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BrandOpus refreshes McCain's packaging portfolio

Creative Boom

A bespoke font and hand-printed illustrations created using real potatoes take centre stage in the new designs. BrandOpus has refreshed the design of McCain Foods' whole GB and EU packaging portfolio, which now includes a new bespoke typeface and printed brand assets. The studio also led the redesign that was carried out back in 2013.

Portfolio 420
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New book celebrates the lost pioneers of British graphic design

Creative Boom

Modernist Graphic Design in Britain 1945-1980 sheds light on the post-war designers who shaped the nation's visual identity while battling austerity and social upheaval. Like every profession, designers need to know their own history. And here's a useful, not to mention fascinating, new book that can help you with that.

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Bala crafts a radical label for category-first grasshopper beer

Creative Boom

GOSE required an identity as unique as its product, which Bala delivered through semi-abstract illustrations and an acidic colour palette that reflects the beer's salty flavour. This is why we fell in love with the idea of designing its label," he adds.

Patterns 451
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New identity for cashmere brand Gobi is deeply rooted in Mongolian culture

Creative Boom

With a staff of over 1700 people, 75% of whom are women, everything stays within the country, from harvesting the raw cashmere through processing, design, manufacture and distribution, Headquartered in the country's capital, Ulaanbaatar, Gobi began in 1981 as a state-owned company specialising in 100% premium cashmere.

Brand 461
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Web Design for All: Accessibility, Inclusivity and Beyond

Speaker: Eden Spivak, Design Expert and Editor at Wix & Nir Horesh, Accessibility Lead and Senior Product Manager at Wix

When we design products or websites for people like ourselves, there are many others who are, as a result, left out. The products we design can, and should, reflect the extremely wide range of human experiences and needs. What inclusive design is. In this webinar, you'll learn: Why accessibility matters.

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Poster Cult: the latest works of Swiss printmaker Dafi Kühne

Creative Boom

It seems that everywhere we look, there is news on advances in technology and the rise of digital techniques, even in the art and design world. In his studio, he mostly worked on typographic posters for music, art, architecture, theatre and film projects, but also created some posters for products.

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Design trends for 2025: creative leaders share their vision for the future

Creative Boom

The rapid evolution of AI is reshaping how we think about design. Because it's no exaggeration to say that this moment feels like it's going to be pretty pivotal in design history. Generally, we try not to worry too much about the big trends in graphic design," she begins. Beyond that, new AI platforms like Exactly.ai