Creative Boom

JUNE 25, 2024

Working in collaboration with Stuart Gough, Pentagram, JKR, and Impero, the charity launches its refreshed brand and positioning today. Global branding agency Jones Knowles Ritchie (JKR) brought the brand to life through motion. There's a new tone of voice, too, along with a core brand language. So what has changed?

Branding 467

Branding Brand Agency Animation 467

Creative Boom

JUNE 12, 2024

The organiser of events for the marketing and fintech industries has a new dynamic identity, conveying the power of convergence. Following the recent sale of its digital commerce and product design businesses, Ascential has become more streamlined and focused on events serving the marketing and fintech industries.

Patterns 459

Patterns Agency Branding Brand 459

Creative Boom

FEBRUARY 4, 2025

Now, it has an identity that competes with global brands without compromising on its roots in the country's culture. Known for its unconventional campaigns and innovative designs over the last nine years, the brand contributes approximately 74% to the company's total revenue, selling millions of pairs globally.

Branding 195

Branding Brand Fashion Digital 195

Creative Boom

JULY 7, 2024

The global studio has unveiled a new brand for Microsoft's latest generation of Windows laptops and PCs, all featuring built-in AI hardware. It sounds very impressive, but how did Koto develop the identity for the new Surface Pro, Surface Laptop, and other Copilot+ PCs from Dell, Lenovo, and more?

Branding 480

Branding Brand Typography Education 480

Creative Boom

AUGUST 4, 2024

Spacemade is a co-working brand with a difference. its new visual identity system is based on the concept of 'meaningful connections'. Rather than just plopping yourself down wherever there's a space, you get your own permanent desk in what's intended to be a beautifully designed, shared workspace. Crafted by Wildish & Co.,

Branding 485

Branding Brand Fonts Graphic 485

Creative Boom

OCTOBER 25, 2023

Taking literal inspiration from its name, Design Bridge and Partners has crafted a fresh identity for The Archer School for Girls in Los Angeles. At its core is The Archer, built on the legendary Artemis – designed to represent each student, aiming for her goals.

Education 508

Education Media Photography Inspiration 508

Creative Boom

FEBRUARY 11, 2024

The fresh brand identity reflects the power of a new global unified creative and delivery platform to entertainment industry brands. Brand agency Athletics has unveiled a new identity for the entertainment industry business Extreme Reach.

Production 467

Production Entertainment Advertising Advertising 467

Creative Boom

AUGUST 6, 2024

In the wake of this restoration, the theatre decided to launch a comprehensive rebrand and refreshed brand identity. So they turned to Good Noise , a Brighton-based creative agency specialising in branding for food, drink and hospitality. Theatre Royal Brighton is one of the UK's oldest and most iconic theatres.

Agency 459

Agency Branding Brand Publication 459

Creative Boom

MAY 31, 2023

Independent design studio OMSE has created a welcoming identity for Ark , a Wembley-based co-living space which aims to provide a practical alternative to living in London. Providing homely, consciously-designed co-living spaces aims to make living and working in London more accessible for all. That's where Ark comes in.

Typography 511

Typography Branding Brand Client 511

Creative Boom

MAY 26, 2024

Iconic skincare brand E45 has revealed a modern and inclusive rebrand inspired by skin cells. Developed by Elmwood, the new identity elevates the brand while retaining everything that has made it recognisable. E45 will roll it out across multiple brand touchpoints. Like human skin itself, it can constantly rebuild itself.

Inspiration 447

Inspiration Branding Brand Consulting 447

Creative Boom

JULY 3, 2024

Follio was created to fill a gap in the market for architecture and interior design tools. Its no-nonsense identity allows the platform itself to shine. The intent behind Follio was to fill a gap in the market for architects and interior designers who had no guideline tools for their standards, specifications, and documentation.

Interior Design 501

Interior Design Architecture Digital Marketing 501

Creative Boom

MAY 10, 2023

Global digital advertising agency DEPT has created a new "warm and ownable" identity for Evrnu , a revolutionary textile innovator which aims to cut down waste material with the help of era-defining polymer regeneration technologies. At the core of its identity for Evrnu, DEPT wanted to create something positive, optimistic and distinct.

Brand 455

Brand Branding Infographics Typography 455

Creative Boom

JANUARY 18, 2024

Brand studio Robot Food has collaborated with Germany's biggest sports nutrition company ESN to create a new look that refines what had gone before and creates a stronger evolution of its identity. But just like any big-range brand, ESN has lost its way over time. The need for a new identity came at a pivotal time.

Sports 501

Sports Photography Branding Brand 501

Creative Boom

MARCH 3, 2024

The London studio's visual identity for a new AI tool, Wonda, avoids adding to the noise with a simple, emotionally engaging design. To create a brand identity for the tool, its makers turned to Good Habit , a London-based design studio founded by Chris Smyth. Chris provides context about why this was so important.

Marketing 518

Marketing Marketing Brand Branding 518

Creative Boom

AUGUST 30, 2023

The Belfast-based branding specialists have pulled off another winning identity for Little Sister: a takeaway hatch on the northern Irish coast. And now they've joined forces once more to craft a sister brand, literally called Little Sister: a takeaway hatch serving speciality coffee and soft serve ice cream.

Branding 455

Branding Brand Arts and Crafts Typography 455

Creative Boom

MAY 15, 2024

Elements of Goldbug's old identity were retained and refreshed where possible to preserve the brand's 56-year legacy. Lafayette American's Scorpion Rose Studio has rebranded the women-owned infant and children's accessories brand Goldbug, introducing a new visual language to help the company transition from B2B to B2C.

Branding 488

Branding Brand Illustration Illustrator 488

Creative Boom

APRIL 29, 2024

Designed by NYC-based studio Porto Rocha, the new performing arts centre's identity looks to close the curtain on exclusivity while honouring the former World Trade Centre site. From the start, it felt like the perfect match," says the studio's design lead Joseph Lebus. "As

Entertainment 458

Entertainment Art Typography Fonts 458

Creative Boom

JANUARY 21, 2024

Brooklyn-based brand studio Athletics has collaborated with content collaboration platform ShareFile to create a personable new brand identity that revolves around its users and play. The brand we developed to tell this new story would put people at the centre," the Athletics team explained.

Animation 487

Animation Photography Branding Brand 487

Creative Boom

MAY 29, 2023

Premium brand Colour Mill needed help to stand out from the crowd, so it turned to Universal Favourite to give it a fresh new identity. But although the quality of Colour Mill had already made it a household name among cakers and bakers, its branding wasn't communicating that message. Food colouring products aren't all the same.

Manufacturing 467

Manufacturing Branding Brand Production 467

Graphic Design Junction

AUGUST 27, 2024

In the ever-evolving digital age, where the virtual and physical worlds merge seamlessly, building brands has become a multidimensional challenge. The traditional methods of establishing a brand’s presence are no longer sufficient. These elements work together to create a consistent and recognizable brand image.

Branding 317

Branding Brand Templates Arts and Crafts 317

Creative Boom

SEPTEMBER 23, 2024

Nostalgic illustrations, editorial-inspired photography and striped graphic assets make up the craft cocktail brand's new identity designed by Tavern. Back in 2014, while she was bartending at the storied Pequot Inn, Bronya Shillo founded the craft cocktail brand Fishers Island Lemonade.

Arts and Crafts 458

Arts and Crafts Branding Brand Photography 458

Graphic Design Junction

DECEMBER 27, 2023

In the ever-evolving landscape of startups and businesses, where first impressions are everything, a creative logo design serves as the cornerstone of a brand’s visual identity. Among these elements, the logo holds a special place as it is often the first point of contact between a brand and its audience.

Inspiration 342

Inspiration Vectors Color Schemes Branding 342

Graphic Design Junction

AUGUST 22, 2024

In today’s competitive market, establishing a unique and recognizable brand is essential for businesses of all sizes. Branding and visual identity design play a crucial role in defining how a company is perceived by its audience.

Branding 312

Branding Brand Fonts Color 312

Creative Boom

NOVEMBER 7, 2023

Empathy and pragmatism are the significant themes behind a revamped identity for StepChange, the national debt charity. The Leeds-based studio has modernised the branding for StepChange , creating a bold new positioning based on the creative platform 'Debt Happens. That's quite the design dilemma. Let's Deal With It'.

Branding 494

Branding Brand Client Illustration 494

Graphic Design Junction

MAY 26, 2024

In the competitive world of business, a brand logo designs on other words “visual identity” can significantly influence its success. Central to this visual identity is the brand logo, a powerful symbol that encapsulates a company’s essence, values, and vision. Oliviare Brand Logo Design 2.

Branding 304

Branding Brand Inspiration Sports 304

Graphic Design Junction

AUGUST 8, 2024

Branding is more than just a logo; it’s the soul of your business, expressed visually and verbally. A strong brand resonates with your target audience, forging an emotional connection that drives loyalty and preference. Uncover the power of exceptional visual identity design in our curated collection.

Branding 310

Branding Brand Inspiration Color 310

Creative Boom

NOVEMBER 7, 2023

Empathy and pragmatism are the significant themes behind a revamped identity for StepChange, the national debt charity. The Leeds-based studio has modernised the branding for StepChange , creating a bold new positioning based on the creative platform 'Debt Happens. That's quite the design dilemma. Let's Deal With It'.

Branding 474

Branding Brand Client Illustration 474

Graphic Design Junction

JUNE 23, 2024

Logos are everywhere. The truth is, a great logo is the culmination of meticulous planning, creative exploration, and unwavering dedication – a testament to the tireless efforts of logo designers. Hide ] Table of Content Ready to Spark Your Own Design Journey?

Client 320

Client Branding Brand Digital 320

Creative Boom

DECEMBER 12, 2023

The Seattle agency draws on modular and geometric forms to create striking new branding for Kirkland Urban, a mixed-use development in King County, Washington. Branding plays a big part in this, of course. More recently, it was in the process of adding a third building and needed to reimagine its visual identity.

Publication 426

Publication Branding Brand Graphic 426

Graphic Design Junction

JANUARY 17, 2024

In digital marketing establishing a strong and recognizable brand presence is vital for success. As businesses strive to connect with their target audience and distinguish themselves in the market, the role of brand guidelines templates becomes increasingly significant. What is Brand Guidelines Templates?

Templates 337

Templates Branding Brand Layout 337

Graphic Design Junction

JUNE 7, 2023

In the digital age, where businesses strive for unique brand identities, logos play a crucial role in capturing attention and leaving a lasting impression. Traditional logo design processes often involve hiring graphic designers and investing significant time and resources.

Templates 345

Templates Fonts Color Schemes Logo Creation 345

Creative Boom

JUNE 27, 2022

As head of design at Gretel NY , Dylan Mulvaney is the creative force behind brand identities for Apple, Netflix and Vice. He's been honoured by the D&AD, the Art Directors Club, the Type Directors Club, and the Fast Company Innovation by Design Awards. That's how our foray into branding started.

Graphic Design 518

Graphic Design Graphic Branding Brand 518

Creative Boom

APRIL 28, 2024

Brand and digital studio Koto has partnered with Swiss venture capital firm Index Ventures to launch a new brand called Index Press as the firm consolidates its three decades of company-building insight into a bespoke series of physical publications and online resources. Collaboration was key to managing stakeholders.

Publishing 431

Publishing Publishing Brand Branding 431

Creative Boom

OCTOBER 8, 2024

Their old brand and name, however, no longer reflected their forward-thinking approach. They needed a fresh identity, tone of voice, and name to match their progressive vision. Logo and typography For the logo design, the team focused on creating a strong wordmark based on Aro from Good Type Foundry. "We

Layout 347

Layout Branding Brand Marketing 347

Creative Boom

JULY 31, 2023

Koto is behind the identity of an early-stage UK startup that supports sustainable businesses as they grow. The new brand for Kikin has outdoor adventure club-like references, earthy colours and bespoke illustrations that celebrate the harmony between people and the planet.

Inspiration 367

Inspiration Arts and Crafts Illustration Illustrator 367

Creative Boom

FEBRUARY 11, 2024

An independent games studio that is growing rapidly off the back of fun games such as weird and wacky farming sim 'Southfield', Radical Forge wanted the new brand identity to intersect art, culture, games, and music. It's a major challenge to design punk branding for a games studio. Why a raccoon?

Branding 507

Branding Brand Animation Media 507

Graphic Design Junction

APRIL 10, 2023

There is a 90 percent chance that the first visual you have in your mind about your business is its Logo. This vision is linked with the design and concept of a logo. When you start laying down the framework of your business, make sure you layout the logo design.

Color Schemes 298

Color Schemes Marketing Marketing Branding 298