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Bala crafts a radical label for category-first grasshopper beer

Creative Boom

Designing a product that consumers haven't seen before is challenging enough, but when the main ingredient is an insect, it becomes even more important to make the identity appealing and desirable. This is why we fell in love with the idea of designing its label," he adds.

Patterns 459
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Why motion is the future of brand identity, and how to do it right

Creative Boom

Circular movements and fluid transitions weren't just designed for visual appeal. We began by establishing clear motion principles that reflected the brand's personality. Create motion principles that can be adapted and applied consistently across different contexts and platforms. Design for performance. Keep it human.

Branding 449
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Meet Tüpokompanii, the type foundry redefining letterforms through 'mistakes' and tradition

Creative Boom

Blending local heritage with experimental design, the duo creates unique typefaces that push the boundaries of traditional type design. Based in Tallinn, Estonia, type design studio Tüpokompanii prides itself on a "mistake-driven" approach, thrives on seeking out letterforms' "unexpected qualities", and is a "design-driven" studio.

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50 fonts that will be popular with designers in 2025

Creative Boom

Typography is a funny thing because while it's largely based on fundamental, eternal principles, it nonetheless continues to evolve year after year. This year's selection showcases a diverse range of styles, from timeless classics reimagined for the digital age to cutting-edge designs that push the boundaries of legibility and aesthetics.

Fonts 540
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Dutch studio JUST's new identity balances simplicity with wonder

Creative Boom

Reflecting its commitment to social change, the Hague-based design agency has crafted a colourful and impactful new identity for itself. Located in The Hague, Netherlands, JUST is a design agency deeply committed to making a societal impact. Wonder, in turn, is the feeling experienced when interacting with a product they've designed.

Agency 536
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Laura Stein on the Five Books that shaped her approach to design, branding, and sustainability

Creative Boom

This time, we've asked Laura Stein, CCO of Bruce Mau Design , to reveal her top five books that have shaped her approach to design, branding, and sustainability. Laura's selection of books offers a unique mix of thought-provoking ideas, ranging from environmental manifestos to design philosophy. MC24 is the next generation.

Branding 433
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It's official: AI is coming for your graphic design job

Creative Boom

Image licensed via Adobe Stock Designers should pay attention to a new report from the World Economic Forum. Worried about your job in graphic design? That's a stark turnaround from the previous report, which categorised graphic design as a "moderately growing" profession. If not, then maybe you should be.