This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Forest Gum by Jens Nilsson From plant-based ice cream to sustainable chewing gum, these forward-thinking branding projects are reshaping the food and beverage landscape across the world. With that in mind, we've picked five of the best new branding projects for September to inspire your own projects.
In a world overflowing with creativity and design innovation, there are thousands of outstanding design studios to be inspired by. Photograph by DixonBaxi Looking for a little motivation today? Every creative should know about these 25 design studios and learn from their inspiring work.
Global digital advertising agency DEPT has created a new "warm and ownable" identity for Evrnu , a revolutionary textile innovator which aims to cut down waste material with the help of era-defining polymer regeneration technologies. As for the NuCycl logo, this contains a nod to the brand's circular mission in its letter shapes.
Meanwhile, the creative scene continues to develop at breakneck speed, and typographic innovation shows no sign of slowing down, either. Its nine weights, from Thin to Black, along with more than 70 custom ligatures, make it a standout choice for luxury branding, editorial layouts and digital campaigns.
One Living by Derek&Eric From simplified skincare to tech-infused cosmetics, these cutting-edge branding initiatives are reshaping the health and beauty landscape worldwide. This pressure has sparked a wave of innovation in health and beauty branding. Today, that sentiment extends far beyond just facial care. Want examples?
It led to a book that considers the challenges of visual clutter by showcasing typography as a bold and innovative medium. From sporting brand identities that convey motion to fluid designs for food and beverage brands, the book includes themes that appeal to designers everywhere.
The challenge The scale of this task was huge: over 3,500 products across four countries, each with its own unique brand identity, needed to be unified under a single cohesive design system. Until now, that brand identity has been very much fragmented.
He predicts that next year: "AI will transition from being a behind-the-scenes tool for processes and sketches to an actual execution tool, creating brand assets and content in real-time. That's something that I think will be more important to brands going forward." Kiser Barnes, partner and CCO at Red Antler , believes so.
The Canadian agency is all about smart, strategic branding that breathes life into real estate, cultural, and hospitality spaces. With a collaborative vibe and a knack for timeless design, its team creates brands that don't just look great—they feel like they truly belong.
From creating captivating miniature worlds for BBC promos and music videos to crafting immersive experiences for brands like Jongga Kimchi, Scale Model Studios has mastered its field, combining the charm of handcrafted details with cutting-edge technology to deliver authentic, emotionally resonant storytelling.
A typeface can define the character of a brand just as much as a logo or colour palette," he says. By designing a typeface specifically for the festival, we were able to infuse the brand with a unique visual voice that extended across all its materials, from posters to digital interfaces."
Illustration by Mia Angioy for Creative Boom In the last of our special six-part series, we explore how sonic branding can elevate your brand's presence by leveraging Epidemic Sound's expansive library of music and sound effects. In 2024, the auditory experience has become crucial to crafting a cohesive and memorable brand presence.
In some years, no Black Pencils are given out at all, making the awarding of three a significant achievement for these winners: Designing Paris 2024 by W Conran Design won in Graphic Design for its innovative approach to sports marketing. The idea is that innovative ideas must possess both aesthetic appeal and tangible impact."
The right typeface can bring a brand to life, enhance readability and accessibility, and convey your intended message with clarity and style. Understand the brand personality Before diving into font selection, it's essential to have a clear understanding of the brand's personality and values.
Strong track record From Netflix series creators to magazine founders, global talent specialists to award-winning creative directors, Loughborough alumni can be found at the helm of some of the most innovative projects and organisations in the creative sector. Her portfolio includes innovative campaigns for LEGO, Netflix, and P&G.
The collection of 50 best logos of 2024 you need to see and spark your creativity showcases innovative designs that are redefining logo concepts and visual branding. From startups to established brands, these logos set the bar for creativity and professionalism. These logos reflect innovation, elegance, and adaptability.
Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Each element of logo designs — colors, typography, shapes — all contribute to how a brand is perceived. But how is this achieved?
Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. As we delve into graphic design trends 2025 , web design trends 2025 , and logo design trends 2025 , we’ll also highlight the influence of AI, typography innovations, and sustainable practices.
New illustrations are a key part of the brand's new identity, designed to help its new Greek and Kefir products stand out on the shelf. Most people will have seen the brand on supermarket shelves or had it in their homes, but what you might not know is that Yeo Valley is a real place in the heart of Somerset, owned by the Mead family.
In the 1970s, McDonald’s was at a pivotal point in its growth, and the fast-food giant sought to enhance its brand identity. They analyzed various aspects of the restaurants, interviewing employees, managers, and customers to gather insights into the brand’s strengths and weaknesses.
In today’s design world, logo badge designs are a popular trend that continues to inspire both designers and brands. Each design showcases unique styles, innovative elements, and artistic flair. These small yet powerful designs go beyond simple visuals—they share stories, build identities, and create connections.
Retro-Futurism: Nostalgia Meets Innovation Retro-futurism is a design style that combines mid-20th-century aesthetics with futuristic elements, blending vintage nostalgia with modern innovation. Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art.
A new monogram, sleek colour palette and complementary family of typefaces all contribute to a more memorable and emotive brand experience for the accessible luxury bathroom supplier. So, the brief asked SUN to communicate this through the new brand.
With a dynamic new identity, DesignStudio's brand refresh for DNEG embraces motion, creativity, and innovation, reinforcing the VFX giant's position as an industry leader. DNEG, the world-renowned visual effects and animation studio with seven Academy Awards to its name, has revealed a brand refresh in collaboration with DesignStudio.
From sustainability strategies and AI-driven creative processes to fostering new talent and redefining brand simplicity, these thought leaders have shared their visions and strategies for 2025 with us. Brandinnovation with purpose Sustainability is only one element in a growing trend for agencies to want to go good.
Starbucks is reintroducing its much-loved Refreshers drink to Chinese consumers with a major glow-up, including an innovative bottle design and bold graphic identity crafted by global design agency Marks. The change aims to carve out fresh space in China's fiercely competitive ready-to-drink (RTD) market. "As
While brands in the fusion space are already falling into stereotypes, STEP is standing out from the crowd with a colour palette inspired by the synthetic image of future plasma. Among Equals is behind the identity for new UK energy programme STEP, designed to position the brand as ambitious as NASA's Apollo missions.
Enter Lazy Tan, the brand that wants to flip the script with its innovative, easy-to-apply, skin-friendly formula. Of course, the self-tan market has boomed in recent years, and we've seen everything from celebrity brands to natural claims, foams, oils, moussesyou name it.
This December, independent type foundries are pushing the boundaries of letterform design, offering a stunning array of typefaces that blend historical inspiration with contemporary innovation. So whether you're seeking a font for branding, editorial design, or personal projects, they're well worth checking out.
As the clock resets and we step into a brand-new year, GDJ extends heartfelt wishes to everyone for an exhilarating and prosperous New Year in 2025. Reflecting on 2024: A Year of Innovation and Resilience As we bid farewell to 2024, its the perfect time to look back on the achievements and moments that defined the year.
This article delves into the latest typography innovations that promise to make digital interfaces more engaging, accessible, and visually appealing. Designers are embracing innovative techniques to ensure functionality meets aesthetic appeal. These unique fonts help establish brand identity and foster user recognition.
The iconic brand launched its first installation in Milan, Futurespective: Connected World , designed in collaboration with design studio NUOVA. Our exploration of time travel isnt merely nostalgic or speculative its a lens through which we examine how design, innovation, and craftsmanship weave together across eras.
That's why we're excited to see that Stillsthe innovative photo-licensing platform revolutionising the design industryhas just released its comprehensive 2025 Photography in Design Trend Report, offering invaluable insights for designers seeking to elevate their work. Candid Photos The polished aesthetic of the 2010s is officially pass.
In today’s digital age, standing out in business means blending traditional professionalism with modern innovation. While the popularity of digital communication continues to rise, business cards remain a powerful tool for face-to-face networking and branding. Discover the impact a standout business card can make on your branding.
Over the years, Alexis has collaborated with some of the worlds leading brands and agencies, including Nike, PepsiCo, Hewlett Packard, Electronic Arts, BMW, Gatorade, Air Jordan, and The Washington Post, among many others.
We share some key insights from Frontify's recent webinar, A Different Type of Branding, and details of how you can register for the next one. This interactivity opens up new avenues for creating engaging and dynamic brand experiences. Katie emphasised that choosing the right fonts is crucial, especially for large brands. "I
It's often assumed that B2B branding projects are, on the whole, not quite as interesting as their consumer-facing counterparts. And there's no denying that B2C brands have to do more legwork when it comes to standing out – it's the eye-catching stuff that attracts shoppers or prompts them to try something new. We discover more.
"This was a huge and curious moment as we began to connect with lots of people via websites, so we decided to launch a website to find Flash animators lovers and join together online - the most innovative thinking at the time!" Web development, typography, branding, motion and VFX. Pep Salazar. Salazar recalls.
Senior Designer at Nike Global Brand Design Retail Yenny Zhang takes us through her education and career so far, revealing the best bits and the challenges she faced along the way. After graduating, Zhang continued working for Nike, leveraging those connections and building on her understanding of the brand.
From transforming Boulder's beloved Pizzeria Alberico to partnering with global brands like Stripe, Mast balances simplicity, collaboration, and storytelling in its approach. Inspired by design legends and modern art, this small but dynamic team brings a timeless quality to every project.
During London Art Week 2024, Italian furniture brand Secolo and fine jewelery brand EÉRA came together to unveil a striking limited edition capsule collection, Through Chrome Reflections. To learn more about the Through Chrome Reflections exhibition, visit secolo.design. Photography by Marcello Maranzan.
The global electronics brand is going against the tide with an upbeat campaign focusing on positivity. Given the rising uncertainty and instability worldwide, the campaign aims to motivate customers, spread a positive influence and reinforce the brand's unwavering belief that 'Life is Good'. Everyone's down in the dumps right now.
Logo badge designs have always been a timeless element in branding. These compact, emblematic designs continue to redefine branding by merging aesthetics with storytelling, offering a visually impactful way for businesses to stand out. This trend is particularly popular among artisanal brands seeking to highlight their individuality.
The project marks the automotive brand's ninth year showcasing its commitment to design at the annual event and its third year collaborating with the Institute of Contemporary Art, Miami (ICA Miami). I think there is a need for brands to use these new materials.
We organize all of the trending information in your field so you don't have to. Join 66,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content