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How&How reinvents Chester Zoo as a 'force for nature' with radical rebrand

Creative Boom

Zoos increasingly see themselves as champions of the natural world, helping protect endangered species and educate the public about environmental destruction. It references the zoo's history of supporting critically endangered Eastern Black Rhinos, which dates back to 1999, and helped to breed a rare calf.

Education 518
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10 Top Graphic Design Trends for 2025

Graphic Design Junction

Branded Content and Advertising: Companies like Apple and Nike have incorporated retro-futuristic elements in their marketing, creating ads that nod to vintage designs but with a high-tech edge. This can include using old-school fonts and neon color palettes in ad visuals for a nostalgic, tech-forward look.

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Design trends for 2025: creative leaders share their vision for the future

Creative Boom

Craft sentences and use the words as a guide rather than visual references. Brands are recognising that this will get them much further with the public than anything that might be perceived as 'greenwashing'. Sometimes it feels like we are reflecting marketers' tastes rather than those of consumers."

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Wolff Olins completes major brand refresh for New York's world-famous Botanical Gardens

Creative Boom

As a starting point to encapsulate the institution, the agency created a singular idea for the brand: 'Do right by nature' – a reference to studying nature, protecting it, learning from it and enjoying it. A call to action, spotlighting the leading work of NYBG and acknowledging the active role of nature itself.

Branding 531
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Northern Block shares its love for the marker pen with new experimental typeface, Hubsch

Creative Boom

Armed with a rich melting pot of ideas from historical references and his fascination with artists who draw with marker pens, Jonathan's experimental typeface began its journey with his memory of watching Tony Hart from the children's BBC show Take Hart (1977-1983) drawing with a chisel tip marker. Hubsch is available to licence here.

Fonts 456
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Glastonbury '24: design secrets of the festival's first South Asian space

Creative Boom

Their starting pistol came from DJ, presenter and Going South founder Bobby Friction, who shared a collection of reference images steeped in classic sci-fi. The patterning on the clothing references traditional ikat fabric or the Kolam pattern in the left headscarf. They would then enter our tent and find themselves inside the film.

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30 Bulletproof Marketing Strategies for a Thriving Business

Just Creative

Whether you’re a seasoned business owner or just starting out, an essential way to grow your business is to be consistent with your marketing efforts. Learn how to drive affiliate marketing conversions with content. A good way is to integrate your website with an email marketing tool that automatically stores these contacts.

Marketing 294