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From groundbreaking ideas on sustainability to the art of personal and systemic change, these are the reads that continue to shape her creative journey. This time, we've asked Laura Stein, CCO of Bruce Mau Design , to reveal her top five books that have shaped her approach to design, branding, and sustainability.
Image licensed via Adobe Stock We speak to the great and the good to get the temperature of the industry as we head into the halfway point of the 2020s. AI is now firmly embedded in search for Google, generative images are getting better and better, while numerous platforms are showcasing generative video tools that are shockingly convincing.
With rapid advancements in technology, the rise of artificial intelligence, and a renewed focus on sustainability, design is becoming more dynamic and inclusive. Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs.
How can branding help to communicate urgency and the dire state of the planet while still inspiring hope and optimism? The goal of the rebrand was to better communicate the urgency of WRAP's ambition to reform unsustainable 'take-make-dispose' production systems in favour of more sustainable and circular ones.
While brands in the fusion space are already falling into stereotypes, STEP is standing out from the crowd with a colour palette inspired by the synthetic image of future plasma. Among Equals is behind the identity for new UK energy programme STEP, designed to position the brand as ambitious as NASA's Apollo missions.
What makes it special is that every garment is sustainably produced in Mongolia and by Mongolians. It has a great deal of equity and recognition in Mongolia, but wanted help in growing the brand outside the country. This makes them unique, and it's the story we needed to tell and build the Gobi brand around."
Paula Scher , Michael Bierut, Marina Willer, Samar Maakaroun, Eddie Opara and others have led some of the most iconic branding and design projects of our time, and it's ultimately Pentagram's ability to evolve while maintaining high standards of creativity that's led them to top our list.
Image licensed via Adobe Stock Down in the dumps? From sustainability strategies and AI-driven creative processes to fostering new talent and redefining brand simplicity, these thought leaders have shared their visions and strategies for 2025 with us. The industry is moving from brand-building to brand innovation," she declares.
While the popularity of digital communication continues to rise, business cards remain a powerful tool for face-to-face networking and branding. The right business card templates can enhance your brand’simage , reflect your creativity, and leave a lasting impression on potential clients or partners.
It is marking this milestone with a bold brand refresh by EDIT Brand Studio. EDIT's challenge, therefore, was to help Lowry redefine its public image and communicate the full breadth of its offer. While its first-ever brand-led campaign will launch across Salford and Manchester later this month. What's Next for Lowry?
Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.
With growing awareness of sustainability and health, brands that focus on organic products need visuals that communicate these values effectively. This mockup bundle includes a total of 3 packaging mockups that can use for the market, restaurant, organic shop, butcher, meat brands, and other food branding packaging designs.
The Singapore-based, sustainable beauty brand has a fresh look and strategy based on the idea of simple joy. It offers us images of unattainable attractiveness, urges us to invest in overly expensive products, and subtly hints that our lives will be better if we only look more like an airbrushed model than our real selves.
Green marketing made easy starts with stunning visuals that capture the essence of your brand. Whether youre promoting eco-friendly products or running a sustainable business, using well-designed organic posters, flyers, and social media graphics can help you connect with customers who value nature and health.
Thanks to artificial intelligence, you can now get amazing, futuristic images that look great and fit the modern needs of many industries. Best of all, many of these images are free to download, so anyone can use them. AI-generated photos are digital images created using artificial intelligence algorithms.
Image licensed via Adobe Stock We explore which buzzwords creatives want to banish and look into a useful new app that might just be the answer to our prayers. Brand writer Sarah Farley shares a similar view, adding that brands have hijacked the word "purpose" for virtue signalling. Sustainability Now, this is a big one.
This new identity for the Norfolk coast by Lantern is a masterclass in place branding. Most of the work in branding is about either creating entirely new brands or refreshing existing ones. One of the most intriguing challenges in branding is bringing together several discrete entities and making them sing as one.
But when it comes to clothing, 'sustainable' often means dull. Yet Nala, an Australian-based underwear brand, believes it doesn't have to be that way. And while some brands have made huge steps toward a more inclusive industry, none were flaunting it loudly, proudly, and truly celebrating the diversity of the body.
But when it comes to clothing, 'sustainable' often means dull. Yet Nala, an Australian-based underwear brand, believes it doesn't have to be that way. And while some brands have made huge steps toward a more inclusive industry, none were flaunting it loudly, proudly, and truly celebrating the diversity of the body.
The iconic brand launched its first installation in Milan, Futurespective: Connected World , designed in collaboration with design studio NUOVA. Partnering with a brand so deeply rooted in heritage, yet constantly driven by evolution and reinvention, feels like a natural alignment,” says NUOVA founders Enrico Pietra and Rodrigo Caula.
In fact, you've probably already seen her images adorn the likes of Facebook, Adidas and Creators Club. Inspired by the strong shapes and bold colours of Petra Eriksson, Anna has channelled this influence into her work to create in-your-face yet visually pleasing images. Unsurprisingly, Anna is in demand.
Image Credit: GoneShells Swedish design studio Tomorrow Machine is out to solve the problem of unsustainable packaging with an innovative new line of bottles, GoneShells. Cleverly, Tomorrow Machine has also incorporated brand equity into the bottles' design. It's no secret that most modern packaging raises environmental concerns.
Vertical Aerospace, a Bristol-based pioneer in eco-friendly aviation, has partnered with Fiasco to redesign its brand and website. This collaboration highlights Vertical's journey from startup to industry leader in the field, reflecting its commitment to transforming urban air travel into a sustainable, zero-emission reality.
Pentagram partners Luke Powell and Jody Hudson-Powell have collaborated with tech-driven travel platform Impala to create a new brand identity which finds the engaging, human side to its services. It's all part of an effort to create a fairer and more sustainable ecosystem for Impala and its audience.
Whether you’re working on branding, packaging, or digital art, using the right Photoshop mockups can significantly enhance your portfolio and elevate your presentations. Instead of merely displaying a flat image of your work, mockups enable you to create a lifelike scenario that resonates with your audience.
When the Design Council worked with OPX to refresh its own branding, a simplified design system and updated, graphic language were the most visible signs of change. But other changes under the hood may be more important, with the organisation opening up a conversation about more inclusive and sustainable design. published in 2018.
Sustainable design Platinum winner: re:incarnated spirits by Ruska Martín Associates Imagine being able to put 'award-winning' next to your name on your bio: what could that do for your career? Why you should enter Winning a Pentaward is a great achievement for any packaging design agency, brand or student.
Brand and design studio Koto has found a novel way to communicate eco-friendly credentials with its identity for sustainable packaging company De-extinction. To help encourage people to remember to use eco-friendly alternatives, Koto has created a striking identity for sustainable packaging company De-extinction.
Image by Ruth Ossai. Image by Ruth Ossai. Alongside it is an image of the 1912 Suffragette Handkerchief embroidered by women at HMP Holloway, which inspired the design of this garment. LookBook image from All Our Stories LookBook Shoot. LookBook image from All Our Stories LookBook Shoot. Photography by Amber Dixon.
In the ever-evolving digital age, where the virtual and physical worlds merge seamlessly, building brands has become a multidimensional challenge. The traditional methods of establishing a brand’s presence are no longer sufficient. These elements work together to create a consistent and recognizable brandimage.
Today, we present yet another exquisite collection of modern brand visual identity, and logo designs. Each design within this collection serves as a testament to the creative prowess and innovation that can be achieved in the realm of corporate branding and visual identity. List of Modern Brand Visual Identity and Logo: 1.
Image licensed via Adobe Stock Creatives share their top tips for building a personal brand, allowing you to unleash your unique creative vision, connect with your tribe, and attract your dream clients. In today's hyper-connected digital landscape, personal branding has become key to success for creative professionals.
This type of design often incorporates clean and minimalist layouts, the use of whitespace, large and bold typography, high-quality images and videos, responsive design, and easy-to-navigate menus. High-quality images and graphics Use high-resolution images and graphics to enhance your website’s visual appeal.
Download Creative Brochure Template Download Furniture Creative Brochure Templates Photographic brochures use large, high-quality images as the primary design element. A minimalist brochure can be perfect for luxury brands, high-end products, or services that want to communicate a sense of simplicity and refinement.
In 2020, sustainability permeates everything we do. In short, sustainability matters. But for new businesses , this means building sustainability into your core from scratch. If you’re looking to create an online presence for your brand in 2020, it’s important that you build sustainability into it wherever possible.
In the age of information overload, social media has become a battlefield for brands vying for attention. Mastering social media branding design through visual storytelling can transform a brand’s online presence, driving engagement, loyalty, and ultimately, sales. Brand Visual Identity 2. Storytelling Techniques 3.
Image: Chris Greeneberg Image: Chris Greeneberg The easiest way to add joy to someone’s life is through color. Image: Chris Greeneberg The childlike spirit effused by Granneberg’s design is rare in the task light category, where the proposition of serious work for serious people too often results in seriously staid designs.
So Coca-Cola doesn't mess with its logo lightly, which means that for graphic designers in particular, the brand's new global out-of-home advertising campaign is an intriguing sight. We have a unique opportunity to use our marketing to send a powerful message and bring consumers along our sustainability journey."
Branding is more than just a logo; it’s the soul of your business, expressed visually and verbally. A strong brand resonates with your target audience, forging an emotional connection that drives loyalty and preference. Dive in to discover how these visual masterpieces have shaped iconic brands and ignited creative sparks.
Cristian Zuzunaga is the founder, artist, and creative powerhouse behind award-winning home and fashion textile brand, Zuzunaga. This week we caught up with Cristian Zuzunaga – the founder, artist, and designer behind acclaimed textile brand Zuzunaga , to see what’s in his holiday shopping cart.
Founded in New York in 2016, Homesick is a home fragrance and lifestyle brand with a simple goal: to bring joy to your home by helping you feel closer to the people, places and moments that matter most. Quite frankly, mapping and geographic coordinates don't like the obvious inspiration for a home fragrance brand.
Here are the five key design trends to watch in 2025 and how theyre transforming everything from Business Cards to Branded Merch. Luxury 70s revival Image credit: Gucci The 1970s are back, and this time, theyre bringing a luxurious twist. Its a perfect fit for brands aiming to infuse their identity with a handmade, indie aesthetic.
A logo serves as the visual representation of a company , encapsulating its essence, values, and identity in a single, memorable image. A well-crafted logo acts as the initial point of contact between a brand and its audience, leaving a lasting imprint in the minds of consumers. Branding Logo Design 20. Bon Bun Burgers Logo 2.
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