This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
This time, we've asked Laura Stein, CCO of Bruce Mau Design , to reveal her top five books that have shaped her approach to design, branding, and sustainability. She has collaborated with everyone from Lululemon to Hutchins Center at Harvard University and the Abu Dhabi Department of Culture and Tourism.
The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces. With a collaborative vibe and a knack for timeless design, its team creates brands that don't just look great—they feel like they truly belong.
Its nine weights, from Thin to Black, along with more than 70 custom ligatures, make it a standout choice for luxury branding, editorial layouts and digital campaigns. Whether used for editorial design or branding, this typeface offers a natural, authentic feel.
Built with Frontify How do you maintain brand consistency across global touchpoints while still allowing for local variation? We explore the key role played by brand portals and how Frontify makes it easy to create them. Centralised brand portals. What are brand portals? So, what's the best way to create brand portals?
These are three principles that underpin the institutions brand identity, which was created to reimagine the visual language of sound while giving the organisation a voice of its own. Its not uncommon for brand identities to balloon into overly complex systems, yet this stripped-back approach is strikingly effective.
The Singapore-based, sustainable beauty brand has a fresh look and strategy based on the idea of simple joy. Formerly known as Oasis Beauty Kitchen, this sustainable self-care brand began as a humble kitchen enterprise when its founder, Hildra Gwee, developed a skin condition. Postcard, though, offers something quite different.
In branding its new visitor experience, Pentagram has masterfully avoided tired Celtic tropes to create a fresh and vibrant visual identity. Tone of voice The tone of voice and campaign copy were developed by Pentagram's Brand Narrative team, led by Ashley Johnson. The Book of Kells is one of Ireland's biggest tourist attractions.
Liverpool Cathedral is the jewel in the city's tourism crown and a world-renowned architectural marvel. The brief As an iconic, globally recognised building and a jewel in the crown of Liverpool's visitor economy, the cathedral needed a brand to showcase its cultural and historical offerings as well as its religious dimension.
Ultimate Guide to Travel & Tourism Sector BrandingTourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourismbranding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.
Saaristo is the generic term for archipelago in Finnish, but to the outside world its sufficiently distinctive to refer to the entire region in Western Finland, which now makes up a new tourismbrand. This brand intends to generate more interest in (and visitors to) the worlds largest archipelago: a collection of 40,000 islands.
The agency recently completed a similar project for another national tourism venue, Liverpool Cathedral. The visuals are driven by the brand idea Football Matters, which aims to spotlight the sport's complex and important role in society.
She's well known for working with big brands, writing human interest pieces, and promoting the value of diverse thinking. Olivia Christian has worked as a brand strategist for more than 15 years. She co-founded her branding and creative agency The Working Assembly , while pregnant with her first child in 2017. Charlotte Adorjan.
According to Sweden’s travel and tourism website, craft beer enthusiasts will discover a ‘smorgasbord’ of artisanal, eco-friendly and organic things to drink there, with more microbreweries per capita than any other country (apart from the UK).
The release of the book doesn't just hark back to the past but marks a new chapter for the platform as it further launches the Semi Permanent Brand Studio to the world.
Madrid's Tourism Office with "Part of You" Logo Design and Brand Identity Concpet abduzeedo 0706—23 In the dynamic world of logo design, branding, and visual identity, Jeffrey Ludlow Saenz and Diego Sendín from Point Of Reference Studio have emerged as trailblazers, showcasing their unmatched creativity and innovative approaches.
This is the best hand-picked collection of modern vector Logo Templates that you can use for branding projects, labels, apparel design, typography and any business. Logo is the most important and key element of an effective branding identity system. Deer Brand Logo Template. Fox Logo Brand. 6,131 items. 5,191 items.
So, for its office design in London, we kept branding subtle and focused on designing for people.” The Shaw Contract Design Awards give us reason to celebrate international designers who share the brand’s commitment to creating a positive impact on all interiors.
With firsthand knowledge about the mounting issues related to transportation and infrastructure, the micro-automotive EV brand is set to launch Eli ZERO , a cute and contemporary two-seater built for daily commutes and short jaunts – one that’s able to squeeze into places and parking spaces cars could only dare to dream of.
. “In a world of hotel-aggregator sites and black and white booking forms, Dayuse as a business, and now brand, is a burst of something different,” says DesignStudio, which created the branding. The post Daytime hotel company Dayuse introduces sunny new branding appeared first on Creative Review. design.studio.
Designing the Future of City Tourism: Studio Marcus Kraft’s Identity for the ‘Zürich Experience’ Congress Zurich, consistently recognized for its exceptional quality of life, is a magnet for residents and a burgeoning destination for global tourists.
Discover more of the best Logos, Logo Design, Branding, Tourism, and Branding Identity inspiration on Designspiration Saved by tropenelektronik (@tropenelektronik).
The company itself is driven by this ever-present environmental responsibility, which informs all aspects of design and production within the brand – always comes before profit. The Coral light followed in 2003, establishing a blueprint the brand would use for kitset products that minimized their environmental footprint.
Nation Branding: Building Identity and Influence on the Global Stage In the modern world of instant communication and global interconnectedness, nations face both opportunities and challenges when defining and shaping their image and reputation on the international stage.
As a result, brands are stretching their once analog offers far into the online realm, and doing so successfully, from Marc Jacobs’ latest digital-only fashion collection, to Deliveroo’s digital delivery drivers. Are there other digital brands with which you should be collaborating? The Nike Running App – launched in 2012.
Australia has unveiled a new nation brand designed to showcase the country internationally and focus on different facets that the country is less well known for. The new identity seeks to achieve this by distinguishing Australia among the “intense competition” for areas like trade, investment and tourism.
If you’re thriving as a brand, you’ll have developed some kind of following. After all, when people are loving your brand you should share that with the world. In this article we’ll explore why UGC is so valuable to brands, explore the values that should guide your UGC strategy and check out some tips, tricks and best practices.
Established in 1969, CETT (which originally stood for Centro de Enseñzas Turísticas, Center for Tourism Teachings ) is a leading higher education school for Tourism, Hospitality, and Gastronomy, affiliated with the University of Barcelona. The circle is the main element of the new brand identity. Primary logo and sub-brands.
But we’re becoming a little more attuned to the joys of an open air funsplash: over the past few years we’ve seen the The post Public Pool by Perky Bros appeared first on BP&O - Branding, Packaging and Opinion.
This includes everything from Texas sports team branding, to university branding , to tourismbranding, and so on. Think of this as a sort of stamp in the back of your passport with emphasis placed solely on branding. The Branding Brief Template. The Branding Brief Template. Texas Branding.
Acadia National Park Graphic artist Amber Share has heard your cries of boredom and used them as inspiration to create brand new tourism ads for America’s National Parks. Here are a few of her posters that are sure to make anyone comfortable settling on a staycation instead of camping this year.
Youth hostels aren’t exactly associated with luxury – nor great branding. appeared first on BP&O - Branding, Packaging and Opinion. appeared first on BP&O - Branding, Packaging and Opinion. They’re the sorts of places where creaky bunk beds, shower queues, pillows so thin they’re barely more The post Pilo by 5.5
Top 10 Best Japanese Logos for Branding Inspiration Logos are more than simple graphic marks – they visually encapsulate a company's ethos, history, and aspirations. This is especially true in Japan, where symbols often draw deeply from cultural iconography and values to create impactful brand identities.
We’re talking about the Klangwelt Toggenburg Brand Identity , a project that doesn’t just represent sound it visually sings. Now, picture a major evolution on the horizon: the opening of the brand new Klanghaus (Sound House) in May 2025. That’s where the new Klangwelt Toggenburg Brand Identity comes into play.
This change can include something as obvious as a new brand name or logo design , or something more in-depth like a shift in communication or new company values. With the unification of the country's brand, all sectors have implemented this strategy to support Bhutan's efforts in positioning the country on the map along with its neighbours.
Aruba Conservation Foundation's New Branding by How&How abduzeedo 0426—24 Discover the transformative branding designed by How&How for the Aruba Conservation Foundation, aimed at enhancing local engagement and ecological preservation. Turning local pride into conservation action."
With the help of color psychology , you can form strong connections in your prospect’s mind from the moment they first interact with your brand. When you want your brand to seem elegant, sleek and timeless, black elements will help you put those associations at the very forefront of your design.
The next location on our great state of branding trip brings us to the state of Massachusetts, where we will be stopping to admire everything from various city flags, to sports team branding , to tourismbranding. The Branding Brief Template. The Branding Brief Template. Flags to Brands).
This is reflected in the advertising that brands created, much of which tackled the challenges presented by the pandemic head on, often with humour. Other brands used laughter to sell everything from gin to vegan food to road safety , with marketers clearly signalling that they realised that comedy was a way to get us through hard times.
How Location Branding Shapes Identity and Strategy When you think of Silicon Valley, you imagine innovation and cutting-edge technology. They result from deliberate location branding strategies that transform geography into a powerful storyteller. Tuscany brings to mind rolling vineyards and the art of fine wine.
The post Ebb Dunedin by Maud appeared first on BP&O - Branding, Packaging and Opinion. Ebb is uniquely situated at the edge of the reclaimed Otago Harbour–a place where Polynesian travellers would.
We organize all of the trending information in your field so you don't have to. Join 66,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content