Creative Boom

DECEMBER 5, 2023

This new identity for the Norfolk coast by Lantern is a masterclass in place branding. Most of the work in branding is about either creating entirely new brands or refreshing existing ones. One of the most intriguing challenges in branding is bringing together several discrete entities and making them sing as one.

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Brand Branding Consulting Advertising 487

Creative Boom

DECEMBER 18, 2024

DesignStudio has unveiled a new visual identity for the global fitness franchise, focusing on its energising benefits for members. Other, more locally-based companies have also been revolutionising the way we keep our bodies and minds in trim. As a result, they refocused the brand's positioning.

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Brand Branding Textures Digital 243

Creative Boom

AUGUST 6, 2024

Today, it hosts a diverse range of performances, from West End hits to local productions, and is cherished by both locals and out-of-town visitors. In the wake of this restoration, the theatre decided to launch a comprehensive rebrand and refreshed brand identity. But no institution can rest on its laurels forever.

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Agency Brand Branding Publication 459

Creative Boom

JANUARY 31, 2024

NYBG abbreviation becomes central to the destination's new identity, unveiled this week alongside the singular defining idea of 'Do Right by Nature'. The famous New York Botanical Garden (NYBG) has revealed its first major brand refresh in over a decade in partnership with global brand consultancy Wolff Olins.

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Brand Branding Education Consulting 531

Creative Boom

MARCH 18, 2025

Vietnamese art retailer TiredCity has revealed a striking rebrand, including a new typographic system, refined visuals, and a dynamic design language that reflects the brand's evolution in Vietnam's contemporary creative scene. Central to the rebranding is a bespoke typographic system derived from TiredCity's logotype.

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Arts and Crafts Brand Branding Art 195

Creative Boom

MAY 29, 2024

But for one founder of a coffee brand headquartered in the Big Apple, it's the exact opposite. And so when it came to branding Bruhn Coffee co, a boutique coffee brand in Brooklyn, this was a story that London-based Intertype Studio leaned into in full effect. And the graphic elements of the identity go all-in on this concept.

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Brand Branding Packaging Design Illustration 504

Creative Boom

NOVEMBER 26, 2023

Often, the key to a visual identity is a clear concept developed thoughtfully. And this new brand invites all people to find their own connection with these special landscapes and help unlock their full potential. And the new designs for National Landscapes by Nice and Serious fall straight into that category.

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Networking Brand Branding Consulting 513

Creative Boom

MARCH 2, 2023

Credit: Chichester Festival Theatre / Rose London-based design agency Rose has given one of Britain's most beloved arts institutions a fresh visual identity that shows off the theatre's legacy and ongoing relevancy with modern flair. The first challenge for Rose was reinstilling a strong sense of brand equity in the theatre's name.

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Agency Brand Branding Architecture 541

Creative Boom

MARCH 14, 2023

Founded in 2004, Ell Circo D'ell Fuego had become a successful circus school, but its branding looked a little dated. Local studio We Make stepped in to craft a dynamic new visual identity for the studio. Our aim was that the view would constantly 'feel' man, movement and man in motion throughout the corporate identity.

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Consulting Photography Agency Layout 476

Creative Boom

OCTOBER 16, 2023

To help sell that vision, Hermanos Colombian Coffee Roasters have been partnering with specialist branding agency Fellow since making their debut at London's Victoria Station. Research and revelations Fellow's journey began by peering into the competitive landscape and dissecting the existing brand.

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Brand Branding Fonts Vectors 488

Creative Boom

OCTOBER 10, 2023

It's become a brand we see on our city streets and suburbs, with employees whizzing by on electric bikes to deliver restaurant food to our homes. Today, Deliveroo's in-house creative agency has unveiled a refreshed identity, but it's more of an evolution than an overhaul.

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Agency Brand Branding Coding 468

Creative Boom

MARCH 6, 2023

Belfast design studio Angel & Anchor was tasked with creating a visual identity for the new city nightspot Southside Social. In the case of Southside Social in Belfast, which opened in November 2022, it probably has a lot to do with the carefully crafted visual identity created by the local design studio Angel & Anchor.

Arts and Crafts 459

Arts and Crafts Interior Design Typography Sports 459

Creative Boom

SEPTEMBER 23, 2024

Nostalgic illustrations, editorial-inspired photography and striped graphic assets make up the craft cocktail brand's new identity designed by Tavern. Back in 2014, while she was bartending at the storied Pequot Inn, Bronya Shillo founded the craft cocktail brand Fishers Island Lemonade.

Arts and Crafts 458

Arts and Crafts Brand Branding Photography 458

Creative Boom

JUNE 20, 2023

Boasting dynamic typography and colours inspired by rave culture, the identity is a celebration of the UK's clubbing aesthetic. Now in its 16th year, the organisers felt it was time for a refreshed identity which reflected its maturity and opened it up to different styles of dance music. He's not wrong.

Fonts 542

Fonts Client Typography Adobe 542

Graphic Design Junction

JANUARY 11, 2025

Green marketing made easy starts with stunning visuals that capture the essence of your brand. These designs should reflect your brands commitment to sustainability while showcasing your products in a clean, appealing way. Social media graphics, on the other hand, ensure your brand remains visible in the digital realm.

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Media Production Graphic Banners 246

Creative Boom

FEBRUARY 25, 2024

The Aussie studio launches a colourful new visual identity for the ice cream brand, with a palette that changes with the seasons and leans into its LGBT+ values. Founded in 2014 by award-winning Australian pastry chef Terri Mercieca, Happy Endings is an ice cream brand defined by colourful chaos.

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Client Brand Branding Production 524

Creative Boom

DECEMBER 12, 2023

The Seattle agency draws on modular and geometric forms to create striking new branding for Kirkland Urban, a mixed-use development in King County, Washington. Branding plays a big part in this, of course. More recently, it was in the process of adding a third building and needed to reimagine its visual identity.

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Publication Brand Branding Graphic 426

Creative Boom

JUNE 27, 2022

As head of design at Gretel NY , Dylan Mulvaney is the creative force behind brand identities for Apple, Netflix and Vice. Described by Gretel as "a low profile dude who has been behind some of our highest-profile work", Dylan's expertise lies in translating a brand's core values, strategy, and voice into striking visual executions.

Graphic Design 518

Graphic Design Graphic Brand Branding 518

Creative Boom

SEPTEMBER 13, 2023

And even better if there's some actual art to bring the event to life and elevate it above just a visit to your local bookshop. Bigger' is an art book fair in Shenzhen organised by BranD magazine, an international bi-monthly magazine focusing on multidisciplinary communication design for businesses, with English and Chinese versions.

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Art Presentation Magazine Textures 468

Creative Boom

APRIL 10, 2024

As the RSPCA celebrates 200 years of working to help animals live fairer and better lives, it has launched a new purpose, positioning, and brand identity designed by Jones Knowles Ritchie (JKR). The design team also went on the road with animal rescue officers, visited local RSPCA shops, and participated in immersive workshops.

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Animation Sports Brand Branding 525

Creative Boom

MAY 9, 2022

By letting Swee's natural ingredients take the lead, Bedow has used them as the basis of an invigorating, one of a kind design system. Usually, it's the brand name or a flashy logo which tends to take centre stage to catch the customer's eye. Swee's commitment to using local, all-natural ingredients sets them apart.

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Infographics Brand Branding Patterns 482

Creative Boom

SEPTEMBER 20, 2023

We explore the thinking and process behind their new branding, led by local agency Universal Favourite. Attracting children's attention with branding – or anything, really – is a rare art. They needed a visual and verbal identity that could live up to the invigorating and imaginative nature of their offering," she explains. "So

Brand 539

Brand Branding Textures Inspiration 539

Creative Boom

SEPTEMBER 19, 2023

We explore how The Click updated its identity for the 21st century while still paying homage to its 18th-century origins. Seeking a refreshed modern identity for the store, Jarrods turned to award-winning design studio The Click , a local firm led by Bobby Burrage. But it's not just a place to buy things.

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Branding Brand Arts and Crafts Print 492

Creative Boom

JUNE 6, 2022

The Indigo Design Awards celebrate "trail-blazers, risk-takers and all those on the cutting edge of the visual design world" across the fields of graphic, digital, mobile design, design for social change, branding and freelance. Graphic Design of the Year 2022: Festival FILMAR en América Latina 2020 by WePlayDesign. Who won and why?

Freelance 482

Freelance Freelance Consulting Digital 482

Creative Boom

JUNE 24, 2024

Little Big Brands sought to respect the history of the garden's namesake, Mildred Mathias while bringing it into the modern day with a new brand identity. Immersion was particularly important for this project, so the core design team travelled to LA to spend an entire day in the garden, experiencing it as locals would.

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Agency Brand Branding Fonts 465

Creative Boom

MARCH 7, 2022

She's well known for working with big brands, writing human interest pieces, and promoting the value of diverse thinking. Olivia Christian has worked as a brand strategist for more than 15 years. She co-founded her branding and creative agency The Working Assembly , while pregnant with her first child in 2017. Olivia Christian.

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Inspiration Arts and Crafts Graphic Design Agency 507

Creative Boom

JUNE 13, 2022

It's no secret that brand guidelines have become a major headache for graphic designers working today. With everything in constant flux, it's difficult to keep up with the increasing demands of visual identities. Corebook is on a mission to help and wants to make PDF brand guidelines extinct by 2025. Still using static PDFs.

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Brand Branding Agency Marketing 476

Creative Boom

MARCH 29, 2022

These days, a big city like Belfast is spoilt for coffee shops, so you need a distinctive identity to stand out. And that's just what local studio Angel & Anchor has delivered for Process, an independent speciality coffee roaster in Belfast founded by Ben Hamilton.

Inspiration 500

Inspiration Packaging Design Brand Branding 500

Graphic Design Junction

AUGUST 22, 2024

In today’s competitive market, establishing a unique and recognizable brand is essential for businesses of all sizes. Branding and visual identity design play a crucial role in defining how a company is perceived by its audience. Branding is the overall perception that a company creates in the minds of its customers.

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Brand Branding Fonts Color 294

Creative Boom

FEBRUARY 1, 2023

If you want to get inspired, discover new ideas and network with others, we've rounded up the best conferences and events throughout 2023. It's weird to think, but even this time last year, the idea of heading off for a creative conference, especially one abroad, seemed like an impossible dream for many of us. But where do you start?

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Digital Networking Artist Art 500

Creative Boom

SEPTEMBER 4, 2022

A friend of ours was about to open a bar, so we offered her help with their branding," says Romi. "We So we decided to use our cat's name, and now we've also made a mascot based on him for our branding.". Like the idea of striking out solo and founding your own agency? But finding success hasn't always been an easy ride.

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Agency Client Artist Sports 369

Abduzeedo

OCTOBER 30, 2024

Seoul Illustration Fair: Redefining Logo Design and Visual Identity abduzeedo 1030—24 Discover the Seoul Illustration Fair’s dynamic logo design and visual identity that celebrates creative expression. The “SIF” lettering uses lively, fluid lines to symbolize the “act of drawing,” a fundamental concept in the fair’s brand.

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Illustrator Illustration Arts and Crafts Artist 82

Creative Boom

NOVEMBER 13, 2023

This style can often create the right amount of personality for a brand and offer the best of both worlds," she adds. Even if you decide to plough your furrow in the exactly opposite direction, you need to know that you're doing so and why. Of course, predictions are notoriously difficult, and no one can know the future with certainty.

Fonts 531

Fonts Arts and Crafts Typography Consulting 531

Inkbot Design

NOVEMBER 21, 2024

7 Effective Steps to Develop a Strong Brand Identity Identity building is a journey I've mastered through years of experience at Inkbot Design, and I'm here to guide you through it. Creating a distinctive brand identity isn't just important—it's imperative for survival.

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Brand Branding Marketing Marketing 105

Creative Boom

JULY 16, 2024

The GRO-OP app results from a four-day intensive creative experiment and aims to connect local growers with those needing healthy but affordable produce. Brand and digital design studio Driftime rose to the challenge on this particular issue and designed the GRO-OP concept, a digital platform that connects local growers and grazers.

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Digital Brand Branding Graphic 322

Creative Boom

JULY 10, 2024

Projects like those in the Pentawards shortlist pave the way for a sustainable future, making new material processes accessible to brands big and small. The onshoring approach not only facilitated significant reductions in transport-related emissions but also promoted local manufacturing excellence.

Sports 459

Sports Production Manufacturing Packaging Design 459

Creative Boom

FEBRUARY 19, 2024

Standards Site New to create brand guidelines? Standards Site is a system that helps you build style guides and brand guidelines easily and quickly. It also automatically exports assets, enabling you to manage your brand identity materials efficiently. And then think about how much extra money you could make.

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Freelance Freelance Agency Graphic Design 504