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Fuzzy Feelings: Apple's stop motion festive spot offers a whole lot of heart

Creative Boom

It's why Apple stands out as the winner of this year's festive advertising push. The ad was created by Swedish animation director and filmmaker Anna Mantzaris , working alongside TBWAMedia Arts Lab , production company Hungry Lab and director James Laxton. Could it be that the last 12 months have felt the heaviest yet? Quite possibly.

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Film Fest Gent's animated rebrand contains a clever nod to the nature of movies

Creative Boom

Bringing together the best of every genre for public entertainment, inspiring conversations and an enriching atmosphere, it truly is a paradise for film lovers and filmmakers. This year's festivities saw Film Fest Gent hit a significant milestone in the shape of its half-centenary.

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Semi-Permanent reveals stellar lineup for its Never Permanent festival in Melbourne

Creative Boom

And whatever field you work in, Never Permanent has you covered, with speakers representing multiple fields, including filmmaking, photography, graphic, product and motion design, animation, music, Web3 and the metaverse, and visual data. You can buy tickets here.

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Film Fest Gent's animated rebrand contains a clever nod to the nature of movies

Creative Boom

Bringing together the best of every genre for public entertainment, inspiring conversations and an enriching atmosphere, it truly is a paradise for film lovers and filmmakers. This year's festivities saw Film Fest Gent hit a significant milestone in the shape of its half-centenary.

Animation 407
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McCann's Wimbledon 2024 trailer freezes classic moments in time

Creative Boom

And advertising agency McCann London has already unveiled an evocative new trailer for their client, The All England Lawn Tennis Club, hyping the championships. Directed by the filmmaker Carl Addy at The Mayda Creative Co , the trailer re-imagines archive material, built by creative VFX studio Daydreamer.

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Rafael Medeiros on enduring the Hollywood strikes as a freelance graphic designer

Creative Boom

The importance of entertainment Rafael might not be a filmmaker, but working in LA, he couldn't fail to be affected by the strikes. So far, I have relied on the general advertising industry, and it's kept me busy," he says. While the first has recently been resolved, the latter remains ongoing.

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Britbox's mesmerising 14-hour ad shows the history of filmmaking techniques in a single take

Creative Bloq

The incredible timelapse provides a welcome antidote to AI saturation.