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The eight things illustration agencies are looking for in 2025

Creative Boom

That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. We chatted with illustration agencies serving various creative and geographic markets to discover what they crave for the New Year.

Agency 477
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The eight things illustration agencies are looking for in 2025

Creative Boom

That said, illustration agencies continue to take commissions from exuberant clients with high hopes for their campaigns, publications, and media activity, online and in print. We chatted with illustration agencies serving various creative and geographic markets to discover what they crave for the New Year.

Agency 438
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Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces. The campaign centres around a website and printed field guide, which serves as regional education resources, encouraging tourism by highlighting the offerings of the area: food, wine, art, culture, and recreation.

Client 481
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D&AD Awards 2025: who won what?

Creative Boom

With the judging process changing dramatically this year, which agencies won big in the D&AD Awards 2025? Spreadbeats by FCB New York won in Digital Marketing for what the agency described as "Innovation through nostalgic technologies." For many, it's the biggest and most nerve-wracking night in the creative calendar.

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Top 10 illustrators to watch: A must-see list for art enthusiasts

Creative Boom

Merjin Hos Get a burst of visual inspiration from our selection of top illustration talent drawn from global representation agency Agent Pekka. So we turned to Agent Pekka , a global collaboration agency that champions originality, newness and craft. His compositions are immersive, with a strong sense of movement and texture.

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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

We just feel it's nice to give praise where praise is due and highlight some top agencies doing outstanding work and inspiring their peers. This year, they've also launched a sister agency focused on typography and type design, called Type of Feeling. Hopefully, their work will inspire you too.

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'Storytelling and emotional connection matter more than aesthetics,' says illustrator Fangfang Han

Creative Boom

Originally from Hefei in eastern China, Fangfang relocated to London, studied illustration at the Kingston College of Art, and graduated this year. Part of her prize was an opportunity to choose one of the illustration agencies sponsoring the awards, and she selected IllustrationX because of the company's history and global reach.