Earthling Studio infuses nostalgic fun into iced tea brand HALFDAY
Creative Boom
MARCH 5, 2025
Through its new identity, HALFDAY is serving up bold colours, playful illustrations, and a healthy dose of '90s nostalgia, proving that prebiotic tea can still have a rebellious streak. They gave it a bold new look rooted in '90s nostalgia, carefree escapism, and a hefty dose of maverick fun.
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