Creative Boom

NOVEMBER 25, 2024

SomeOne founding partner Simon Manchipp delves into their recent project with the Motability Scheme, explaining why brands in this sector need to change. Nowadays, there's no excuse for brands and services to be inaccessible with so many tools at their disposal to ensure otherwise.

Branding 515

Branding Brand Digital Photography 515

Creative Boom

NOVEMBER 4, 2024

At the cutting edge of conservation, Chester Zoo wanted a new brand and website to champion these nature-positive efforts. The branding agency soon got to work repositioning Chester Zoo's look and feel in a way that represented both the experience within the zoo gates and its greater purpose of serving nature as a whole.

Education 518

Education Patterns Agency Branding 518

Creative Boom

OCTOBER 13, 2024

One Living by Derek&Eric From simplified skincare to tech-infused cosmetics, these cutting-edge branding initiatives are reshaping the health and beauty landscape worldwide. This pressure has sparked a wave of innovation in health and beauty branding. Today, that sentiment extends far beyond just facial care. Want examples?

Brand 458

Brand Branding Packaging Design Production 458

Creative Boom

JANUARY 14, 2025

While Islington Square's original brand focused on residential sales, this new iteration aims to capture its transformation. It needed to transition from a property-led brand to one that champions place and experience, speaking to a wider audience and showcasing the vibrant lifestyle and cultural experiences that define it.

Brand 407

Brand Branding Animation Graphic 407

Creative Boom

OCTOBER 14, 2024

Mexico City and Los Cabos-based branding studio Bala was given this all-important task by Mexican beer brand Cerveza Cru Cru, who wanted a label design for their new beer where grasshopper - or "chapulín" - is the main ingredient. Though this was an exciting project for Bala to work on, the label's readability was challenged.

Patterns 459

Patterns Production Branding Brand 459

Creative Boom

OCTOBER 22, 2024

A typeface can define the character of a brand just as much as a logo or colour palette," he says. The goal is to craft something that not only fits their identity but also adds a unique typographic voice that strengthens their overall branding; we often reference local elements or heritage that resonate with the client's vision."

Arts and Crafts 448

Arts and Crafts Client Fonts Consulting 448

Creative Boom

OCTOBER 17, 2024

It is marking this milestone with a bold brand refresh by EDIT Brand Studio. However, despite its location and reputation, many still see Lowry as "just" a theatre, unaware of its broader offerings, which include art galleries, a learning and engagement programme, and a vibrant retail and dining experience.

Arts and Crafts 456

Arts and Crafts Gallery Art Branding 456

Creative Boom

JUNE 18, 2025

Independent London agency Without has unveiled a major branding project for Sodexo's US college dining offer, now called One&All, championing diversity through flexible design and a collegiate spirit. How do you create a brand that appeals to everyone without becoming generic? For Without, the project marks a major milestone.

Brand 345

Brand Branding Textures Sports 345

Creative Boom

OCTOBER 22, 2024

A new monogram, sleek colour palette and complementary family of typefaces all contribute to a more memorable and emotive brand experience for the accessible luxury bathroom supplier. Formerly known as NYMAS Group, Fitzroy of London holds over two decades of experience and expertise in the accessible bathroom and washroom industry.

Branding 448

Branding Brand Interior Design Portfolio 448

Graphic Design Junction

NOVEMBER 12, 2024

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. Staying informed on these trends is crucial for designers, marketers, and brands looking to stay ahead in a rapidly changing visual landscape.

Web Design 244

Web Design Web Design Arts and Crafts Digital 244

Designer Daily

OCTOBER 21, 2024

In the 1970s, McDonald’s was at a pivotal point in its growth, and the fast-food giant sought to enhance its brand identity. They analyzed various aspects of the restaurants, interviewing employees, managers, and customers to gather insights into the brand’s strengths and weaknesses.

Brand 370

Brand Branding Web Design Web Design 370

Graphic Design Junction

NOVEMBER 15, 2024

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.

Graphic Design 244

Graphic Design Graphic Textures Color Schemes 244

Creative Boom

JANUARY 15, 2025

Senior Designer at Nike Global Brand Design Retail Yenny Zhang takes us through her education and career so far, revealing the best bits and the challenges she faced along the way. After graduating, Zhang continued working for Nike, leveraging those connections and building on her understanding of the brand.

Arts and Crafts 432

Arts and Crafts Branding Brand Education 432

Creative Boom

NOVEMBER 5, 2024

From sporting brand identities that convey motion to fluid designs for food and beverage brands, the book includes themes that appeal to designers everywhere. As typography continues to evolve, Dowling expects designers to become more experimental, making type an interactive, memorable experience.

Typography 534

Typography Print Theme Sports 534

Creative Boom

APRIL 8, 2025

"As an exciting and disruptive extension to our line, Refreshers is designed to drive penetration, recruiting new users and boosting our ambition to become the most loved RTD coffee brand in the market." Together, bottle and graphics deliver an unexpectedly refreshing visual and sensory experience," says Lye.

Portfolio 341

Portfolio Marketing Marketing Patterns 341

Creative Boom

JANUARY 12, 2025

We hope they inspire you to experiment typographically and reinvigorate your design toolkit in the year ahead. Its nine weights, from Thin to Black, along with more than 70 custom ligatures, make it a standout choice for luxury branding, editorial layouts and digital campaigns.

Arts and Crafts 468

Arts and Crafts Tourism Graphic Design Inspiration 468

Creative Boom

FEBRUARY 20, 2025

With a dynamic new identity, DesignStudio's brand refresh for DNEG embraces motion, creativity, and innovation, reinforcing the VFX giant's position as an industry leader. DNEG, the world-renowned visual effects and animation studio with seven Academy Awards to its name, has revealed a brand refresh in collaboration with DesignStudio.

Animation 284

Animation Digital Brand Branding 284

Creative Boom

JANUARY 29, 2025

This means Loughborough students gain hands-on experience in applying design principles to real-world scenarios, equipping them with the problem-solving skills and strategic insight demanded by employers. Her 14-year journey through the industry has seen her shape exceptional brand experiences for clients, including Mars, Unilever and HSBC.

Graphic Design 311

Graphic Design Graphic Animation Magazine 311

Creative Boom

OCTOBER 14, 2024

This time, we've asked Laura Stein, CCO of Bruce Mau Design , to reveal her top five books that have shaped her approach to design, branding, and sustainability. Laura has a ton of experience in the field, leading global rebrands for the likes of Sonos, ASICS, and Linksys.

Branding 433

Branding Brand Arts and Crafts Tourism 433

Creative Boom

JUNE 15, 2025

What began as a humble experiment has exploded into something far more powerful: a thriving community of over 4,500 members where freelancers find their tribe, employed creatives discover new opportunities, and everyone gets access to the kind of insider knowledge that was once reserved for those with the right connections.

Networking 322

Networking Freelance Freelance Self-employed 322

Creative Boom

NOVEMBER 11, 2024

From sustainability strategies and AI-driven creative processes to fostering new talent and redefining brand simplicity, these thought leaders have shared their visions and strategies for 2025 with us. Brand innovation with purpose Sustainability is only one element in a growing trend for agencies to want to go good.

Client 476

Client Agency Branding Brand 476

Graphic Design Junction

NOVEMBER 3, 2024

In today’s highly competitive business environment, branding is essential for making a memorable impression. When presenting a brand to clients or stakeholders, one of the most powerful tools is a well-designed stationery mockup. This attention to detail can make a substantial difference when presenting branding concepts to clients.

Presentation 241

Presentation Brand Branding Portfolio 241

Creative Boom

OCTOBER 16, 2024

Art Director, Brand & Creative—Spotify We asked the creative community about the fonts they're excited to use over the next 12 months… and here they are. This design evokes a comforting rhythm, enhancing readability and providing a familiar, enjoyable experience. Alebrijes by Shivani Parasnis using Obviously by Oh No Type Co.,

Fonts 540

Fonts Arts and Crafts Inspiration Branding 540

Creative Boom

NOVEMBER 3, 2024

It has a great deal of equity and recognition in Mongolia, but wanted help in growing the brand outside the country. This makes them unique, and it's the story we needed to tell and build the Gobi brand around." To launch the new brand identity, Mucho created a campaign titled 'Go. So they turned to global creative agency Mucho.

Branding 468

Branding Brand Manufacturing Travel 468

Creative Boom

JANUARY 21, 2025

Some elements of the new identity are inspired by the architecture of the brand's new home in Edinburgh's city centre, The Arches. The Glasgow team of international design studio D8 has designed a new brand world for Edinburgh Gin, supporting the redesign of its core range bottles, which happened back in 2023.

Branding 397

Branding Brand Architecture Production 397

Graphic Design Junction

DECEMBER 15, 2024

As we step into 2025, new trends are emerging to enhance user experience (UX) and interface (UI) design. Their elegant, timeless appeal adds sophistication to designs, especially in branding and editorial content. Kinetic Typography Animated or kinetic typography brings motion to text, creating a dynamic user experience.

Fonts 238

Fonts Typography Media Branding 238

Creative Boom

JANUARY 14, 2025

Mott's Clamato Caesar is a legacy brand that has barely changed for decades, but its new identity has found a way of reinforcing its heritage with a modern and desirable touch. Montreal and LA-based studio Wedge has been behind the brand evolution of Mott's Clamato Caesar, "Canada's Cocktail", since 1969.

Portfolio 448

Portfolio Brand Branding Client 448

Creative Boom

OCTOBER 21, 2024

Manchester-based branding agency Alphabet started life in 2016 and has cemented its place as an ideas-driven agency with an ethos rooted in a quote by Saul Bass , the legendary designer who's probably best known for his iconic Alfred Hitchcock movie posters. But with experience, we're much more honest and vocal.

Branding 435

Branding Brand Client Agency 435

Creative Boom

FEBRUARY 9, 2025

A deep dive into how design studio TEMPLO reimagined GF Smith's brand identity, balancing heritage with a bold, dynamic vision that embraces colour, movement, and a global creative community. But even the most established brands must evolve. It was static in an era that demands dynamism.

Brand 286

Brand Branding Digital Manufacturing 286

Graphic Design Junction

OCTOBER 15, 2024

When you’re developing a new brand, creating a website, or simply need to present your design in an appealing way, free mockups can take your work to the next level. Another bonus is that many free PSD mockups come with layered files, allowing you to experiment with shadows, overlays, and textures to get the exact look you’re going for.

Templates 258

Templates Presentation Client Web Design 258

Creative Boom

MARCH 3, 2025

And that's precisely the experience awaiting you at All Flows 2025 , the bijou creative industries festival that's rapidly becoming the UK's most talked-about gathering for the design profession. You can read more in our articles on his Refugee Week installation and Green Man festival branding.) It's a rare treat.

Arts and Crafts 393

Arts and Crafts Self-employed Gallery Exhibition 393

Creative Boom

APRIL 14, 2025

We share some key insights from Frontify's recent webinar, A Different Type of Branding, and details of how you can register for the next one. This interactivity opens up new avenues for creating engaging and dynamic brand experiences. Katie emphasised that choosing the right fonts is crucial, especially for large brands. "I

Typography 317

Typography Client Brand Branding 317

Creative Boom

JUNE 8, 2025

With Gharib Studio, architectural designer Nora Gharib is helping digital-first brands, such as Little Words Project and Basquet, move beyond the screen, creating immersive third spaces that invite people to linger, connect, and experience brands on a deeper level. This early exploration planted the seed for her current work.

Architecture 307

Architecture Brand Branding Digital 307

Creative Boom

NOVEMBER 3, 2024

From transforming Boulder's beloved Pizzeria Alberico to partnering with global brands like Stripe, Mast balances simplicity, collaboration, and storytelling in its approach. Inspired by design legends and modern art, this small but dynamic team brings a timeless quality to every project.

Client 495

Client Branding Brand Project Management 495

Creative Boom

JANUARY 27, 2025

Enter Lazy Tan, the brand that wants to flip the script with its innovative, easy-to-apply, skin-friendly formula. Of course, the self-tan market has boomed in recent years, and we've seen everything from celebrity brands to natural claims, foams, oils, moussesyou name it.

Branding 352

Branding Brand Textures Marketing 352

Creative Boom

NOVEMBER 5, 2024

Creative studio Mayda has unveiled a dynamic brand identity, drawing inspiration from its namesake – a mysterious island that appeared and disappeared from historical maps. Our identity really embraces that," he continues, "building on the metaphor by putting the perspective point of the horizon at the heart of the brand."

Agency 284

Agency Theme Branding Brand 284

Creative Boom

DECEMBER 4, 2024

The project marks the automotive brand's ninth year showcasing its commitment to design at the annual event and its third year collaborating with the Institute of Contemporary Art, Miami (ICA Miami). We were really able to explore what we think is relevant and create a great multi-sensory experience," she says.

Arts and Crafts 454

Arts and Crafts Sculpture Print Branding 454