and strategic adaptation. She's been running her branding studio for eight years. She'd write blog posts about "brand identity mistakes" and "logo design trends," sprinkle in the right keywords, and watch clients trickle in.
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