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Hudson-Powell's Impala rebrand finds the human side to empowering tech

Creative Boom

It includes a friendly tone of voice, a colourful visual identity and a bespoke typeface. Thanks to the inclusion of precise curves and sharp, industrial design-inspired angles, its bold forms further capture air ticket and air tag typography. Which, if you've ever waited for a layover, will be an all too familiar sight.

Travel 375
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'The profession found me': Sol Cotti on how a dinner launched her illustration career

Creative Boom

The work of Buenos Aires-based illustrator Sol Cotti is instantly recognisable thanks to her bold use of colour, composition and characters. I published it on Instagram and tagged the restaurant, and right away, they reached out to me to work together on a postcard collection. It was surreal."

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Studio BND revitalises Arts for Dementia with a vibrant rebrand

Creative Boom

The result is a colour palette rigorously tested for both web and offline environments, accommodating the unique challenges posed by dementia. The whole team looks forward to seeing the new brand, colours and logo out in the world." A priority for Arts for Dementia was an accessible system, achieving an AA rating across the website.

Art 421
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How Good Web Design Can Boost Traffic

Inkbot Design

At a basic level, the design of a website includes its layout, visual hierarchy, typography, colour scheme, imagery, and more. Effective visual hierarchy leverages contrast, size, colour, space, and typography to indicate relative importance and establish relationships between content pieces.

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Books About Food: Hit Instagram account launches new website that will be the 'IMDb of cookbooks'

Creative Boom

To do this, we find who did what on each book and tag them. If it's a graphic cover, we look for colour blocking or a pattern of some kind. "We want to try our best to change the industry and ensure all the people who work on these projects get the credit they deserve. The first visual criterion is a simple, uncomplicated cover.

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Fellow Studio crafts brand identity and immersive narrative for Holiday Best

Creative Boom

Through strategic workshops and competitor analysis, it became evident that customers desire a package holiday tailored to their unique interests and requirements, where they feel heard and provided a bespoke experience without the inflated price tag.

Brand 331
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Illustrator Tegan Price on the importance of good mental health with the help of creativity as she launches workshops in London

Creative Boom

When I was young, it all came from drawing things, people usually, with big eyelashes and colourful clothing, alongside lots of 'bubble writing', as dubbed by my six-year-old self. Tegan answers: "I like to create everything I can, influenced by fashion, pop culture, sneakers, colour and typography.