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How to Craft a Digital Brand Strategy That Connects

Inkbot Design

How to Craft a Digital Brand Strategy That Connects In the crowded and noisy online world, standing out with a digital brand strategy is more complicated than ever. As Seth Godin famously said, “Don't find customers for your products; find products for your customers.” Yet, it's essential to thrive.

Digital 81
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Desert bloom: how COUR designed Suki Waterhouse's magical Coachella set

Creative Boom

Consequently, she turned to COUR Design and asked them to craft a visual design that would grab the world's attention by bringing an enchanted forest to life on stage. Based in Nashville, COUR is a consortium of experienced designers and creative producers who work on live entertainment events and installations.

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Squiggles, dogs and natural forms: Nikita Savinov reveals the process behind his 3D artworks

Creative Boom

To date, he's produced identities for restaurants, cafes, pet products, entertainment and video production companies from the US, Europe, Asia and Australia. "It I got so inspired that I decided to start experimenting with digital art and 2D, and publish it online every few days, no matter what.

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Liquor Branding: Crafting an Irresistible Identity

Inkbot Design

Liquor Branding: Crafting an Irresistible Identity In a world where an impressive 30,000 new spirits products were launched globally in 2022 alone, standing out on the crowded shelves of a liquor store is no mean feat. It's a crafty art that shapes consumer perceptions, fosters brand loyalty and create enchanting experiences.

Brand 56
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How returning to the craft taught me to be a better leader

UX Collective

With my job, I decided to move away from design leadership and return to being a product designer. However, I didn't anticipate that going back to the craft would also teach me to be a better leader. I didn’t go back to being a product designer because I miss pushing pixels in Figma?—?I'm Strange loop?

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Inspiring creative women to follow in 2022

Creative Boom

And outside her day job, she's the co-founder of Woodism , an art collaboration that celebrates children with autism whilst raising money for charity. Through her workshop, Own Your Story, Olivia coaches audiences in a methodology for crafting a clear, concise and compelling personal brand story. Charlotte Adorjan. Olivia Christian.

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11 Luxury Branding Trends To Pay Attention To

Inkbot Design

From sustainability to digital innovation, brands are rethinking their identities to attract established and emerging luxury buyers. Emerging buyers are also more likely to research and purchase goods digitally. Upcycling scraps into new products shows creativity while cutting waste. Prada and others use recycled nylon.

Brand 71