Creative Boom

MARCH 27, 2025

Supple Studio and Studio Spilsbury came together to lead a refresh of the brand and packaging system that puts the farm at the heart of the brewery's visual and verbal identity. But the brand's farm-first ethos goes beyond the logo. This commitment to storytelling extends to the beer names themselves.

Textures 365

Textures Illustration Illustrator Branding 365

Creative Boom

JANUARY 15, 2025

Senior Designer at Nike Global Brand Design Retail Yenny Zhang takes us through her education and career so far, revealing the best bits and the challenges she faced along the way. After graduating, Zhang continued working for Nike, leveraging those connections and building on her understanding of the brand.

Arts and Crafts 434

Arts and Crafts Branding Brand Education 434

Creative Boom

OCTOBER 13, 2024

Illustration by Mia Angioy for Creative Boom In the last of our special six-part series, we explore how sonic branding can elevate your brand's presence by leveraging Epidemic Sound's expansive library of music and sound effects. In 2024, the auditory experience has become crucial to crafting a cohesive and memorable brand presence.

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Brand Branding Fonts Typography 450

Creative Boom

OCTOBER 15, 2024

From creating captivating miniature worlds for BBC promos and music videos to crafting immersive experiences for brands like Jongga Kimchi, Scale Model Studios has mastered its field, combining the charm of handcrafted details with cutting-edge technology to deliver authentic, emotionally resonant storytelling.

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Animation Client Portfolio Production 468

Creative Boom

DECEMBER 1, 2024

These typefaces aren't just about letters on a page; they are about storytelling, cultural connection, and visual expression. So whether you're seeking a font for branding, editorial design, or personal projects, they're well worth checking out.

Fonts 506

Fonts Inspiration Graphic Design Publication 506

Creative Boom

DECEMBER 2, 2024

To me, storytelling and emotional connection matter more than just aesthetics. Next, Fangfang wants to combine her illustration and animation skills to create brand campaigns for clients in travel and culture, illustrate non-fiction books and collaborate with fashion designers to create patterns and prints.

Illustration 459

Illustration Illustrator Arts and Crafts Animation 459

Graphic Design Junction

NOVEMBER 2, 2024

Their unique approaches often make their work instantly recognizable, allowing them to cater to diverse industries, including book covers , games, films, and social media branding. Artists team up with brands , content creators, and other illustrators, broadening their reach globally.

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Digital Illustration Illustrator Artist 265

Creative Boom

APRIL 8, 2025

As an exciting and disruptive extension to our line, Refreshers is designed to drive penetration, recruiting new users and boosting our ambition to become the most loved RTD coffee brand in the market." The change aims to carve out fresh space in China's fiercely competitive ready-to-drink (RTD) market.

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Portfolio Marketing Marketing Patterns 341

Creative Boom

NOVEMBER 3, 2024

From transforming Boulder's beloved Pizzeria Alberico to partnering with global brands like Stripe, Mast balances simplicity, collaboration, and storytelling in its approach. Inspired by design legends and modern art, this small but dynamic team brings a timeless quality to every project.

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Client Branding Brand Project Management 495

Creative Boom

DECEMBER 18, 2024

He's a thoughtful artist whose approach is very much about storytelling and finding emotional resonance through imagery. He's a thoughtful artist whose approach is very much about storytelling and finding emotional resonance through imagery. New beginnings can be a fantastic source of ideas and creative energy for an illustrator.

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Illustration Illustrator Travel Artist 419

Creative Boom

JANUARY 9, 2025

There's no doubt that this year, album art has been an integral part of music artists' brands. Browne, known for his eclectic approach to visual storytelling, was recognised for bringing a unique sensitivity to the album artwork, perfectly complementing Carlita's reflective vision. Thank you for this honour."

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Art Coding Artist Theme 460

Graphic Design Junction

NOVEMBER 12, 2024

Whether you’re a designer, marketer, or brand strategist, staying ahead of these trends is essential to creating relevant, impactful designs. With rapid advancements in technology, the rise of artificial intelligence, and a renewed focus on sustainability, design is becoming more dynamic and inclusive. What is Maximalism?

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Web Design Web Design Arts and Crafts Digital 243

Graphic Design Junction

NOVEMBER 16, 2024

Logo badge designs have always been a timeless element in branding. These compact, emblematic designs continue to redefine branding by merging aesthetics with storytelling, offering a visually impactful way for businesses to stand out. Custom lettering adds personality, making badges distinct and memorable.

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Inspiration Branding Brand Color 242

Creative Boom

JANUARY 7, 2025

In the new and improved brand, expect graphics inspired by art books on Cold War propaganda, spy movie posters from the 1950s and '60s, and vintage adventure and educational book covers. SNAFU presented a fresh challenge in that it blends humour with historical critique and, at the end of the day, is all about storytelling," says Fresneda.

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Education Branding Brand Art 261

Graphic Design Junction

DECEMBER 27, 2024

The collection of 50 best logos of 2024 you need to see and spark your creativity showcases innovative designs that are redefining logo concepts and visual branding. From startups to established brands, these logos set the bar for creativity and professionalism. Havalon Brand Identity Logo Design By Gideon Joshua 14.

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Templates Fonts Brand Branding 248

Graphic Design Junction

NOVEMBER 15, 2024

Retro-futurism reflects a playful yet sophisticated look, making it popular across branding, website design, and digital art. Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge.

Graphic Design 242

Graphic Design Graphic Textures Color Schemes 242

Graphic Design Junction

OCTOBER 27, 2024

Creating a powerful brand with a unique visual identity requires more than just logo designs; it’s about building an emotional connection, crafting an impactful message, and visually representing values. Each element of logo designs — colors, typography, shapes — all contribute to how a brand is perceived. But how is this achieved?

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Brand Branding Inspiration Fonts 260

Creative Boom

JANUARY 28, 2025

Brand writer Sarah Farley shares a similar view, adding that brands have hijacked the word "purpose" for virtue signalling. For many of the brands she works with, the first thing that comes to mind when they say "premium" is something that looks like Apple. Creative clichs we're leaving behind in 2025 1.

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Client Marketing Marketing Branding 469

Creative Boom

MARCH 3, 2025

His multi-disciplinary approach spans film, architecture, art and design, offering a fresh perspective on visual storytelling. You can read more in our articles on his Refugee Week installation and Green Man festival branding.) The third edition of the boutique festival showcases the brightest talents in design and creativity this May.

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Arts and Crafts Self-employed Gallery Exhibition 395

Creative Boom

SEPTEMBER 15, 2024

Illustration by Mia Angioy for Creative Boom In the second of our special six-part series, we look at how music can elevate your visual storytelling and enhance its emotional power. In the realm of visual storytelling, the power of sound often goes underappreciated.

Brand 459

Brand Branding Artist Production 459

Creative Boom

JUNE 8, 2025

With Gharib Studio, architectural designer Nora Gharib is helping digital-first brands, such as Little Words Project and Basquet, move beyond the screen, creating immersive third spaces that invite people to linger, connect, and experience brands on a deeper level. This early exploration planted the seed for her current work.

Architecture 310

Architecture Brand Branding Digital 310

Creative Boom

JULY 29, 2024

This is exactly the situation that The National Ballet of Canada was in when they partnered with award-winning Toronto-based, multidisciplinary studio Bruce Mau Design (BMD) to make over their esteemed brand. But its branding looked a little tired, having not been refreshed for almost two decades.

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Arts and Crafts Branding Brand Design Strategy 472

Creative Boom

SEPTEMBER 8, 2024

Brand identity : Consistent use of certain musical styles or genres can become part of your brand's sonic identity, making your content instantly recognisable. Just as visual elements like logos and colour schemes define your brand, a distinctive musical style can create a powerful auditory association with your brand in your audience.

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Agency Client Branding Brand 501

Creative Boom

AUGUST 19, 2024

And so they turned to Hyperfocus , a young and eager boutique agency based in Hamburg that sits at the intersection between brand and product design. Hyperfocus worked on strategic positioning, character and brand development, naming, and website design. Consequently, the name became a driving factor in the brand's storytelling. "We

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Agency Fonts Client Branding 493

Creative Boom

FEBRUARY 14, 2022

In her brand refresh for a photography agency based in Helsinki, Sofia Pusa went back to the basics of photography and the concept of the F-stop, crafting a visual language that considers why light is always needed to capture the perfect picture. How does a lens refract light? What colours are there in the electromagnetic spectrum?

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Agency Photography Branding Brand 539

Creative Boom

FEBRUARY 25, 2024

The Aussie studio launches a colourful new visual identity for the ice cream brand, with a palette that changes with the seasons and leans into its LGBT+ values. Founded in 2014 by award-winning Australian pastry chef Terri Mercieca, Happy Endings is an ice cream brand defined by colourful chaos.

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Client Branding Brand Production 524

Graphic Design Junction

DECEMBER 15, 2024

Their elegant, timeless appeal adds sophistication to designs, especially in branding and editorial content. This trend is particularly effective for storytelling and capturing attention in apps and websites. Custom Typography Brands are investing in custom typefaces to stand out in a crowded digital space.

Fonts 236

Fonts Typography Media Branding 236

Graphic Design Junction

NOVEMBER 28, 2024

Loving Christmas Font Loving Christmas a christmas font duo is made for any professional project branding, such as logotype, watermarks, poster, branding, promotions, product packaging, etc. Its bold and creative style makes it perfect as a display font, hence it is ideal for branding logos and posters.

Fonts 238

Fonts Graphic Design Graphic Arts and Crafts 238

Creative Boom

APRIL 30, 2025

Taking place this May in Lancaster, the second edition of Northern Design Festival brings together studios, strategists and storytellers to tackle the creative industry's hidden barriers, one honest conversation at a time. Now in its second year, the three-day festival is fast becoming a standout moment in the northern design calendar.

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Agency Portfolio Theme Gallery 244

Creative Boom

JUNE 10, 2025

Brands with deep-rooted histories face a unique challenge in preserving their legacy and keeping it alive in a way that resonates with today's audiences. Converse, a brand with over a century of cultural relevance, has approached this conundrum with a creative strategy that looks both backwards and forward. Korea, Taiwan, and beyond.

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Textures Graphic Design Branding Brand 222

Design Milk

JUNE 2, 2025

Known for her multidisciplinary work that spans branding, illustration, and visual storytelling, Sara brings a pop-art edge and a wink of humor to everything she creates. The playful design features a bold and surreal composition where eyeballs and lips float in hypnotic formation.

Graphic Design 241

Graphic Design Art Illustration Illustrator 241

Creative Boom

JUNE 25, 2024

Blending magical moments, science, storytelling and a hint of nostalgia, Almighty's designs position Joonbyrd at the forefront of the beauty and wellness industry. Headquartered in London, Joonbyrd is a company focused on creating skincare, wellness, and lifestyle products that promote emotional wellbeing alongside physical benefits.

Branding 498

Branding Brand Arts and Crafts Production 498

Creative Boom

APRIL 25, 2023

Brand design agency SomeOne has recently unveiled its new identity for the World of Wedgwood , which draws on the pottery company's rich history and craft-based skills to create a stunning yet respectful new look. When it comes to rebrands, some identities are more delicate than others. The site is Everything Wedgwood - on a plate."

Textures 525

Textures Branding Brand Illustration 525

Creative Boom

JULY 8, 2024

Created to rival wines made in Provence, Folc's new bottle and brand design is a combination of "fitting in and standing out". The Cannons founded Folc in 2019, and now, five years later, they've become England's leading rosé brand. This meaning is now communicated through the brand phrase "good folk drink Folc".

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Illustration Illustrator Branding Brand 476

Creative Boom

JUNE 25, 2024

Working in collaboration with Stuart Gough, Pentagram, JKR, and Impero, the charity launches its refreshed brand and positioning today. Global branding agency Jones Knowles Ritchie (JKR) brought the brand to life through motion. There's a new tone of voice, too, along with a core brand language. So what has changed?

Branding 468

Branding Brand Agency Animation 468

Creative Boom

AUGUST 18, 2024

In our exclusive interview, she reveals how she crafts these storytelling visuals. In the world of illustration, Elly Walton stands out as a virtuoso of playful storytelling. Her love for illustration was further nurtured by children's books, which offered layers of visual storytelling. Absolutely hilarious."

Illustration 469

Illustration Illustrator Art Arts and Crafts 469

Creative Boom

APRIL 16, 2024

The high-protein, gluten-free UK sausages get a brand overhaul courtesy of the global consultancy. They've now unveiled playful new branding designed to reinvigorate the category appeal to a younger audience. Brand concept Elmwood aimed to bring HECK! The brand overhaul also dials up HECK!'s So, in recent years, HECK!

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Branding Brand Consulting Production 464