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Nomad rebrands UK pet care giant Pets at Home

Creative Boom

The gem in the somewhat depressing crown of many a grey-tinged retail park, Pets at Home is something of an unsung UK pet care hero: not just the Toys 'R' Us of all-things-domestic animals, but for many, a fun day out, veterinary provider, insurer and more.

Brand 544
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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Every creative should know about these 25 design studios and learn from their inspiring work. In a world overflowing with creativity and design innovation, there are thousands of outstanding design studios to be inspired by. Hopefully, their work will inspire you too.

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Pentagram's heartwarming identity for a charity that helps pets and their people

Creative Boom

Marina Willer and her team at Pentagram are behind a super cute new identity for leading pet charity Woodgreen that has been designed to reflect the charity's special mission: "to help pets and their people". It's also home to the BAFTA-nominated TV series The Dog House which matches homeless dogs with hopeful new owners.

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Say hello to Hamster, Fontwerk's new two-tone font inspired by our furry friends

Creative Boom

Renowned Berlin-based type foundry Fontwerk has released an adorable new typeface which takes its design cues from the chubby cheeks and tubular homes of the humble pet hamster. Packed full of nifty tricks, dingbats and even some hamster characters, this new set is as charming as the animal that inspired it. But why hamsters?

Fonts 521
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23 incredible packaging designs to inspire you to enter the Pentawards 2023 today

Creative Boom

Categories include food, beverages, body, health & beauty; home, leisure & other markets; brand identity & connected packaging; sustainable design; professional concepts; and student concepts & brief. ShinkoQ was developed to blend into homes to create a design that would stand out on the sales floor with its own worldview.

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Winnie Au on the chaotic fun of capturing dogs on camera for her book, Cone of Shame

Creative Boom

We speak to the Brooklyn-based photographer about the inspiration for her unsual new series, and her tips for photographing pets successfully. The name comes from the fact that pets often look both comical and distressed while wearing them. Published by Union Square & Co.

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Photographs by Helga Stentzel of clothes on a washing line transformed into charming animals

Creative Boom

Happy Home © Helga Stentzel. Brad Pet © Helga Stentzel. In Edible Creatures, we see a gorgeous little puppy made of lettuce and the "ultimate comfort dog" made of sliced bread, inspired by The Great British Bake-off and called Brad Pet, no less. "To I started doing creative photography on Instagram about six years ago.

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