article thumbnail

Porto Rocha's rebrand for BPM Music takes inspiration from the keys of a keyboard or drum pad

Creative Boom

The Brooklyn studio began by creating a system inspired by the visual cues of track mixing with certain elements becoming subtle gestures that hint at BPM's product without being too literal. This sits nicely alongside sub-headers and body copy in Gerstner Program Medium. "It

article thumbnail

How to Market a Product: 12 Product Marketing Ideas

Design Wizard

12 Product Marketing Ideas. Creating a new product takes a lot of time and work. Then, after all of that work is over, you need to figure out how to market a product. No matter your industry or the quality of your product, you’re always missing out on potential business if you don’t promote your products properly.

Marketing 142
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Create Effective Product Descriptions

Creative Market

Your product description is a place to answer your customers’ questions, showcase your brand, and highlight key features of your product. Make sure you clarify which software is compatible with the product you offer; in certain cases, it might be useful to also mention the software that won't support it.

article thumbnail

Haruko Hayakawa creates surreal CG artwork packed with humour and subversion

Creative Boom

But it wasn't until she stumbled upon a tutorial for a 3D landscaping program called Bryce that she became aware of the potential of digital creativity. "I As well as her previous careers, Haruko is also heavily inspired by Japanese art and design. "It I’m also heavily inspired by still life photography and surreal art."

Art 443
article thumbnail

California studio Cubic Orange help the fight against menstrual poverty in Kenya

Creative Boom

Binti Box is a social entrepreneurship project providing sustainable, locally-made menstrual health products to underprivileged women. Binti Box provides sustainable locally made menstrual health products to support and empower underprivileged females of Kenya," explains co-founder Fernanda Guskic.

article thumbnail

Anak's visual identity for coffee brand Bettr is purposely flawed, and all the better for it

Creative Boom

Founded in 2011 and based in Singapore, it's Southeast Asia's first certified B Corporation and is committed to bettering our planet through providing holistic vocational programs to educate and empower marginalised communities. The planet is inhabited by three heroes who are also 100% flawed yet 100% relatable.

Brand 429
article thumbnail

'I like communicating complex ideas in simple ways': Illustrator Liam Eisenberg on honing his style, staying original and finding inspiration

Creative Boom

When the time came to submit a portfolio and get accepted into an art program, Liam faced a dilemma. I actually applied to the graphic design program and got denied. So I submitted a portfolio of my assignments from that Drawing 1 class to the illustration program and got accepted. I approach my work the same way today.