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Dark Mode: Implementing Dark UI in Your Web Design Strategy

Inkbot Design

Dark Mode: Implementing Dark UI in Your Web Design Strategy Dark Mode in UI/UX refers to a design aesthetic where the interface features predominantly dark colours, as the name suggests. This web design trend offers a viable alternative to light-themed user interfaces.

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20 Must-Read Books for Product Designers at Any Stage

Creative Market

Product design is a complex discipline, requiring careful study and understanding of your user. We asked Creative Market’s own product minds to open up their libraries and share some of the books that have shaped their careers. Web Form Design. Communicating Design. The Elements of Typographic Style.

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What Is the Difference Between Branding and Positioning?

Inkbot Design

A brand represents the identity, personality, and essence of a company, product, or service. Branding refers to creating, positioning, and promoting that identity in the minds of target customers. It evolves based on market positioning and customer perceptions over time. What Is the Difference Between Branding and Positioning?

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Design to win: How I use the power of comparison to unlock better design

UX Collective

These are highly technical, engineering-driven, software companies that require design input to shape their product, but that are very much not in the design business. Consequently, the size of the product design teams has been small: ranging from 1 to 8 people. They are in the cyber-security business.

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How To Define Your Brand Through Visual Design

Inkbot Design

This guide will explore leveraging visual design to express your brand’s personality. We’ll cover critical principles, psychology, best practices, and examples across mediums like logos, websites, packaging, marketing materials , and environments. Feature Purposeful Whitespace Whitespace refers to unused areas letting content breathe.

Brand 98
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Leveraging neurodivergent traits for design strategy

UX Collective

Before we get into the details, for those unfamiliar with what neurodiversity describes, Psychology Today defines neurodiversity as: Neurodiversity refers to the idea that neurological differences, such as those seen in autism or ADHD , reflect normal variations in brain development. What is Neurodivergence?

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6 Employee Engagement Strategies That Work

Inkbot Design

6 Employee Engagement Strategies That Work Employee engagement has become a top priority for human resources departments and business leaders. With good reason – engaged employees are more productive, drive higher customer satisfaction , and boost bottom-line results. You need strategies to engage them for the long term.