Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. Branding is essential because it identifies a particular product or service to customers. This helps build trust between a brand and a customer and ultimately make a sale. This is why it's so crucial for your brand to have a clear purpose and message.

Marketing 91

Marketing Marketing Brand Branding 91

Inkbot Design

MARCH 7, 2023

The Role and Importance of Communication in Marketing Communication is a crucial skill in the business world, and marketing is no exception. It is essential to the success of any marketing campaign. One of the most critical marketing communication roles is to deliver the message effectively.

Marketing 140

Marketing Marketing Client Publication 140

Canny

MARCH 10, 2022

Video-based marketing campaigns were forever changed with the introduction of drone footage. Outside of looking incredibly cool, aerial footage is a confirmation of quality, allowing brands to approach video content from a truly unique perspective. From Coca Cola to Expedia, countless brands have utilised drone shots in the past.

Marketing 148

Marketing Marketing Agency Brand 148

Creative Review

DECEMBER 3, 2019

Probably the biggest new logo release of 2019 was for the Paris 2024 Olympics. “I don’t think any brand today can credibly claim to be 100% eco-friendly, but we are making the utmost effort to be sustainable throughout the Games,” Julie Matikhine, Paris 2024 Brand Director told writer Jean Grogan for CR.

Brand 80

Brand Branding Media Agency 80

Inkbot Design

NOVEMBER 30, 2023

Word of Mouth Marketing: The Power of Recommendations Word of mouth marketing, often abbreviated as WOMM, refers to any positive or negative customer recommendation about a product or company. This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts.

Marketing 81

Marketing Marketing Advertising Advertising 81

Creative Market

JANUARY 10, 2020

How did your business do in 2019? As we look back at last year's trends and performance, there are some popular fonts that businesses have been using to market their brand. The Branded Quotes has provided a modern serif font with capitals, numerals, and punctuation. by The Branded Quotes in Fonts. Lovelyn Font.

Fonts 148

Fonts Templates Graphic Brand 148

Creative Boom

SEPTEMBER 25, 2023

But Lansec, aka the Land Securities Group, has been ahead of the curve, and a new Office Space sub-brand, developed with the help of bBelief, is helping drive things forward. Barry Tranter set up bBelief in 2019 as a purposefully small agency, offering brand consultancy right through to creative execution and roll-out.

Marketing 362

Marketing Marketing Brand Branding 362

Inkbot Design

JUNE 4, 2023

8 Cheap Marketing Techniques That Deliver Big Results In today's dynamic and digital-driven business world, marketing has become a battle of budgets. It's high time we debunked the age-old myth that quality marketing always equals big spending. The answer lies in clever, cheap, and effective marketing techniques.

Marketing 109

Marketing Marketing Media Brand 109

Inkbot Design

SEPTEMBER 23, 2022

How to Create an Emotional Branding Strategy & Brand Examples. Even better, you can use these tactics to effectively shape how your brand is perceived by consumers near and far. Through emotional branding, you are making your products relatable and connecting your clients with your service. What is Emotional Branding?

Brand 130

Brand Branding Arts and Crafts Production 130

Inkbot Design

OCTOBER 31, 2023

Brand Naming: How to Name a Brand What's in a name? The right brand name can make your business stand out, connect with customers emotionally, and convey what you're all about. Too often, entrepreneurs treat naming their brand as an afterthought. But brand naming deserves more careful thought and strategy.

Brand 98

Brand Branding Marketing Marketing 98

Inkbot Design

DECEMBER 14, 2022

Top 10 Best Books On Branding Design & Identity. The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. Top 10 Best Books On Branding. Sale Bestseller No.

Brand 143

Brand Branding Publication Publishing 143

Inkbot Design

JANUARY 4, 2024

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. What is tourism sector branding? In this article, we will discuss both.

Tourism 70

Tourism Travel Brand Branding 70

Creative Market

DECEMBER 10, 2019

Well, now you can -- because that handwriting wizard may have grown up and joined Creative Market! Here are the 15 top script fonts of 2019, in order of popularity, representing a stunning range of styles and possibilities: 1. Sophia Ronald. Sophia Ronald // Lovely Script Font. by PeachCreme in Fonts. Madina Script. Hoodson Script.

Fonts 148

Fonts Textures Artist Typography 148

Canny

OCTOBER 31, 2019

Brand marketing campaigns are all the rage. They’ve always been happening, but lately, every brand and their parent company are getting in on the show. Traditional sales marketing is dying. Netflix is one of the fastest-growing brands in the world. Brand marketing is growing and will continue to grow.

Marketing 88

Marketing Marketing Brand Branding 88

Just Creative

OCTOBER 1, 2019

In this article, we’ll provide a general buying advice on how to choose the perfect laptop and list some of the best laptops for graphic designers on the market in 2019. As 2019 progresses, we will endeavor to update this list. These are the top 8 best laptops for graphic design in 2019. 2019 Lenovo Yoga 730 15.6"

Graphic Design 130

Graphic Design Graphic Production Programming 130

Creative Boom

JANUARY 31, 2024

Live on the Valuable 500 social channels this week; the film supports the recent publication of the organisation's white paper on disability representation in media, marketing and product design in partnership with Yale University and research company Open Inclusion.

Agency 358

Agency Publication Networking Media 358

We And The Color

NOVEMBER 3, 2023

In an exciting and creative collaboration, The Collected Works , a renowned design studio with roots in New York City and New Orleans, has unveiled a striking brand identity refresh for Expensify. Typography stands as one of the foundational pillars of this brand refresh.

Brand 64

Brand Branding Color Illustration 64

Inkbot Design

OCTOBER 6, 2022

The Brand Story Formula: How To Build a Great One. A brand story is a narrative that tells a brand's story, starting from its history and leading up to its current state. It is essential for brands because it provides them an emotional connection with consumers and strengthens the bond between a brand and its audience.

Brand 121

Brand Branding Production Marketing 121

Creative Live

NOVEMBER 28, 2019

Don’t invest in any lemons – use the 2019 Holiday Gift Guide to get the goods your loved one will definitely like. A Brand Called You. Help the designer on your list set a professional course and market themselves for success. Got a designer or artist on your list? Looking for a gift for another creative in your life?

Arts and Crafts 79

Arts and Crafts Book Design Artist Print 79

Just Creative

NOVEMBER 6, 2019

The Hewlett-Packard Company, more commonly known as HP has been making computers for consumers and businesses for decades and these computers have become a trusted brand among many different industries. HP Spectre x360 15T (2019) – $1649. HP Envy x360 (2019) – $640. HP Envy 13 2019 – $1199. Best Overall.

Graphic Design 134

Graphic Design Graphic Programming Entertainment 134

Just Creative

NOVEMBER 4, 2019

These people know something we don’t and we wanted to let you in on the secret of the Best Tablets for Photo and Video Editing in 2019. The good is that this “flooding” of the market drives prices down so that even the best tablets are available at better prices now than they were years ago. iPad Air (2019) – $459.

Color 189

Color Programming Production Graphic 189

Creative Boom

APRIL 17, 2024

On close inspection, they reveal themselves to be meticulously designed miniature models of well-known local buildings, such as Manze's pie and mash shop, The Nag's Head pub, and the Wood Street Indoor Market, embellished with 3D-printed details and solar lighting.

Arts and Crafts 423

Arts and Crafts Advertising Advertising Print 423

Abduzeedo

DECEMBER 11, 2023

Revolutionizing Branding: CorStim's Visual Identity Journey abduzeedo 1211—23 Exploring the evolution of CorStim's branding and visual identity, focusing on the unique challenges and solutions in the design process. This case study illustrates the intricate balance between innovation and traditionalism in branding.

Brand 47

Brand Branding Arts and Crafts Networking 47

BP&O

SEPTEMBER 21, 2020

Text by Richard Baird EDIYA is a well-established South Korean coffee brand, with franchised stores and array of drinks and branded products. It has the largest number of stores, exceeding that of Starbucks and any other international brands, opening its 3000th store at the end of 2019.

Brand 174

Brand Branding Marketing Marketing 174

Creative Boom

MARCH 8, 2023

So it's big news that to celebrate International Women's Day, it's today launching the largest brand refresh in its 113-year history. When Landor & Fitch was appointed in 2021, their brief included creating an identity that leverages the historic iconicity of Girlguiding but also made the brand relevant for today and tomorrow.

Brand 415

Brand Branding Agency Media 415

Inkbot Design

FEBRUARY 22, 2023

What is a Brand Ambassador, and What Do They Do? One strategy that has gained popularity in recent years is the use of brand ambassadors. But who exactly is a brand ambassador, and what do they do? Whether you're a business owner or just curious about the marketing world, this post is for you. What is a Brand Ambassador?

Brand 108

Brand Branding Marketing Marketing 108

Canny

APRIL 5, 2021

The best brand partnerships are truly something special. But what is a brand partnership, exactly? Brand partnerships are a mutual agreement between two companies to utilise both of their brand names in a strategic alliance. Each brand brings its own identity to create a melded co-brand image. free ebook.

Brand 78

Brand Branding Marketing Marketing 78

Just Creative

NOVEMBER 21, 2019

Does your office space relay the same message as your branding? The most successful brands bring their branding message, values and goals to life right in their offices, and here’s why you should do it too. Branding is one of the most important aspects of any successful business. The Importance of Branding.

Brand 280

Brand Branding Color Schemes Client 280

Inkbot Design

OCTOBER 18, 2023

How to Build Consumer Trust Through Brand Identity Establishing a trusted brand identity has become more crucial in an age of misinformation and mistrust. Consumer trust is the foundation on which great brands are built, fostering loyal customers who feel connected to the company on a deeper level. They know what to expect.

Brand 89

Brand Branding Media Production 89

Inkbot Design

OCTOBER 18, 2023

How to Build Consumer Trust Through Brand Identity Establishing a trusted brand identity has become more crucial in an age of misinformation and mistrust. Consumer trust is the foundation on which great brands are built, fostering loyal customers who feel connected to the company on a deeper level. They know what to expect.

Brand 89

Brand Branding Media Production 89

Inkbot Design

AUGUST 29, 2023

Unlock Success with Authentic Branding: Make Your Mark Simply having a recognisable logo or catchy slogan is no longer enough for businesses to stand out and succeed. To truly differentiate, companies must focus on authentic branding – developing a brand identity that authentically reflects their values, personality, and offerings.

Brand 71

Brand Branding Publication Production 71

Inkbot Design

APRIL 25, 2023

When To Use Maximalism For Creative Branding In recent years, minimalism has been the go-to approach for many brands looking to make a statement. Clean lines, muted colours, and a less-is-more mentality have dominated the branding landscape. However, another approach to branding is quickly gaining traction – maximalism.

Brand 64

Brand Branding Typography Patterns 64

Canny

OCTOBER 23, 2019

BETT held a show in 2019 and some of the exhibitor zones included: The technology you need to run your school. LEEF National Urban Environmental Education Conference 2019. The London Environmental Educators Forum (LEEF) is hosting the National Urban Environmental Education Conference on the 7th of October 2019. Book Tickets.

Education 68

Education Media Networking Presentation 68

Creative Market

JANUARY 31, 2020

The Creative Market team is growing! This week, we would like all of you to meet Shannon Ashcraft, our new Senior Manager of Digital Marketing. Tell us a little bit about yourself and what you do for Creative Market. What were you doing before you joined the team and how did you and Creative Market "find each other"?

Marketing 88

Marketing Marketing Digital Interior Design 88

HONGKIAT

JULY 31, 2021

Why Proper Brand Design Is Important. Why Proper Brand Design Is Important. Some people think that traditional branding design is becoming irrelevant in the age of social networking, new media, Read more. Branding Formulas to Live By. The answer is its branding approaches. ” — Shuri, Black Panther.

Brand 137

Brand Branding Entertainment Marketing 137

Under Consideration / Brand

FEBRUARY 11, 2020

Organized by Foment de les Arts i del Disseny (FAD), a not-for-profit association of design professionals and companies, and hosted at the immense Disseny Hub, Design Market Barcelona welcomes over 10,000 people each day in its short three-day run. The identity for the 2019 edition was designed by local firm Naranjo-Etxeberria.

Marketing 103

Marketing Marketing Arts and Crafts Patterns 103

Azure Magazine

MARCH 23, 2022

This growing market allows product makers to explore concepts that may be too avant-garde for the masses — or too difficult to manufacture in large quantities. And lately, it’s even started to attract the attention of major brands. The pieces will be marketed and sold under the name Hem X. Photo by Martin Brusewitz.

Brand 115

Brand Branding Sculpture Production 115