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Branding Psychology: Why Is Your Brand Important? Branding is an integral part of a company. It helps customers remember your brand name, make it easier to find your business, and help you stand out from the competition. You may not be thinking about your brand every day, but the truth is that you're interacting with it every day. Your brand is your company name, logo design , colours, voice, and everything else that makes up your company image.
New Photoshop Brushes with tons of realistic effects that can transform your artwork, grahics and photos into watercolor portrait, abstract and digital design quickly and easily. The brushes are very high quality, super detailed set of brushes for Photoshop. Simply brush over your subject with a color and just play the action. It’s really that simple!
Source: Figma Everyone loves a good underdog story. Underdogs are appealing not because they simply beat the odds but overcome an injustice that explains those odds — such as the game being unfairly rigged due to privilege and power. However, in the case of Figma vs Adobe, designers were led to a rather anti-climatic, and maybe even dejected place. If you follow any kind of design news, you would have heard about the 20 billion dollar acquisition of Figma by Adobe.
Speaker: Amber Asay, Creative Director and Founder of award-winning design studio Nice People
Understanding what trends are happening and how they’re impacting the competitive landscape is crucial to providing top dollar design strategy to your clients. With so many trends coming and going, it can be overwhelming to determine which ones you should capitalize on and which ones might not be worth the trouble. In this exclusive webinar with Amber Asay, we’ll explore graphic design trends that need to die, trends that are starting to pick up and why, trends that have come and gone, and how t
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How to Enhance Brand Trust Online. Brand trust is the feeling of assurance that customers have when buying a product. The reputation and history create what a company has. When people buy a product, they look for brands with a positive history with the products they sell and a good reputation for quality. As marketers, we all know the importance of brand trust online and that people choose to read and use online content over digital media.
How eating frogs, dog-food, cat-food and raw monkey meat makes us better designers We frowned upon any weird food, and our sub-conscious mind filters out what we do not perceive as “design-ish.” As the saying goes, “You are what you eat!” While the saying suggests healthy eating in the modern age, the French author, Anthelme Brillat-Savarin, actually said these words with an entirely different meaning: the human culture between food and identity.
Among the many misconceptions about running a freelance web design business is the idea that you should sign up for every project that comes your way. Whether you’re working full-time or building websites on the side, it’s easy to think that all opportunities are worthy. And after all, money is money. But not all projects are of equal value – monetarily or otherwise.
Gotham-City illustration in Photoshop. abduzeedo 1003—22 Thomas Dubois shared an awesome illustration project based on my favorite superhero. Thomas mentions that he is not a big fan of superheroes in general, but Batman has something different to him, especially Gotham city. I have to agree with Thomas, Batman has in my opinion the most inspiring style with the dark, full of light effects mood.
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Educational App Development Costs: What You'll Pay for a Custom App. Learning today has embraced digital technology and is not just confined to the four walls of schools and colleges. Currently, there are no more classrooms with tedious settings; but rather enthusiastic and interactive UI over smartphones. Numerous educational or e-learning apps today are available in the app stores where students and teachers can find it easier to communicate with each other and meet their academic requirements
Illustration work for Duurzaam Groningen. abduzeedo 1003—22 Patswerk •◡• shared a set of illustrations for Duurzaam (sustainable) Groningen: a portal for all things sustainable. Here inhabitants of Groningen (municipality) can find government info, neighborhood initiatives and personal inspiration on how to ecologically deal with topics such as energy, food, garden, home, waste, travel or business.
Thomas Edison once said “Vision without execution is hallucination.” This statement applies not just to invention, but to graphic design. One of the greatest strengths of graphic designers is the ability to first develop a concept and then execute it to make it real. From visualization and ideation all the way through to actuation and execution, each step of this process takes skill and expertise.
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When you work on web design projects for clients, you’ll always have ideas for how they can make their project better. Of course, clients tend to be picky and specific about what they want and often reject suggestions. These rejections aren’t personal. Even the highest paid, most sought-after web designers get their expert suggestions rejected. These rejections don’t feel good and can make you stop making suggestions altogether.
Talks, grants inviting submissions from Black photographers, and an exhibition seeped in reverence: Holly-Marie Cato curates an expansive programme for Black History Month.
Pedro Sánchez: brand identity development by Julieta Bernstein. Julieta Bernstein is a graphic designer and art director who works and lives in Buenos Aires, Argentina. For Pedro Sánchez, a Lima, Peru-based professor and independent architect, she was commissioned to work on a unique brand identity. Below you can see a few images of the project. For more, please take a look at her portfolio on Behance.
As the design industry evolves, teams are facing new challenges and a need to produce more outstanding creative work than ever. Leaders must learn how to adapt their processes to solve today’s—and tomorrow’s—unique design challenges. In this e-book, you’ll learn how to establish your creative workflow and leverage the power of CorelDRAW® Graphics Suite to streamline the entire design process, from start to finish.
Why It's Time for Companies to Reap the Rewards of Social Media. Social media is a powerful tool many businesses use to improve their commercial performance and marketing reach. With the current economic climate putting more significant pressure on businesses to watch their pennies, there has never been a better time to be active on social media platforms, refine that digital marketing strategy and win during tough economic times.
Available for free download only with an adobe trial subscription, this InDesign portfolio template is ideal to showcase your photographic work. Created by Adobe Stock contributor @PixWork , this A4 photography portfolio template consists of 16 pre-designed pages. In Adobe InDesign, you can customize each detail with just a few clicks. It doesn’t take long to add your own images and text to the layout.
In today’s competitive markets, how do you make sure that your content not only stands out but performs well? How can you predict whether certain design choices will result in clicks, engagement, downloads, and other drivers of ROI? Shutterstock’s Creative Insights Report (Q3) is your window into the hottest trends that are transforming the creative world.
How Cloud Hosting Can Enhance Your Website Load Speed. When the speed of information is everything, websites must be fully optimised and use any technology available to help them serve content and functionality as quickly as possible. One way to enhance a website’s load speed is through cloud hosting. This guide will look at how cloud hosting can enhance your website load speed and provide numerous other benefits that can improve your website’s performance.
Here are the winning photos of the 2022 Siena International Photo Awards. Greek photographer Konstantinos Tsakalidis with “Woman from Evia” is the overall winner of this year. The shot captures the desperation of Kritsiopi Panayiota, an 81-year-old woman, as the flames are approaching her home during the serious forest fires that hit the country in summer 2021 and caused extensive environmental damage.
Branding in Marketing: Steps to A Great Strategy. Branding is essential because it identifies a particular product or service to customers. This helps build trust between a brand and a customer and ultimately make a sale. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. Today, many brands aren't just names anymore; they're living, breathing entities that reflect the owner's culture and personality.
Bold look for The First Nutritional Bodycare Brand, iota by ROOK / NYC. abduzeedo 1004—22 iota, the first nutritional body care brand, is redefining personal care to go beyond the superficial and into the world of comprehensive health by targeting the skin microbiome from the neck down. Launching with two hero products, the Supervitamin Body Wash+ and the Superplant Body Serum+, each formulation delivers the most comprehensive approach to health in bodycare with a unique two-fold method: 1) A pr
Download this free eBook to learn how you can create stunning typography, using the basics, such as placing text, to advanced controls like ligatures, variable fonts, effects, tracking, range kerning, and everything in between. Learn how to: Use Character Control to add variety to your font styles. Use Paragraph Control to manage spacing, alignment, justification and more.
How to Use Cause Marketing to Help Make an Impact. Cause marketing is a method to educate consumers about social issues, such as poverty, hunger, health, and safety. Businesses can raise awareness and influence consumer behaviour by targeting these issues through advertisements. Whether it's making a difference in the world or getting more sales for your business, every entrepreneur wants to make a difference.
Are you a professional and looking for the best coffee shops to work in Newcastle? Then look no further than this post! Whether you work right in the city centre, work from home or anything in between, coffee shops can be a great place to get into the zone and get your caffeine fix. There are a variety of work-friendly coffee shops in Newcastle city centre – some more quiet allowing you to focus and concentrate whereas others are more lively to give you some inspiration while you work.
Speaker: Eden Spivak, Design Expert and Editor at Wix & Nir Horesh, Accessibility Lead and Senior Product Manager at Wix
When we design products or websites for people like ourselves, there are many others who are, as a result, left out. From visually impaired users who rely on assistive technology, to people with a temporary injury such as a broken arm, tech users are forever diverse and beautifully unique. The products we design can, and should, reflect the extremely wide range of human experiences and needs.
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