Creative Boom

FEBRUARY 24, 2025

The awards' new visual identity embodies organic growth as a metaphor for creativity, blending generative design and dynamic typography. For the 2025 edition, PRINT Magazine enlisted The Collected Works to craft a dynamic visual identity and hero film that embodies the theme of "cultivating creativity."

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Print Magazine Sculpture Animation 356

Graphic Design Junction

OCTOBER 27, 2024

Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Logo designs are not mere graphics; they are visual identities that speak volumes even before a single word is uttered.

Brand 289

Brand Branding Inspiration Fonts 289

Creative Boom

OCTOBER 17, 2024

With big, industrial-era typography, a "straight-talking" tone of voice and a vibrant colour palette, the new identity marks a fresh chapter for the arts centre. It is marking this milestone with a bold brand refresh by EDIT Brand Studio. A Salford Icon with a Fresh Perspective Named after the famous 20th-century painter L.S.

Arts and Crafts 456

Arts and Crafts Gallery Art Brand 456

Creative Boom

DECEMBER 3, 2024

BrandOpus has refreshed the design of McCain Foods' whole GB and EU packaging portfolio, which now includes a new bespoke typeface and printed brand assets. This latest project has seen the new brand assets introduced on pack across all products, from croquettes and chips to wedges and fries.

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Portfolio Print Fonts Production 430

Creative Boom

NOVEMBER 3, 2024

Creative director Rob Duncan explains how a new visual identity crafted by Mucho has helped that effort. It has a great deal of equity and recognition in Mongolia, but wanted help in growing the brand outside the country. Gobi is well-known in its native Morocco but needed an extra push to expand its global presence.

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Branding Brand Manufacturing Travel 468

Graphic Design Junction

NOVEMBER 3, 2024

In today’s highly competitive business environment, branding is essential for making a memorable impression. When presenting a brand to clients or stakeholders, one of the most powerful tools is a well-designed stationery mockup. This attention to detail can make a substantial difference when presenting branding concepts to clients.

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Presentation Brand Branding Portfolio 266

Creative Boom

OCTOBER 21, 2024

Manchester-based branding agency Alphabet started life in 2016 and has cemented its place as an ideas-driven agency with an ethos rooted in a quote by Saul Bass , the legendary designer who's probably best known for his iconic Alfred Hitchcock movie posters. "We Co-founder Abbas Mushtaq shares insights on their journey.

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Branding Brand Client Agency 435

Creative Boom

JANUARY 27, 2025

Enter Lazy Tan, the brand that wants to flip the script with its innovative, easy-to-apply, skin-friendly formula. Of course, the self-tan market has boomed in recent years, and we've seen everything from celebrity brands to natural claims, foams, oils, moussesyou name it.

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Brand Branding Textures Marketing 353

Creative Boom

NOVEMBER 3, 2024

From transforming Boulder's beloved Pizzeria Alberico to partnering with global brands like Stripe, Mast balances simplicity, collaboration, and storytelling in its approach. Our role was to reimagine its identity in a way that felt authentic and aligned with its values.

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Client Brand Branding Project Management 495

Creative Boom

APRIL 8, 2025

Starbucks is reintroducing its much-loved Refreshers drink to Chinese consumers with a major glow-up, including an innovative bottle design and bold graphic identity crafted by global design agency Marks. The change aims to carve out fresh space in China's fiercely competitive ready-to-drink (RTD) market.

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Portfolio Marketing Marketing Patterns 341

Creative Boom

JANUARY 21, 2025

Some elements of the new identity are inspired by the architecture of the brand's new home in Edinburgh's city centre, The Arches. The Glasgow team of international design studio D8 has designed a new brand world for Edinburgh Gin, supporting the redesign of its core range bottles, which happened back in 2023.

Brand 397

Brand Branding Architecture Production 397

Creative Boom

JANUARY 8, 2025

While brands in the fusion space are already falling into stereotypes, STEP is standing out from the crowd with a colour palette inspired by the synthetic image of future plasma. Among Equals is behind the identity for new UK energy programme STEP, designed to position the brand as ambitious as NASA's Apollo missions.

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Inspiration Brand Branding Agency 293

Creative Boom

MARCH 5, 2025

Through its new identity, HALFDAY is serving up bold colours, playful illustrations, and a healthy dose of '90s nostalgia, proving that prebiotic tea can still have a rebellious streak. But for HALFDAY, a ready-to-drink iced tea brand aiming to balance nostalgic flavour with modern-day wellness, standing out was exactly the goal.

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Brand Branding Illustrator Illustration 322

Creative Boom

FEBRUARY 20, 2025

With a dynamic new identity, DesignStudio's brand refresh for DNEG embraces motion, creativity, and innovation, reinforcing the VFX giant's position as an industry leader. DNEG, the world-renowned visual effects and animation studio with seven Academy Awards to its name, has revealed a brand refresh in collaboration with DesignStudio.

Animation 285

Animation Digital Brand Branding 285

Creative Boom

MARCH 24, 2025

Today's audiences are craving authenticity, with brands shifting from selling products to experiences and human connections. This trend captures real, unfiltered moments that feel raw and relatable, particularly evident in lifestyle and clothing brands. Sad Silhouette Of A Person Outside A Building At Night by Geanluca Mortarotti.

Photography 391

Photography Digital Textures Graphic Design 391

Creative Boom

DECEMBER 18, 2024

The contemplative nature of his work, his style, and what he depicts really do resonate with clients and their audiences, leading to commissions for everything from packaging to travel to pieces for global brands. New beginnings can be a fantastic source of ideas and creative energy for an illustrator. There's a gentle dynamic to it. "It

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Illustrator Illustration Travel Artist 418

Creative Boom

NOVEMBER 5, 2024

Creative studio Mayda has unveiled a dynamic brand identity, drawing inspiration from its namesake – a mysterious island that appeared and disappeared from historical maps. The agency needed a new visual identity to unify the team's vision and set a course for the future. When is an island, not an island?

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Agency Theme Brand Branding 284

Graphic Design Junction

NOVEMBER 23, 2024

In today’s design world, logo badge designs are a popular trend that continues to inspire both designers and brands. These small yet powerful designs go beyond simple visuals—they share stories, build identities, and create connections. Each design showcases unique styles, innovative elements, and artistic flair. Editable text.

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Vectors Fonts Photoshop Theme 264

Graphic Design Junction

NOVEMBER 12, 2024

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. With rapid advancements in technology, the rise of artificial intelligence, and a renewed focus on sustainability, design is becoming more dynamic and inclusive.

Web Design 246

Web Design Web Design Arts and Crafts Digital 246

Graphic Design Junction

NOVEMBER 13, 2024

Creating a logo for a startup is more than just designing a visual mark—it’s about crafting a symbol that reflects the brand’s identity, values, and vision. For startups, a powerful logo is crucial because it establishes the brand’s first impression and helps distinguish it in a crowded market.

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Templates Vectors Arts and Crafts Fonts 245

Graphic Design Junction

JANUARY 6, 2025

Creating a logo and choosing fonts for logo is a critical step for building a strong brand identity. A well-designed logo can leave a lasting impression on customers and make your brand stand out. The font sets the tone and reflects the personality of your brand, whether its modern, classic, or playful.

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Fonts Advertising Advertising Arts and Crafts 246

Graphic Design Junction

NOVEMBER 16, 2024

Logo badge designs have always been a timeless element in branding. These compact, emblematic designs continue to redefine branding by merging aesthetics with storytelling, offering a visually impactful way for businesses to stand out. This trend is particularly popular among artisanal brands seeking to highlight their individuality.

Inspiration 246

Inspiration Brand Branding Color 246

Graphic Design Junction

DECEMBER 15, 2024

Their elegant, timeless appeal adds sophistication to designs, especially in branding and editorial content. Custom Typography Brands are investing in custom typefaces to stand out in a crowded digital space. These unique fonts help establish brand identity and foster user recognition.

Fonts 244

Fonts Typography Media Brand 244

Creative Boom

FEBRUARY 4, 2025

Now, it has an identity that competes with global brands without compromising on its roots in the country's culture. Known for its unconventional campaigns and innovative designs over the last nine years, the brand contributes approximately 74% to the company's total revenue, selling millions of pairs globally.

Brand 195

Brand Branding Fashion Digital 195

Creative Boom

MAY 17, 2023

The iconic concert hall's new branding evokes the emotion and eclecticism of its music by majoring in motion and interactivity. Designed by architect Christian de Portzamparc, it's a stunning building boasting excellent acoustics and an iconic frontage, instantly drawing the eye with its 823 facade columns made of white steel.

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Animation Digital Brand Branding 523

Creative Boom

JANUARY 29, 2025

Best of all, this is a flexible degree that can be tailored to your interestsfor example, in app development, animation, visual identity and branding, illustration, photography, typography and publishing, or graphic design in general. Loughborough University's BA (Hons) Graphic Design programme has long had a strong reputation.

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Graphic Design Graphic Animation Magazine 312

Creative Boom

APRIL 14, 2025

We share some key insights from Frontify's recent webinar, A Different Type of Branding, and details of how you can register for the next one. This interactivity opens up new avenues for creating engaging and dynamic brand experiences. Katie emphasised that choosing the right fonts is crucial, especially for large brands. "I

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Typography Client Brand Branding 318

Creative Boom

NOVEMBER 19, 2024

Fiasco Design ensured that each theatre could retain its own unique identity while communicating the unified message of the wider group. Bristol-based agency Fiasco Design has partnered with leading West End theatre group Nederlander Theatre to spotlight their own story through a new brand and website.

Arts and Crafts 516

Arts and Crafts Agency Architecture Brand 516

Creative Boom

SEPTEMBER 15, 2024

All photos by Adrianna Glaviano A cultural cornerstone of New York City, the Brooklyn Museum has revealed a striking new brand identity to mark its bicentennial year, spearheaded by Brooklyn-based design studio Other Means. The new identity draws inspiration from these two centuries of history.

Architecture 480

Architecture Inspiration Education Art 480

Creative Boom

SEPTEMBER 4, 2023

Kickbase, one of Europe's biggest fantasy football manager games, has some big ambitions and needed branding to match. Yannick zur Strassen explains how his studio developed a new visual identity and strategy. The studio partners with visionaries, businesses and agencies to shape future brands.

Brand 538

Brand Branding Presentation Agency 538

Creative Boom

OCTOBER 22, 2023

Located high in Montreal, the terrace's delectable sunsets influenced the entire graphic identity. The warm, milky hues of the terrace sunsets are what have inspired the graphic identity created by Baillat Studio , who was enlisted to give the terrace a pink-infused makeover.

Inspiration 541

Inspiration Fonts Brand Branding 541

Creative Boom

OCTOBER 10, 2023

It's become a brand we see on our city streets and suburbs, with employees whizzing by on electric bikes to deliver restaurant food to our homes. Today, Deliveroo's in-house creative agency has unveiled a refreshed identity, but it's more of an evolution than an overhaul.

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Agency Brand Branding Coding 468

Creative Boom

JUNE 25, 2024

Working in collaboration with Stuart Gough, Pentagram, JKR, and Impero, the charity launches its refreshed brand and positioning today. Global branding agency Jones Knowles Ritchie (JKR) brought the brand to life through motion. There's a new tone of voice, too, along with a core brand language. So what has changed?

Brand 467

Brand Branding Agency Animation 467

Creative Boom

JULY 21, 2024

StudioDBD took an original and unusual approach to developing a brand identity for Stockroom, a new cultural hub in Stockport. The goal was to design an identity that seemed like an integral part of Stockport's fabric while incorporating more fun elements, such as bright colours and illustrations, to keep it lively and engaging.

Branding 500

Branding Brand Inspiration Publication 500

Creative Boom

FEBRUARY 5, 2025

Detroit-based fintech platform Rocket recently revealed a new identity designed by Otherway. It was launched as part of the first phase of the company's brand re-stage, which is set to be fully revealed during its return to the Super Bowl.

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Brand Branding Client Photography 222

Creative Boom

NOVEMBER 27, 2024

Because he worked in such an analogue way, Hovey says he had "no real brain for graphic design" and never wanted to work at a brand. While the country watched the crowning of another Great British Bake Off winner, we caught up with the man behind the moreish illustrations on the show.

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Illustrator Illustration Freelance Freelance 459

Creative Boom

JANUARY 28, 2025

For brands, that means being ultra transparent about their practices, values, and ethical sourcing while offering unique and personalised experiences. To capture their attention, brands will need to embrace moments that feel human and spark an emotional connection. FORM Studio. Photography via.

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Education Brand Branding Digital 243