Creative Boom

JANUARY 29, 2025

Best of all, this is a flexible degree that can be tailored to your interestsfor example, in app development, animation, visual identity and branding, illustration, photography, typography and publishing, or graphic design in general. She continues to judge major industry awards, including Creative Circle, D&AD and Campaign Big.

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Graphic Design Graphic Animation Magazine 311

Graphic Design Junction

DECEMBER 15, 2024

Typography is evolving rapidly, reshaping how we perceive and interact with digital designs. This article delves into the latest typography innovations that promise to make digital interfaces more engaging, accessible, and visually appealing. Designers are adopting these fonts to create more inclusive digital experiences.

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Fonts Typography Media Brand 244

Graphic Design Junction

NOVEMBER 15, 2024

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.

Graphic Design 246

Graphic Design Graphic Textures Color Schemes 246

Creative Boom

JANUARY 28, 2025

Brand writer Sarah Farley shares a similar view, adding that brands have hijacked the word "purpose" for virtue signalling. Strategy Quite a few creatives seem to be pushing back on the word "strategy," and who can blame them? Maybe we should just start calling it a plan or be prepared to go a little deeper.

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Client Marketing Marketing Brand 468

Creative Boom

FEBRUARY 4, 2025

Now, it has an identity that competes with global brands without compromising on its roots in the country's culture. Known for its unconventional campaigns and innovative designs over the last nine years, the brand contributes approximately 74% to the company's total revenue, selling millions of pairs globally.

Brand 195

Brand Branding Fashion Digital 195

Creative Boom

JANUARY 28, 2025

Gen B will be the most tech-savvy demographic yet and will use digital platforms effortlessly for communication, learning, shopping and more. For brands, that means being ultra transparent about their practices, values, and ethical sourcing while offering unique and personalised experiences. Let's start with some obvious things.

Education 243

Education Brand Branding Digital 243

Graphic Design Junction

OCTOBER 27, 2024

Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Each element of logo designs — colors, typography, shapes — all contribute to how a brand is perceived. But how is this achieved?

Brand 271

Brand Branding Inspiration Fonts 271

Creative Boom

MARCH 5, 2023

Credit: Nomad / F-Secure To rebrand global cyber security service F-Secure, Nomad paired a brilliantly simple brand idea with a slick new logo that speaks to modern security demands without feeling cold or inauthentic. We work, watch, shop, chat, search… all that and everything in between has become part of our digital experience.

Brand 532

Brand Branding Digital Animation 532

Creative Boom

SEPTEMBER 29, 2024

Each asset has been transformed to better communicate the brand's quality, including a new wordmark inspired by a version from the archives. Household brand Jaffa has launched a new identity designed by Earthling Studio as it moves into a new era of expansion and looks to enhance its digital presence.

Brand 540

Brand Branding Portfolio Digital 540

Creative Boom

SEPTEMBER 30, 2024

The Singapore-based, sustainable beauty brand has a fresh look and strategy based on the idea of simple joy. Formerly known as Oasis Beauty Kitchen, this sustainable self-care brand began as a humble kitchen enterprise when its founder, Hildra Gwee, developed a skin condition. Postcard, though, offers something quite different.

Brand 468

Brand Branding Tourism Production 468

Creative Boom

JUNE 12, 2024

Following the recent sale of its digital commerce and product design businesses, Ascential has become more streamlined and focused on events serving the marketing and fintech industries. In light of this transformation, Ascential needed new branding to represent this new, focused offering.

Patterns 459

Patterns Agency Brand Branding 459

Creative Boom

SEPTEMBER 4, 2023

The global electronics brand is going against the tide with an upbeat campaign focusing on positivity. Titled 'Life's Good', the campaign features digital out-of-home (OOH) advertisements at renowned landmarks across the globe, including sites in Dubai, London, New York, Vietnam and Seoul. Everyone's down in the dumps right now.

Brand 482

Brand Branding Digital Advertising 482

Creative Boom

FEBRUARY 22, 2022

Dutch agency Verve has launched its new brand identity for African fintech Flutterwave , which has just been valued at over $3 billion, currently making it the highest valued African startup on the continent. The whole identity and brand strategy is grounded on this single story and pulls through across the new brand and its assets.".

Agency 540

Agency Brand Branding Photography 540

Creative Boom

JUNE 25, 2024

Working in collaboration with Stuart Gough, Pentagram, JKR, and Impero, the charity launches its refreshed brand and positioning today. Its focus is on being "more accessible, inclusive, and digitally enabled." Global branding agency Jones Knowles Ritchie (JKR) brought the brand to life through motion.

Brand 467

Brand Branding Agency Animation 467

Creative Boom

JUNE 6, 2023

That's the thinking behind the world's most-connected digital dollar account, Airtm , which has been given a new prism-based identity courtesy of DesignStudio. Airtm is a Latin-America-based digital wallet that has given users in 190 countries 400 ways to deposit and withdraw money from the global market since 2015.

Digital 482

Digital Textures Theme Brand 482

Creative Boom

JUNE 27, 2022

As head of design at Gretel NY , Dylan Mulvaney is the creative force behind brand identities for Apple, Netflix and Vice. Described by Gretel as "a low profile dude who has been behind some of our highest-profile work", Dylan's expertise lies in translating a brand's core values, strategy, and voice into striking visual executions.

Graphic Design 518

Graphic Design Graphic Brand Branding 518

Graphic Design Junction

JANUARY 21, 2023

Modern creative Brand guidelines templates and Brand identity design for those who need a branding guide for a startup, business or rebranding company profile. Brand guidelines templates are the best way to show their clients how to implement their new brand identity. Versions CS4, CS5, CS5.5, CS6 and CC).

Templates 362

Templates Brand Branding Adobe 362

Creative Boom

MARCH 21, 2024

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. When New York-based brand-building firm Practice teamed up with skincare expert Dr Muneeb Shah, though, they were pushing against an open door.

Brand 467

Brand Branding Production Arts and Crafts 467

Creative Boom

JANUARY 24, 2024

Vertical Aerospace, a Bristol-based pioneer in eco-friendly aviation, has partnered with Fiasco to redesign its brand and website. Fiasco digital lead Mike Frost explains: "With public flights on the horizon, Vertical needed a modern brand and website that appealed not only to commercial partners and investors, but the general public, too.

Digital 476

Digital Travel Publication Brand 476

Creative Boom

DECEMBER 16, 2023

To help reframe its narrative, Stereolabs turned to global design consultancy Pentagram to craft a new brand identity for them. Graphic elements To support the brand story, Pentagram created a visual identity that adapts to real and virtual environments. Everything is now about the company's mission and what detailed vision unlocks.

Brand 510

Brand Branding Digital Production 510

Creative Boom

SEPTEMBER 20, 2023

Branding for young people is full of pitfalls, from appearing patronising to engaging in cliches. Concept and strategy A new strategy was created to bind the organisation together and help steer it towards future growth and success. The young musicians are the stars of the show and now star in the branding," says Gina Hopkins.

Brand 497

Brand Branding Agency Photography 497

Creative Boom

APRIL 10, 2024

As the RSPCA celebrates 200 years of working to help animals live fairer and better lives, it has launched a new purpose, positioning, and brand identity designed by Jones Knowles Ritchie (JKR). The change aligns with the charity's new strategy, devised to respond to the growing challenges faced worldwide in animal welfare.

Animation 525

Animation Sports Brand Branding 525

Creative Boom

MAY 24, 2023

So it may not surprise you that the broadcaster has today unveiled a new masterbrand, bringing all its content, channel brands and streaming service together under one roof. The new branding is the work of Hudson-Powell , partners at Pentagram London , working in collaboration with Channel 4's in-house agency 4creative.

Brand 454

Brand Branding Travel Typography 454

Creative Boom

MARCH 24, 2025

With the platform's built-in trust factor, it's a key space for brands seeking creative partners." So LinkedIn is my digital networking marketplace now." But if you already have a bit of a personal brand, it can be a good space to find leads and opportunities." LinkedIn is 100% an engagement trap," he argues.

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Networking Consulting Digital Client 243

Creative Boom

OCTOBER 22, 2023

Our recent interview with Teemu Suviala on why today's brands are too bland is a case in point. In fact, he puts forward an argument you don't often hear: that it's actually responsible for pushing branding barriers beyond across the board. Today, nicely designed brands are no longer the exception but rather, the norm," he says. "A

Media 485

Media Brand Branding Freelance 485

Creative Boom

MARCH 12, 2024

Global brand consultancy Wolff Olins has created a new visual identity for Decathlon, introducing a new brand icon known as 'L'Orbit' that expresses the brand's new purpose ', to move people through the wonders of sport.' I mean, would you have guessed it was the world's third biggest sports company? Us neither.

Sports 541

Sports Brand Branding Portfolio 541

Creative Boom

DECEMBER 18, 2024

So they turned to DesignStudio , a branding and design agency based in London, New York and Sydney, to help focus their positioning, evolve their identity and energise their community. As a result, they refocused the brand's positioning. Visual identity The brand identity needed to represent this ambition.

Brand 243

Brand Branding Textures Digital 243

Creative Boom

AUGUST 6, 2024

In the wake of this restoration, the theatre decided to launch a comprehensive rebrand and refreshed brand identity. So they turned to Good Noise , a Brighton-based creative agency specialising in branding for food, drink and hospitality. The new brand was unveiled to the public with a series of celebratory events and promotions.

Agency 459

Agency Brand Branding Publication 459

Creative Boom

APRIL 28, 2024

In today's rapidly evolving world, traditional approaches to branding and design are struggling to keep up with the pace of cultural change. At the same time, of course, the principles of branding and design haven't changed. And that's why a branding agency like Unfound Studio is well worth talking to.

Brand 492

Brand Branding Client Agency 492

Creative Boom

JULY 4, 2022

VP of creative strategy Rachel Brandt explains how that works in practice and how becoming a mother has changed her approach to managing creatives. Code3 helps leading brands find, reach, and engage customers anywhere in the world on every digital platform. We're super hybrid: a creative strategy team of makers.

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Client Media Agency Digital 433

Creative Boom

AUGUST 4, 2024

Spacemade is a co-working brand with a difference. The idea had been that while the B2B-intended branding for Spacemade was minimal and somewhat corporate, personality would come through in the designs for the individual locations. Crafted by Wildish & Co., They initially contacted Wildish & Co.

Brand 485

Brand Branding Fonts Graphic 485

Creative Boom

OCTOBER 6, 2024

Illustration by Mia Angioy for Creative Boom In the fifth of our special six-part series, we look at the cutting-edge developments shaping the future of audiovisual design and how they're set to transform brand experiences by 2025. And this means every brand needs to consider how its audio identity translates into a 3D space.

Brand 482

Brand Branding Digital Artist 482

Creative Boom

APRIL 16, 2024

Almost two decades since entering the market with a vision to shake up the traditional wine connoisseur space, Virgin Wines recently decided it needed to adapt and refine its brand to better reflect its unique value proposition. These are intended to evoke the light refracting through swirling wine.

Marketing 487

Marketing Marketing Brand Branding 487

Creative Boom

APRIL 10, 2023

Branding a community interest company involves a mind-shift when it comes to values, as Without's work with Social Impact Coffee shows. Design studio Without helped the enterprise to stand out in a saturated market of feel-good claims with a brand that champions accountability by seeing people as profit, not cost.

Brand 538

Brand Branding Client Presentation 538

Creative Boom

APRIL 13, 2023

Jones Knowles Ritchie (JKR) is behind the new brand identity for American department store chain Nordstrom Rack, creating a strategy and branding system that celebrates customers' "confidence and savviness". The former mid-tone colour palette was refreshed and expanded to become more "vibrant and exciting," says JKR.

Brand 540

Brand Branding Digital Marketing 540

Creative Boom

SEPTEMBER 26, 2024

A new protest-inspired brand symbol was designed to compliment Mozilla's custom wordmark and typeface family, helping the brand to stand out in a sea of sameness. JKR's approach to the rebrand involved understanding how the brand exists already in people's minds to unearth what is truly memorable about it.

Internet and Software Development 495

Internet and Software Development Brand Branding Portfolio 495

Creative Boom

JULY 9, 2024

Robot Food has partnered with Sarson's on a new omnichannel advertising campaign, brand world toolkit and packaging design coinciding with the vinegar brand's first piece of new product development in 230 years. One strategy the studio used was tapping into popular food trends.

Brand 462

Brand Branding Fonts Advertising 462