Graphic Design Junction

NOVEMBER 12, 2024

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. Staying informed on these trends is crucial for designers, marketers, and brands looking to stay ahead in a rapidly changing visual landscape.

Web Design 246

Web Design Web Design Arts and Crafts Digital 246

Creative Boom

APRIL 16, 2024

Almost two decades since entering the market with a vision to shake up the traditional wine connoisseur space, Virgin Wines recently decided it needed to adapt and refine its brand to better reflect its unique value proposition. This new logo replaces the previous static wine glass mark.

Marketing 487

Marketing Marketing Brand Branding 487

Creative Boom

JULY 9, 2024

Robot Food has partnered with Sarson's on a new omnichannel advertising campaign, brand world toolkit and packaging design coinciding with the vinegar brand's first piece of new product development in 230 years. It's not something to feel passive about; it's an exciting, sensory experience."

Branding 462

Branding Brand Fonts Advertising 462

Creative Boom

JUNE 25, 2024

Based in Chichester, this full-service branding and packaging design studio describes itself as "a small but mighty design studio dedicated to creating feel-good brands willing to be brave". Its lava lamp-like fluidity became a theme for the brand and a truly ownable device for packaging and beyond.

Branding 497

Branding Brand Arts and Crafts Production 497

Creative Boom

SEPTEMBER 30, 2024

The Singapore-based, sustainable beauty brand has a fresh look and strategy based on the idea of simple joy. Formerly known as Oasis Beauty Kitchen, this sustainable self-care brand began as a humble kitchen enterprise when its founder, Hildra Gwee, developed a skin condition. Postcard, though, offers something quite different.

Brand 468

Brand Branding Tourism Production 468

Creative Boom

SEPTEMBER 16, 2024

As a lover of Middle Eastern foods and cuisine, I was more than intrigued when I came across the Bezi brand, which claims to be on a mission to unseat hummus as the go-to, healthy(ish) snack dip. While labneh brands aren't common, Krishnan notes that there are a huge number of "better-for-you" brands in the dips and spreads space.

Brand 504

Brand Branding Arts and Crafts Production 504

Design Milk

MARCH 27, 2025

Family-owned furniture brand King Living has produced some of Australias most memorable home furnishings, namely, the Award Sofa, which celebrated the companys most significant seating launch in the late 1970s. To explore more from the family-owned brand, visit kingliving.com. Photography courtesy of King Living.

Interior Design 240

Interior Design Sculpture Fashion Branding 240

Creative Boom

NOVEMBER 26, 2023

And this new brand invites all people to find their own connection with these special landscapes and help unlock their full potential. An internal steering group, made up of people working in different areas and roles across the UK, helped provide key insights to develop the direction of the new brand.

Networking 513

Networking Brand Branding Consulting 513

Creative Boom

DECEMBER 16, 2024

In short, just as with food, where the first bite is with the eye, much of the enjoyment of wine stems from its branding. They envisioned a drinks brand that perfectly complements every occasion, believing that it's the small victories, big accomplishments and little moments of happiness that truly bring meaning to our lives.

Branding 417

Branding Brand Illustration Illustrator 417

Creative Boom

MARCH 14, 2023

Founded in 2004, Ell Circo D'ell Fuego had become a successful circus school, but its branding looked a little dated. After 18 years in existence, they decided they needed a rebrand, and so approached We Make , a local design agency with 11 years in the game and a focus on branding and website projects.

Consulting 476

Consulting Photography Agency Layout 476

Creative Boom

MAY 17, 2023

The iconic concert hall's new branding evokes the emotion and eclecticism of its music by majoring in motion and interactivity. The new system places music at the very heart of the brand, whether it's electro, opera, jazz or classical. Running through the new brand identity is a system of lines governed by the logo.

Animation 523

Animation Digital Brand Branding 523

Creative Boom

SEPTEMBER 8, 2024

Brand identity : Consistent use of certain musical styles or genres can become part of your brand's sonic identity, making your content instantly recognisable. How this works in practice Now, let's explore how Epidemic Sound is helping brands and creators achieve these transformative effects in the real world.

Agency 501

Agency Client Brand Branding 501

Creative Boom

APRIL 6, 2023

Even a longstanding, iconic brand must keep up with a changing world. Founded in 1969, Hawaiian Tropic is one of the best-known sun cream brands, with a devoted following. Protecting the brand Overall, the designs offer a great example of revitalising an iconic brand without throwing the baby out with the bathwater.

Agency 489

Agency Brand Branding Illustration 489

Creative Boom

APRIL 3, 2023

Yet, the restaurant's brand presence exudes an authentic warmth and accessibility that makes it feel open to all. Gretel 's Moore and Traducco-Campos spoke to Creative Boom about how Noma's commitment to creativity and genuine connection has resulted in a brand that extends beyond the restaurant's four walls and three Michelin stars.

Brand 516

Brand Branding Illustration Illustrator 516

Creative Bloq

MAY 1, 2024

McDonald's, Old Spice and Corona prove the best branding is multi-sensory.

Branding 300

Branding Brand Graphic Design Graphic 300

Creative Boom

SEPTEMBER 15, 2024

Epidemic Sound , the popular provider of royalty-free music, has been at the forefront of helping brands and content creators harness this power. A new sound for crispbread brand Wasa Wasa, the world's largest provider of crispbread, faced a big challenge. To help achieve this delicate balance, they were looking for a brand sound.

Brand 458

Brand Branding Artist Production 458

Creative Bloq

NOVEMBER 13, 2023

Kathryn Jubrail and Kirsty Minns reveal how they've increased turnover at Mother Design fivefold, and how they create multi-sensory branding experiences.

Brand 301

Brand Branding Graphic Design Graphic 301

Design Milk

APRIL 26, 2024

Google Hardware Design Studio , in collaboration with arts and research lab Chromasonic , explores the bandwidth of those sensory perceptions with their Milan Design Week 2024 exhibition Making Sense of Color. This initial immersion sets the tone for a sensorial journey that subverts the typical understanding of sensory correlation.

Color 334

Color Exhibition Textures Architecture 334

Creative Boom

AUGUST 14, 2023

No stranger to innovation, the Glenlivet distillery is constantly looking for ways to shake up its cocktails in a way that surprises and stays true to the brand. This was achieved by a golden silhouette of a sleek bottle which forms the basis of the branding.

Agency 368

Agency Fashion Branding Brand 368

Creative Boom

FEBRUARY 28, 2023

London-based design agency DixonBaxi has worked with British Land to shine a light on Paddington Central's transformation into an ever-changing placemaking brand that celebrates the vibrancy of the canalside community. To capture this constantly-shifting character, DixonBaxi has created a new placemaking brand as fluid as the area's canal.

Branding 413

Branding Brand Layout Graphic 413

Creative Boom

MARCH 7, 2022

She's well known for working with big brands, writing human interest pieces, and promoting the value of diverse thinking. Olivia Christian has worked as a brand strategist for more than 15 years. She co-founded her branding and creative agency The Working Assembly , while pregnant with her first child in 2017. Charlotte Adorjan.

Inspiration 507

Inspiration Arts and Crafts Graphic Design Agency 507

Creative Boom

OCTOBER 22, 2023

Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. In fact, he puts forward an argument you don't often hear: that it's actually responsible for pushing branding barriers beyond across the board. Today, nicely designed brands are no longer the exception but rather, the norm," he says. "A

Media 485

Media Branding Brand Freelance 485

Creative Boom

OCTOBER 2, 2023

Founded in New York in 2016, Homesick is a home fragrance and lifestyle brand with a simple goal: to bring joy to your home by helping you feel closer to the people, places and moments that matter most. Quite frankly, mapping and geographic coordinates don't like the obvious inspiration for a home fragrance brand.

Brand 434

Brand Branding Arts and Crafts Production 434

Design Milk

AUGUST 29, 2024

Spanish architect and designer Patricia Urquiola further solidifies her legacy as one of today’s foremost designers with her latest furniture collection created in collaboration with CIMENTO , a Venice-based brand known for its innovations in surface design.

Color 307

Color Textures Sculpture Architecture 307

Design Milk

SEPTEMBER 27, 2023

From its first floor to its last, the newly branded Accenture Tower is a sensorial experience that takes visitors and clients on an immersive innovation journey through a digital and physical landscape. This “vertical city” offers workspaces, specialty labs, and hospitality areas, throughout the multiple floors.

Client 336

Client Consulting Architecture Coding 336

Design Milk

APRIL 7, 2025

Prestigious fashion houses cross-pollinate with edgy outdoor furniture brands and multivalent artists help reimagine iconic luminaires. Together with Bang & Olufsen, we turned precious materials into unique sensory experiences, says Carlo Alberto Antolini, head of Antolini.

Sculpture 179

Sculpture Production Textures Fashion 179

Creative Boom

MARCH 21, 2024

Sonic branding agency Amp's head of research & insights, Bjorn Thorleifsson, delves into the rise of stock music in the alcohol sector and why brands could benefit from having an ownable sonic logo. Amp also found that beer brands claimed 50% of the top ten slots in the ranking.

Brand 481

Brand Branding Marketing Marketing 481

Design Milk

MAY 15, 2025

Photo: Courtesy of TRUNK(HOTEL) CAT STREET Designed to immerse guests in what the brand calls socializing and localization, this stay layers meaning into every detail. When hunger strikes, the hotels on-site restaurant offers a full sensory dining experience that feels more like a house party than a formal affair.

Travel 178

Travel Architecture Gallery Photography 178

Design Milk

FEBRUARY 9, 2024

Ju is the founder of JUJU Studio , a Queens, New York-based spatial design practice creating temporary and permanent spaces that push the boundaries of sensorial and immersive experiences. Spannring Diamond Ring by Niessing This unique jewelry brand, Niessing, redefines tradition with a strong focus on techniques and engineering.

Art 307

Art Arts and Crafts Fashion Sculpture 307

Design Week

FEBRUARY 11, 2021

One ambition for the new branding was to reach these international markets, the studio’s creative strategist Sarah Westwood says, in particular the sizeable American audience. This meant that the new branding had to communicate information that might not be as instinctive to people not working in the healthcare sector.

Branding 99

Branding Brand Production Adobe 99

Design Milk

JANUARY 26, 2024

Tokyo-based French architect, artist, and designer Emmanuelle Moureaux is known for her 100 Colors installations that take visitors on a sensorial visual journey. Celebrating the 75th anniversary of its iconic symbol, the Serpenti, Bulgari collaborated with contemporary artists from around the world to commemorate the occasion.

Color 329

Color Artist Photography Print 329

Creative Boom

AUGUST 15, 2023

Former Pentagram designer and FAY studio founder Aron Fay is equipping clients with the tools to create on-brand assets in-house with Grid App. Born out of the ongoing LAB initiative, it uses emerging technologies to protect the longevity of brand identity systems. For example, think about being on a Zoom call.

Client 367

Client Media Brand Branding 367

Design Milk

FEBRUARY 6, 2024

In a city where gilded goods and luxurious experiences are as common as sunshine in the desert, even the epitome of luxury automotive brands Mercedes-Benz acknowledges Dubai requires an entirely elevated approach to attract one of the world’s wealthiest car-loving clientele through their doors.

Brand 363

Brand Branding Architecture Programming 363

Creative Boom

NOVEMBER 8, 2023

So, it feels like a moment for brands to capitalise on demonstrating a level of altruism whilst showing their identities in a fresh way. And that's because consumers are becoming co-creators of their brand experiences. The custom typeface is a nod to piping icing textures, appropriate for a food colouring brand with lots of flavours.

Fonts 545

Fonts Branding Brand Typography 545

BP&O

APRIL 13, 2023

Perhaps the sensory deprivation of stay-at-home orders created an intense need to make up for lost time, indulge in all manner of out-of-home activities and platform them. The competitive landscape for experiences has been significantly catalysed post-pandemic. Times have changed.

Brand 212

Brand Branding Tourism Graphic Design 212

Inkbot Design

SEPTEMBER 7, 2024

Sensory Branding: Engaging All 5 Senses Every day, we're bombarded with thousands of marketing messages. I'm talking about sensory branding. Sensory branding is the quiet conversation that leaves a lasting impression in a world where everyone's shouting to be heard. Billboards scream for attention.

Brand 52

Brand Branding Textures Marketing 52

Just Creative

JULY 15, 2020

Branding, Brand, & Brand Identity all play a part in you recognizing the logo. Because of the confusion, we wanted to take a deeper dive and define what exactly is the difference between Brand, Branding & Brand Identity. What Brand, Branding & Brand Identity are not.

Brand 270

Brand Branding Production Client 270