10 Famous Failed Logo Redesigns: How Ego and Bad Strategy Cost Billions
Inkbot Design
AUGUST 8, 2025
It looked like a stock graphic from a cheap football manager video game. London 2012 Olympics: An Invitation to Controversy The Before: For its bid, London used a graceful, ribbon-like design in the colours of the Olympic rings, forming the shape of the River Thames. Users, advertisers, and the media were confused.
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