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Types of Advertising: Traditional vs Digital Strategies

Inkbot Design

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use. Full-page glossy magazine ads also offer a high visual impact.

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Play Studio gives a distinct and memorable vibe to OpenAI conference

Creative Boom

The OpenAI team worked closely with Play Studio to develop branding for the event, including a logo, visual identity system, art direction, signage, environmental design, motion design, advertising, photography and UX/UI design. Bits were configured as a series of 3D stackable cubes featuring bit patterns, directional typography, and logos.

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How To Make A Presentation Video Stand Out

Noupe

A video presentation is one of the most often used presentation formats. In this post, we’ll define video presentations, discuss their applications, and provide some tips and tricks to work with them. Here’s what a video presentation is. There are several formats available for video presentations.

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Film Fest Gent's animated rebrand contains a clever nod to the nature of movies

Creative Boom

To make the occasion, it teamed up with advertising and design agency Mutantâ„¢ to create a colourful, moving rebrand that pays homage to its history while looking to the future. This year's festivities saw Film Fest Gent hit a significant milestone in the shape of its half-centenary.

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Out-of-Home Advertising: An Unconventional Approach

Inkbot Design

Out-of-Home Advertising: An Unconventional Approach Out-of-home (OOH) advertising, also known as out-of-home media or outdoor advertising , refers to any type of marketing that reaches consumers when they're outside of their homes. This includes billboards, transit advertising, and street furniture like bus shelters and kiosks.

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Dissecting deceptive patterns in nature and technology

UX Collective

Learning to spot the patterns. Image by DavidZydd (CC0), pixabay.com “There are only patterns, patterns on top of patterns, patterns that affect other patterns. Patterns hidden by patterns. Patterns within patterns. These are common ways we see patterns. Palahniuk (1999, p.

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Online Advertising: A Comprehensive Guide to Success

Inkbot Design

Online Advertising: A Comprehensive Guide to Success If you're reading this, chances are you're seeking strategies to survive and thrive in this increasingly competitive landscape. It's high time we took a deep dive to uncover the secrets of online advertising. The Evolution of Online Advertising Source: Statista 1.1