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How&How reinvents Chester Zoo as a 'force for nature' with radical rebrand

Creative Boom

As part of a two-year collaboration with How&How, the conservation charity reinvents itself with a new logo, custom typeface and migration-inspired patterns. Zoos increasingly see themselves as champions of the natural world, helping protect endangered species and educate the public about environmental destruction.

Education 518
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The powerful and empowering illustrations of Monsie

Creative Boom

By her own confession, Monika Jurczyk – AKA Monsie – has bounced between places and jobs like a pinball, but freelance illustration has given her creative soul its voice. "I Each piece is an invitation to see the world a little differently – to feel seen, understood and inspired.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Every creative should know about these 25 design studios and learn from their inspiring work. In a world overflowing with creativity and design innovation, there are thousands of outstanding design studios to be inspired by. Hopefully, their work will inspire you too.

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World of Wearable Art: a magical event fusing art and fashion in unique ways

Creative Boom

2024 WOW Show, Crazy Curiosities of Creature Carnival Blending performance art, fashion design, music and contemporary dance, The World of Wearable Art was an intoxicating cocktail of creative disciplines. A true multisensory extravaganza, it featured not only awe-inspiring garments but also incorporated dance, music and acrobatics.

Fashion 458
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How to curate the perfect soundtrack for your brand's visual identity

Creative Boom

In the ever-changing world of digital content creation, your brand's identity is no longer confined to visual elements alone. In contrast, a luxury brand for older professionals might opt for classical or jazz-inspired sounds. Do you aim to inspire, excite, calm or reassure?

Branding 448
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The eight things illustration agencies are looking for in 2025

Creative Boom

Likewise, illustration agencies are always looking to sign new talent to tap into what creative and art directors currently want in design studios and agencies around the world. We love it when a specific illustrator's inspirations and influences have been distilled down into their unique illustration work."

Agency 482
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Among Equals designs broken but hopeful new identity for WRAP

Creative Boom

How can branding help to communicate urgency and the dire state of the planet while still inspiring hope and optimism? He reveals that almost 50% of the world's greenhouse gas emissions come from the products WRAP is trying to make more sustainable, so the pressure was on to do a great job.

Brand 284