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Alphabet's studio in Manchester The Manchester studio has been making waves since 2016 with its ideas-driven approach and a guiding principle inspired by legendary designer Saul Bass. Here, the studio navigated the delicate balance between creating a brand that felt contemporary yet connected to cultural roots.
Now, it has an identity that competes with global brands without compromising on its roots in the country's culture. Known for its unconventional campaigns and innovative designs over the last nine years, the brand contributes approximately 74% to the company's total revenue, selling millions of pairs globally.
From album sleeves to immersive installations, viral hoaxes to iconic branding projects, Mark's portfolio blends humour, subversion and sharp conceptual thinking in a way that's instantly recognisable. Quite puerile really," he says, "but it brought a smile to people's faces. Ten years later, it's still getting attention.
Enter the Brand Impact Awards 2025 – but hurry! Design Graphic Design Branding What is brand strategy and why is it so vital? Advice By Rosie Hilder published 16 July 2025 Taxi Studios Jamie Watson explains this often overlooked area of branding. Why not try a subscription? Here’s how it works.
Image credit: Linq) Branding an app is tricky to get right, but UX is just as important as branding and when it works, it works. It creates a simple and direct visual anchor that immediately communicates the essence of the brand." Why not try a subscription? Here’s how it works.
Vietnamese art retailer TiredCity has revealed a striking rebrand, including a new typographic system, refined visuals, and a dynamic design language that reflects the brand's evolution in Vietnam's contemporary creative scene. Central to the rebranding is a bespoke typographic system derived from TiredCity's logotype.
As brands seek authentic connections with increasingly diverse audiences, the demand for designers who can navigate cultural nuance while maintaining commercial appeal has never been higher. Working in a fractional leadership capacity, Rachel helps teams navigate digital transformation and brand evolution.
Khartoum II Bangle in Gold Vermeil by KHIRY KHIRY is an Afrofuturist luxury brand specializing in sculptural jewelry pieces, uplifting Black voices and culture in an industry that has systematically excluded them. Gestural form and clear design communication take center stage, led by founder Jameel Mohammed’s talent for narrative.
If designers have ever lost hours scrolling for the perfect motion asset, only to land on something that feels… a bit 2016, Rico Supply offers a refreshing platform built for modern creatives working with motion. Rico’s vibe is minimal, bold, and obsessively high-quality. The post Rico Supply appeared first on Mindsparkle Mag.
📖 Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing 📅 Published: [DATE] 30 Abstract Logos That Actually Work (And Why Most Don't) Let's get one thing straight. To be a unique, unmistakable visual trigger for your brand. They followed a trend, and the trend died, taking their brand's freshness with it.
I met him recently at D&AD Festival where we spoke about his role at D&AD, his advice for young creatives and the challenges branding is facing today. Image credit: D&AD / Owen Billcliffe) What are the challenges branding is facing today? Why not try a subscription? I think there are many.
📖 Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing 📅 Published: [DATE] The Instagram Logo: A Necessary Betrayal of Nostalgia The collective meltdown when Instagram changed its logo in 2016 was entirely predictable. It was also one of the best things the social media company ever did for its brand.
📖 Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing 📅 Published: [DATE] 10 Famous Failed Logo Redesigns: How Ego and Bad Strategy Cost Billions A new logo will not fix your broken business. It's a tiny visual shortcut connecting a customer's brain to every experience, product, and feeling associated with your brand.
As the founder of Inkbot Design , I've seen how a brand's identity can make or break its connection with customers. When I first studied this case, it taught me that even the most established brands aren't immune to public backlash. The most successful brands often stem from solving personal frustrations.
After graduation, Sobierajski took on a range of projects, which included animation, print, and branding elements. In 2016 they launched their Brooklyn-based studio, Wade and Leta. She collaborated with corporate clients, but realized that she wouldn’t feel comfortable following anyone else’s rules in a 9-to-5 environment.
Its a challenge we took on last year when rebranding our very own Brand Impact Awards , and in 2025, JKR has created a new identity for one of the biggest events of the design year, D&AD Awards and Festival. Why not try a subscription? With drama, it turns out. Here’s how it works.
Saying that, I saw some work that looked like it could be a real brand or advertising campaign, and that was definitely a positive. After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016.
Theres a lot going on in branding. And I think with the really big brands, like the Amazons, the Walmarts, the Adobes, their businesses are adapting and changing right now. Why not try a subscription? Every issue is packed with art and design inspiration Delivered to your IOS or Android device Never miss an issue From £9.99
After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Why not try a subscription? Why not try a subscription? Seen that adorable Tastefully Yours intro?
View Deal Trending Enter Brand Impact Awards Apple WWDC Fashion x graphic design How to 3D print props Recommended reading Branding From Amazon to Adobe: is 2025 the year of the quiet rebrand? And brands, like species, live or die by the same rule. Why not try a subscription? Here’s how it works.
The branding is also very well done and her website clearly explains the brief and the concept. This campaign was a playful campaign for Dunlops tennis balls centering on a brand USP, that Dunlops balls smell good. Why not try a subscription? It wasnt just me that liked it either, as this project was a Dragon Rouge Winner.
Branding The global brands of the future are hiding in plain sight: heres how to spot them Branding Rebrand vs refresh: Why brands should hold fire on launching a whole new identity Graphic Design What is Bold Minimalism, the new trend sweeping the design world? Image credit: Future) Branding in 2025 is a challenge.
After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Why not try a subscription? Why not try a subscription? Ive found the best Prime Day deals for Marvel fans 3 Attention Wimbledon fans!
For more of our conversation, see our chat about working for D&AD, Kwames advice for young creatives and the challenges branding faces today. He is also co-founder at Kin, a creative company designed to advance social change through culture for brands including Delta Air Lines, Mailchimp, Chobani and Ben & Jerrys.
After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Why not try a subscription? Why not try a subscription? Visit our corporate site.
After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Why not try a subscription? Why not try a subscription?
The brands are doing something right. Looking at the world of branding, maybe the reason for this development is not only a love for the run. Why not try a subscription? Every issue is packed with art and design inspiration Delivered to your IOS or Android device Never miss an issue From £9.99 Here’s how it works.
Image credit: Wonderhood Studios) Weve just launched a new category at this years Brand Impact Awards : Emerging Tech. This category is all about those using tech such as AI and AR in their branding schemes, and heres an example of a piece of work that fits the category exactly. Have you created some standout branding?
Indeed, Consume Me started as just a collection of prototypes Hsia designed for her student project at the NYU Game Center back in 2016, where she also met the games co-director AP Thomson, who primarily handles the coding but also writes much of the dialogue. Why not try a subscription? Why not try a subscription?
Paintings by Brian Rideout at Gubi’s showroom in Copenhagen The real wild card was at Gubi, where the Copenhagen brand tapped an unlikely collaborator, Canadian painter Brian Rideout, for an exhibition entitled From Lens to Life. Province-Hopping Group Shows Ensemble’s Toronto exhibition during DesignTO 2025. Take: A Bronze Age.
The Pot (Red Dot 2017) Designed by iconic Japanese brand Balmuda, this minimalist pour-over kettle has a precise gooseneck spout and an ergonomic handle. Neva Light Chair (Red Dot 2016) Continuing the chair theme this chair is made from natural wood with smooth, flowing lines, making it light, ergonomic, and expertly crafted.
Normally, impact is not really felt when its a branding exercise, but this one felt personal due to the rejection of the word user experience. Weekly curated resources for designersthinkers andmakers. The UX design community erupted when Duolingos head of design declared that product experience (PX) is their new name.
Neighbourhood app Nextdoor is relaunching with a new product design and brand identity to reboot its mission to connect local communities. Launched in the US in 2011, it came to the UK in 2016, and has ten million verified users here – one in four UK adults. “But there’s no need to be all doom and gloom about that.
After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Why not try a subscription? Why not try a subscription?
Clothing became an investment in personal branding, from power suits as armour to create presence in the boardroom, to bigger-is-better evening wear in dramatic fabrics and colours. Why not try a subscription? Every issue is packed with art and design inspiration Delivered to your IOS or Android device Never miss an issue From £9.99
A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. Why not try a subscription? Why not try a subscription?
We're big fans of Belfast branding studio Angel & Anchor ; back in March, we reported on their VHS-inspired identity for speciality coffee roaster Process. is a Bristol-based speciality coffee roaster that launched in 2016. But its original branding wasn't up to scratch. The brand colours further characterise Triple Co.'s
It's become a brand we see on our city streets and suburbs, with employees whizzing by on electric bikes to deliver restaurant food to our homes. It may seem like a long time, but it meant we could build something that works for everyone and something all of Deliveroo can be proud of," says Emily Somers, global director of brand and creative.
When I first got it, its clean UI and uncluttered interface was revolutionary and the bright orange branded cards made me feel like I was part of a special club. Why not try a subscription? Every issue is packed with art and design inspiration Delivered to your IOS or Android device Never miss an issue From £9.99
View Trending Enter Brand Impact Awards Optical illusions Amazon Prime Day Indie games Recommended reading Traditional Art Have they no shame? After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016.
Originally designed by EOOS for indoor use back in 2016, the seating collection has been revamped for the outdoors with a durable untreated FSC-certified teak frame, which will patina over time, and a contrasting hand-woven flat rope back and armrest in dark charcoal.
The Leeds-based studio has modernised the branding for StepChange , creating a bold new positioning based on the creative platform 'Debt Happens. Looking closely at the brand, Robot Food discovered that StepChange's funding comes from the government and lenders rather than public donations. Let's Deal With It'. But what is StepChange?
The event has continued to grow, with further events held in Helsinki in 2012, Oslo in 2014, Copenhagen in 2016 and Reykjavik in 2018. And this summer, Ice Hot Helsinki 2022 brought 200 Nordic dance professionals and almost 300 theatre and festival directors from around the world to the Finnish capital.
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