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Amber Day on illustrating the new collaboration between TAG Heuer and Malbon

Creative Boom

Globe-trotting illustrator Amber Day , AKA VISBII, has created her own unique spin on the Malbon mascot in a new collaboration which pairs up the golf character with luxury watch manufacturer TAG Heuer. I've been a fan of TAG Heuer forever, but I had to look up Malbon as I am not heavy into golf.

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Universal Favourite crafts an inclusive identity for game-changing underwear brand Nala

Creative Boom

To promote and enhance this vision, they turned to Universal Favourite , a design studio based in Sydney, Australia. A supporting brandmark, the infinite smiley, brings in the brand’s environmental focus: a nod to the circular nature of the business and its commitment to giving back, as well as a universal expression of comfort and happiness.

Branding 476
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Universal Favourite crafts an inclusive identity for game-changing underwear brand Nala

Creative Boom

To promote and enhance this vision, they turned to Universal Favourite , a design studio based in Sydney, Australia. A supporting brandmark, the infinite smiley, brings in the brand’s environmental focus: a nod to the circular nature of the business and its commitment to giving back, as well as a universal expression of comfort and happiness.

Branding 423
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Koto boosts youth-oriented fintech brand with super-colourful Gen-Z visuals

Creative Boom

Instead, the new identity uses bold, explosive, and super-colourful imagery to tempt Gen Z users into a vibrant and inclusive universe where financial transactions and community engagement blend seamlessly. The idea was to challenge the common belief that top financial opportunities are only for those with substantial bank balances.

Branding 541
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New Genre designs identity, platform and website for new design standards tool

Creative Boom

Since Follio's main users will be large-scale infrastructure projects, such as hospitals, universities, or architectural firms, the brand's tone of voice was developed to be informative, professional, and structured, fulfilling its purpose of educating customers about the platform. "For

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Illustrator Tegan Price on the importance of good mental health with the help of creativity as she launches workshops in London

Creative Boom

Now Tegan, who graduated from Arts University Bournemouth in 2017, is on her own (or more likely not) recreating the plant pot workshop this Thursday (15 February) in London. University was actually a confusing time for me. I've made my career from doing those things, although I prefer to call it 'typography' now," adds Tegan.

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'The profession found me': Sol Cotti on how a dinner launched her illustration career

Creative Boom

All through her life, she took art workshops and continued to enjoy art and design while studying communications and advertising at university. I published it on Instagram and tagged the restaurant, and right away, they reached out to me to work together on a postcard collection. It was surreal."