Creative Boom

AUGUST 31, 2022

Want to know about the latest packaging trends? Founded in 2007, Pentawards is the leading global platform and community for packaging design. So we asked some of these names to identify the biggest trends in packaging over the last year and what lies behind them. Some of their answers may surprise you. Redefining luxury.

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Packaging Design Brand Branding Arts and Crafts 545

Design Milk

MAY 2, 2025

Much of her work is all about parenting, and what lies beneath the need to meet the expectations of others. Duclos always seeks transformation, either for the material she uses, her viewer, or herself. Her favorite part of the process is when she gets the intuitive spark about a change. Photo: Katherine Duclos 1.

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Creative Boom

JANUARY 28, 2025

The Workroom founder Brigid McMullen also throws "strategy" into the bin, claiming that people use it without specifying which kind of strategy they mean (business, creative, digital who knows?!). This word is literally useless until and unless we use it accurately," she says. "We It should be about risk and, yes, possibly failure.

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Creative Boom

APRIL 15, 2024

The company was founded by Vietnamese-American Lan Ho, a daughter of immigrant political refugees, but was not the only Vietnamese coffee brand in the US by any means. Packaging and photography Fat Miilk's packaging is a delicate balance of minimalism and intricate detail. That was certainly the case for Fat Miilk.

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Creative Boom

APRIL 3, 2023

It's difficult for those of us in the UK, where both major parties are currently speaking out against drug use, to imagine. But over the pond in California, cannabis isn't just available for medical use; it's legal for recreational use too. In the world's largest legal cannabis market, how do you stand out from the crowd?

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Branding Brand Production Marketing 540

Creative Boom

NOVEMBER 12, 2023

BigFace Coffee packaging by Zenpack, USA – Platinum Winner © Pentawards 2023 It's that glorious time of year again when the very best packaging designs grace our screens once more as we reveal the winners of the prestigious Pentawards for 2023. Prepare yourself for a feast of eye-watering creations from some of the industry's finest.

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Packaging Design Inspiration Agency Branding 533

Creative Boom

SEPTEMBER 30, 2024

Much like its fashion sibling, the beauty industry often feels like it's trying to push us into being something we're not. It offers us images of unattainable attractiveness, urges us to invest in overly expensive products, and subtly hints that our lives will be better if we only look more like an airbrushed model than our real selves.

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Brand Branding Tourism Production 460

Creative Boom

DECEMBER 19, 2023

NotOnSunday's experience in branding Unspun offers a number of useful pointers. Many people are talking about CBD right now, but what exactly is it? Only the best natural ingredients are used in their products, containing only organically grown EU-certified hemp plants that can be traced back to the hemp fields they are grown in.

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Brand Branding Packaging Design Presentation 511

Creative Boom

MARCH 14, 2022

With a diverse community of more than 150,000 freelance designers, 99designs by Vista matches clients with creatives across brand and logo design, packaging, web design and more. So quite simply, what it doesn't know about freelancing isn't worth knowing. Earnings look set to rise. And so here's some good news.

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Creative Boom

MAY 15, 2022

As well as serving as useful patterns within Stompy's product photography, they're also designed to help orient wine buyers, allowing them to quickly identify the type of wine they are browsing. But the real point of this fresh look is to make wine less intimidating to those of us who don't know what we're drinking. "In

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Patterns Photography Illustration Illustrator 472

Creative Boom

MAY 15, 2022

We wanted to learn more about how they built their business and survived a global recession and pandemic, whether they feel the design industry has changed – for better or worse – and what they feel is in store for designers next. The timing was right for both of us. It used to be that a client would come to us for a logo or a website.

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Client Agency Branding Brand 370

Creative Boom

SEPTEMBER 12, 2023

Now that we're free to travel again, many of us see travel in a new light; it is very much a case of absence making the heart grow fonder. This palette not only distinguishes Holiday Best from conventional package holiday providers but also seamlessly merges with the broader industry landscape.

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Brand Branding Travel Arts and Crafts 440

Creative Boom

JULY 16, 2024

With Paris '24 about to kick off, the fizzy drink brand wants to give everyone a warm, fuzzy feeling with its new ad and packaging designs, courtesy of WPP Open X and Ogilvy. Let's face it: Many of us aren't interested in watching sports like swimming, gymnastics, or dressage on TV – well, most of the time anyway.

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Sports Media Digital Packaging Design 457

Creative Boom

FEBRUARY 8, 2023

We spend half our lives in bed, so it only makes sense to invest in the space that recharges us best. Its offering is simple: to provide an end-to-end sustainable supply chain using natural products for its rubber mattresses, mattress toppers and pillows, prioritising sustainability. "It

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Brand Branding Production Web Design 440

Creative Boom

MARCH 17, 2022

For all those who enjoy amateur "unboxing" videos on YouTube that give a satisfying reveal of certain packaged products, then this short film by Harrogate-based animation director Andy Martin offers a cheeky play on the genre. Not quite concerned about the contents, however, Box Reviews is purely about the packaging.

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Animation Publication Production 476

Creative Boom

NOVEMBER 7, 2023

Can we all just take a moment to appreciate this seriously tasty packaging design for Swedish microbrewery PangPang and its new range of sour beers? Firstly, the illustrations in the style of simple outlined objects allow us to experiment with a wide range of vibrant colours while maintaining readability, even when using similar colour tones.

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Photography Brand Branding Illustration 506

Creative Boom

MARCH 3, 2025

We caught up with Luke Tonge, a Birmingham-based designer and co-founder of the Birmingham Design Festival, to learn more about his journey into the creative industry. He took Graphic Design alongside Art and Psychology, immersing himself in magazines, posters, and music packaging.

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Print Magazine Branding Brand 238

Creative Boom

DECEMBER 5, 2023

That gave us rich territory to create a brand fundamentally different from anything out there. Appearing across print, packaging and online, Omlet's new identity revolves around tactile illustrations that reflect a world of wonder. Every product they create aims to deepen the connection between pets and their owners.

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Brand Branding Production Theme 494

Creative Boom

JULY 14, 2024

So I was keen to chat with set and graphic designer Shankho Chaudhuri and learn more about the thinking behind it. They told us about the joint production and that our mission would be to develop the creative vision for the space," recalls Shankho. There's the central character's sari-armour.

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Architecture Graphic Graphic Design Artist 467

Design Milk

MAY 19, 2025

Here, these worlds work in harmony bridging the gap between 1970 and 2025, the “futurespective” sets the scene for the next generation of Range Rovers, the distinct quality of immersion taking us simultaneously to the past and future.

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Travel Interior Design Exhibition Branding 266

Creative Boom

AUGUST 9, 2022

Here, we learn more about why she nods to the 711s in her latest work. Looking closely at Lauren Ly's highly detailed illustrations reminds us of those pictures we loved to draw as kids of fun factories, fantasy shops and conveyor belts, dreaming up colourful worlds from our wild imagination. Steamy © Lauren Ly. Pit City © Lauren Ly.

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Marketing Marketing Illustration Illustrator 488

Creative Boom

FEBRUARY 10, 2022

The London-based agency, which specialises in branding healthier food and drink, was brought in to work on the project in 2020, working across the visual identity, packaging, website, and broader brand world. The packaging also needed to be distinctive, as some of Panda's products, such as the liquorice bars, are so small.

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Creative Boom

MARCH 29, 2022

If you think about the typography trends of recent years, one, in particular, stands out. In the meantime, we chatted to Jon Dowling, co-founder of Counterprint, about what inspired the book, some favourite projects, and the increasing richness of modern visual identities. What inspired the book? The book started as a bit of a joke.

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Graphic Design Graphic Advertising Advertising 545

Creative Boom

MAY 29, 2024

Making jokes about Australians being descended from convicts is an age-old trope that can get quite tiresome. We created a brand identity concept about living on your wits and doing whatever it takes to get ahead day by day," explains Intertype's founder and creative director, Asa Cook. But in some cases, it is actually true.

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Branding Brand Packaging Design Illustration 501

We And The Color

JANUARY 26, 2025

One minute, everyone is obsessed with minimalist greys, and the next, it’s all about vibrant neons. It’s not just about jumping on the latest bandwagon. Think of color trends as a reflection of society, technology, and how we perceive the world around us. They give us a visual language for the future.

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Color Graphic Design Graphic Corporate Branding 116

Creative Boom

JULY 10, 2023

Whether you are looking for realistic device mockups, elegant branding presentations, or eye-catching packaging displays, these platforms offer a wide range of options to help you shine. Its Adobe Photoshop mockups cover a wide range of categories, including clothing, devices, OOH, packaging, print, products and retail. Art Directed 9.

Graphic Design 540

Graphic Design Graphic Templates Portfolio 540

Creative Boom

SEPTEMBER 16, 2024

Unlike typical providers of ready meals, Anton&Anton prioritises using fresh, high-end ingredients and crafting meals with a focus on taste and flavour. The company is also committed to sustainability, striving to reduce its environmental impact through practices like using eco-friendly packaging and sourcing sustainable ingredients.

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Brand Branding Illustration Illustrator 461

Design Milk

APRIL 1, 2024

This month’s Designer Desktop is shaping up to be a good one because Bristol-based Clare Owen is lending us a hand with a fun pattern! Her work has been featured in packaging, books, and magazines, including Real Simple , Oprah , and Elle , and more. View and download past Designer Desktops here.

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Patterns Travel Textures Magazine 306

Creative Boom

MARCH 11, 2024

The rebranding by London studio Midday is part of Everiday 's ambitious move into the US and international markets, with a vision to revolutionise pantry shelves worldwide by offering premium products in the competitive space. We're talking about the finest, better-for-you ingredients, from wholesome granola to delicious condiments.

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Creative Boom

JANUARY 31, 2023

That way, we can tailor our content to better meet your needs and match the things you've been thinking (and maybe worrying) about. To get more specific, we also asked about earnings, and again 2022 has been more of a mixed picture than you might have expected. That doesn't necessarily mean everyone is crazy about them, though.

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Adobe Photography Freelance Freelance 483

Creative Boom

MARCH 25, 2024

Northern native Hello Rabbit – aka Helen Rabbitte – tells us how she went from working at a posh popcorn brand to getting in with the top dogs in the music industry. At the time, there were about 20 of us all in our early 20s – it was a good laugh," she remembers. Nostalgic and contemporary, north and south, surreal and calming.

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Graphic Design Client Graphic Artist 485

Graphic Design Junction

NOVEMBER 12, 2024

Website Design: In web design trends 2025 , we are seeing websites that use minimalist navigation menus and white spaces, paired with maximalist hero images or bold typography. Generative AI helps design packaging that is not only visually striking but also optimized for cost efficiency, sustainability, and user experience.

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Web Design Web Design Arts and Crafts Digital 246

Creative Boom

APRIL 10, 2023

So we were intrigued to hear about the launch of Social Impact Coffee, a new speciality roastery that believes every cup of coffee shouldn't just taste good but do good. Working closely with the Social Impact Coffee team – even roasting our own blend – helped us create a brand that uses the language of coffee craft to convey a wider mission."

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Brand Branding Client Presentation 537

Creative Boom

JANUARY 29, 2025

He later became a D&AD New Blood Graphite Pencil winner and won an internship with The Walt Disney Company, where he championed sustainable packaging initiatives. His career began while still at university when he established himself as a freelance designer and worked on branding, web design, and brand strategy.

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Graphic Design Graphic Animation Magazine 267

Creative Boom

NOVEMBER 26, 2023

We chatted with Ed Little, director of the London studio Regular Practice , about putting design at the heart of strategy, how the nature of branding is (fast) evolving, and what agencies need to do to keep up. But that's not about working for the biggest and best or the companies with the most money.

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Brand Branding Client Agency 468

Creative Boom

DECEMBER 5, 2023

That gave us rich territory to create a brand fundamentally different from anything out there. Appearing across print, packaging and online, Omlet's new identity revolves around tactile illustrations that reflect a world of wonder. Every product they create aims to deepen the connection between pets and their owners.

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Brand Branding Production Theme 407

Creative Boom

MARCH 18, 2025

In some ways, that made us an underdog, explains Romanis. Being part of a global network has given us new perspectives, new tools, and a greater ability to push our creative boundaries, says Romanis. Creative growth isnt just about great briefs; its about continuously evolving and staying engaged with new opportunities.

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