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30 Abstract Logos That Actually Work (And Why Most Don’t)

Inkbot Design

They'll present a squiggle and say, “The upward curve represents growth, the two dots are our founders, and the green hue signifies our commitment to the environment.” The 2016 rebrand dropped the stuffy, full-bodied lion for a modern, crowned lion head. The Pepsi Globe isn't a ball. They're theirs. ” That's nonsense.

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The Instagram Logo: A Necessary Betrayal of Nostalgia

Inkbot Design

📖 Reading Time: 5 minutes 🏷️ Categories: Design, Branding, Marketing 📅 Published: [DATE] The Instagram Logo: A Necessary Betrayal of Nostalgia The collective meltdown when Instagram changed its logo in 2016 was entirely predictable. Polishing a Placeholder (2011-2016): The Age of Skeuomorphism By 2011, Instagram was taking off.

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"The only thing that's guaranteed is change," D&AD's President shares his advice for young creatives

Creative Bloq

So when you see her on the red carpet accepting an Emmy for one of her TV shows, its because shes failing at being a mom at that moment in time, because shes not there and shes not present. You must confirm your public display name before commenting Please logout and then login again, you will then be prompted to enter your display name.

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10 Famous Failed Logo Redesigns: How Ego and Bad Strategy Cost Billions

Inkbot Design

Gap (2010): The Poster Child for Public Outcry The Before: The iconic, confident, all-caps serif font inside a dark blue box. The Backlash: This was the most ferocious public backlash on this list. The public hated it. .” You should stop now if your reason isn't on that second list. It was simple, effective, and owned.

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Evolution of the Gap Logo Design: From Helvetica to Backlash

Inkbot Design

When I first studied this case, it taught me that even the most established brands aren't immune to public backlash. When the company went public in 1976, offering 1.2 After the new logo's release, public reaction turned overwhelmingly negative. You might be surprised that their store count doubled within three years.

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What is brand strategy and why is it so vital?

Creative Bloq

I think it may become further challenge to demonstrate the value of [strategy] when you feel like you can get AI to spit you out a presentation, a deck, help do your research for you really quickly. So I think thats so were more than happy to use it.

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You Can Soon Dive Into the Archives of Filmmaker Wes Anderson

Design Milk

London’s Design Museum proudly presents in collaboration with la Cinémathèque française , the Wes Anderson: The Archives , an intimate look at some of the papers and props from some of our favorite films, shedding light on the process and the man behind the lens.