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Coca-Cola pulls apart its iconic red-and-white logo to encourage recycling

Creative Boom

While it might have seemed the easy option would be to manipulate the logo digitally, Ogilvy instead went the analogue route. We have a unique opportunity to use our marketing to send a powerful message and bring consumers along our sustainability journey." Analogue authenticity And here's something else that grabbed our attention.

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Wolff Olins creates a renewed, defiantly optimistic brand identity for LG

Creative Boom

Titled 'Life's Good', the campaign features digital out-of-home (OOH) advertisements at renowned landmarks across the globe, including sites in Dubai, London, New York, Vietnam and Seoul. Logo and colour palette The new brand is being applied across all physical and digital customer touchpoints.

Brand 388
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Guide to Marketing Jobs: Journey Through the Maze

Inkbot Design

Guide to Marketing Jobs: Journey Through the Maze Hey there, my friends! Welcome to the exhilarating, at times uproarious, and occasionally perplexing realm of marketing professions. Did you know that the marketing industry is currently experiencing a period of rapid growth and expansion? between 2020 and 2030.

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Video Marketing Skyrocketing to Success

Design Beep

The post-COVID-19 digital marketing efforts of many industries, including retail, healthcare, construction, banking, telecom, financial services, and many others, are boosting figures across the board for marketing experts, with video leading the charge up. Digital content creation market heading towards value of $38.2

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UI and UX Design: Creating Intuitive Digital Experiences

Inkbot Design

UI and UX Design: Creating Intuitive Digital Experiences User interface (UI) and user experience (UX) design focus on crafting intuitive and pleasing digital experiences. UI/UX has become critical in product development and customer satisfaction as more businesses go digital.

Digital 89
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Print is Dead. Long Live Print.

We And The Color

The printing industry in the rapid change of the digital age. This is a question that many people have asked in the age of digital media, where information and entertainment are increasingly consumed online. However, this growth is not evenly distributed across different segments of the market. Is print dead?

Print 98
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Impact of AI and Cloud Computing on the Future of Finance

Noupe

Illustrating how AI and cloud computing, growing at a CAGR of 16.40 % (2024-2029) and 28.46% (2024-2030) , will create innovation and the possibility of a dazzling global financial future. AI has the potential to reach a market volume of US$826.70bn by 2030 , indicating its extensive outreach in finance is inevitable.