Creative Boom

FEBRUARY 15, 2024

Go.Compare, the brand we all can't help but sing in our heads, has enjoyed a big and bold rebrand courtesy of Ragged Edge. With a brand so strong and instantly recognisable (97 per cent awareness, apparently), you can imagine it was quite the dream brief to help it reinvent itself and freshen its identity for existing and new customers.

Illustration 519

Illustration Illustrator Brand Branding 519

Creative Boom

OCTOBER 16, 2024

We don't exist in a vacuum, and we all need to be aware of what's happening culturally around us. Read on to discover how designers and brands alike are set to navigate the complex terrain of typography in 2025, balancing functionality with flair and tradition with innovation. No one wants to be seen as a follower of trends.

Fonts 512

Fonts Typography Brand Branding 512

Creative Boom

MARCH 3, 2025

This hands-on love for print and branding carried him through a foundation year at Lincoln and eventually to Falmouth University, where he found a community of like-minded creatives. Carving a path through print and branding Upon graduating, Tonge entered the industry at a precarious time - in 2008, in the midst of a financial crisis.

Print 238

Print Magazine Branding Brand 238

Creative Boom

AUGUST 31, 2022

We're noticing an increase in the number of requests to design bespoke glass bottles," says Ivan Bell, group CEO and managing director at Stranger & Stranger. Clients are deciding to invest in their brands and go bespoke with stand-out bottle structures; designs that allow a brand to be more individual and iconic.".

Packaging Design 545

Packaging Design Brand Branding Arts and Crafts 545

Creative Boom

AUGUST 4, 2024

Spacemade is a co-working brand with a difference. The idea had been that while the B2B-intended branding for Spacemade was minimal and somewhat corporate, personality would come through in the designs for the individual locations. Crafted by Wildish & Co., They initially contacted Wildish & Co.

Brand 480

Brand Branding Fonts Graphic 480

Creative Boom

MARCH 25, 2024

The brief As an iconic, globally recognised building and a jewel in the crown of Liverpool's visitor economy, the cathedral needed a brand to showcase its cultural and historical offerings as well as its religious dimension. This inspired Poke to create the brand theme 'Look up', encouraging a sense of exploration in visitors to Liverpool.

Marketing 506

Marketing Marketing Arts and Crafts Tourism 506

Creative Boom

JANUARY 28, 2025

For brands, that means being ultra transparent about their practices, values, and ethical sourcing while offering unique and personalised experiences. To capture their attention, brands will need to embrace moments that feel human and spark an emotional connection.

Education 235

Education Brand Branding Digital 235

Creative Boom

NOVEMBER 26, 2023

And this new brand invites all people to find their own connection with these special landscapes and help unlock their full potential. An internal steering group, made up of people working in different areas and roles across the UK, helped provide key insights to develop the direction of the new brand.

Networking 512

Networking Brand Branding Consulting 512

Creative Boom

SEPTEMBER 26, 2024

A new protest-inspired brand symbol was designed to compliment Mozilla's custom wordmark and typeface family, helping the brand to stand out in a sea of sameness. This includes new AI advancements, product offerings, and advocacy efforts, which aim to significantly increase awareness and impact.

Internet and Software Development 492

Internet and Software Development Brand Branding Portfolio 492

Creative Boom

APRIL 6, 2023

Even a longstanding, iconic brand must keep up with a changing world. Founded in 1969, Hawaiian Tropic is one of the best-known sun cream brands, with a devoted following. But it recognised that as the next generation rises, they're bringing a new beauty philosophy based on awareness, authenticity and acceptance.

Agency 484

Agency Branding Brand Illustration 484

Creative Boom

MARCH 1, 2023

From its beginnings, where it would engage with vulnerable and isolated children through collaborative music-making projects, today Nordoff and Robbins helps thousands of people of all ages develop their confidence, self-control, concentration and self-awareness. Enter Pentagram.

Client 545

Client Patterns Consulting Graphic 545

Graphic Design Junction

JUNE 22, 2022

The logo is the first impression of you among clients, investors, and partners; this is your brand identity; this is what separates you from your competitors; this is what the love and loyalty of the audience are built to. The second goal is brand protection – all logos must be legally registered. Audience trust.

Client 363

Client Brand Branding Production 363

Creative Boom

MARCH 24, 2025

Style as a strategic differentiator Here's another practical point we can take from Stocksy's report: There's a compelling business case for brands and designers to cultivate a distinctive style. Atomise the ambient: Fight against vagueness by prioritising context, provenance and craft in your work.

Arts and Crafts 251

Arts and Crafts Patterns Artist Agency 251

Creative Boom

AUGUST 18, 2024

Her distinctive style, characterised by whimsy and charm, has graced the pages of publications like Time Out, Reader's Digest and The Guardian, as well as advertising campaigns for major brands such as Nestle, Bayer and Sky. As her career has progressed, Elly has become increasingly aware of the power of illustration to shape perceptions.

Illustration 460

Illustration Illustrator Art Arts and Crafts 460

Just Creative

JULY 20, 2020

Today, when over 1 billion people use Instagram each month and 90% of them follow at least one business profile in-app, it’s no wonder that brands of all sizes and niches seek out Instagram marketing tips for business. Customer Journey Stage 1: Awareness. Here are several Instagram marketing tips for the awareness stage.

Marketing 282

Marketing Marketing Production Programming 282

Designer Daily

MARCH 24, 2024

Sustainable Design: A Move Towards Responsibility As global awareness of environmental issues increases, graphic design is experiencing a shift towards sustainability. Consumers are seeking honest and straightforward communication, and this is reflected in the design choices made by brands.

Graphic Design 401

Graphic Design Graphic Digital Design Services 401

Graphic Design Junction

JULY 4, 2024

AI personalization fosters deeper customer engagement, increases conversion rates, and strengthens brand loyalty. Recommends complementary products: AI can identify patterns in customer purchases and recommend complementary items, increasing the average order value.

Marketing 276

Marketing Marketing Digital Production 276

Creative Boom

MARCH 8, 2023

So it's big news that to celebrate International Women's Day, it's today launching the largest brand refresh in its 113-year history. When Landor & Fitch was appointed in 2021, their brief included creating an identity that leverages the historic iconicity of Girlguiding but also made the brand relevant for today and tomorrow.

Brand 451

Brand Branding Agency Media 451

Designer Daily

FEBRUARY 8, 2024

Begin each project with a definitive understanding of your aims, be it increasing brand awareness, boosting user engagement, or driving sales. Staying informed about trends while cultivating a discerning eye helps you assess their alignment with your brand identity and objectives.

Client 404

Client Graphic Design Graphic Arts and Crafts 404

Design Beep

DECEMBER 3, 2024

As the world of branding continues to evolve, so does the art of logo design. Logos are the face of a brand, representing its identity and values in a simple, yet powerful, visual form. In 2025, expect to see logos with subtle yet powerful symbolism, allowing brands to communicate their values and story through minimalistic forms.

Brand 95

Brand Branding Color Schemes Animation 95

Creative Boom

JULY 14, 2024

As brand designer Asa Rodger puts it: "The pace of change is dizzying, the speed of tech-evolution is bewildering, and the need to wrangle work into a sustainable balance and pace seems ever-mounting." Brand identity designer Abhinav Yadav echoes many in offering a "boring" answer that nonetheless goes to the nub of the issue. "By

Arts and Crafts 529

Arts and Crafts Networking Education Marketing 529

Inkbot Design

NOVEMBER 21, 2024

7 Effective Steps to Develop a Strong Brand Identity Identity building is a journey I've mastered through years of experience at Inkbot Design, and I'm here to guide you through it. Creating a distinctive brand identity isn't just important—it's imperative for survival. It's your brand's complete visual and emotional DNA.

Branding 105

Branding Brand Marketing Marketing 105

Creative Boom

JUNE 27, 2023

Image licensed via Adobe Stock A well-crafted brief is the cornerstone of effective branding. Identify the core problem The problem your brand needs to solve might appear obvious at first glance, but it's worth digging a little deeper. But you also need to ask how much the company, organisation or brand wants to transform.

Agency 540

Agency Brand Branding Client 540

Creative Boom

JULY 25, 2023

Global brand and design consultancy Elmwood has worked with drivers' services company The AA to create a bold, forward-facing identity which keeps up with the ever-changing demands of motorists and highlights the company's diverse range of offerings. Fortunately for The AA, the brand had a strong foundation to build on.

Brand 367

Brand Branding Consulting Travel 367

Graphic Design Junction

NOVEMBER 17, 2022

Any brand, blog or business operating today will tell you how important it is to have a great web design. A visually appealing website will add to your brand awareness and credibility. One thing many people miss out on when designing their web page is maintaining a brand image. Regular Traffic. Paradox of Choice.

Web Design 338

Web Design Web Design Layout Graphic Design 338

Graphic Design Junction

JANUARY 16, 2022

Strong brand strategy is the need of an era of entrepreneurship. Every type of business needs a well-thought-out brand strategy. A strong brand strategy helps to position the brand in the consumers’ minds. It makes it recognizable and hence creating the chances of the brand to be the market leader. 6,131 items.

Brand 341

Brand Branding Color Schemes Marketing 341

Inkbot Design

DECEMBER 23, 2024

Revamping Your Branding Strategy: Strategies for a Successful Rebranding When you think about your brand, what first comes to mind? Sometimes, brands evolve, consumers' needs shift, or market dynamics change. Your brand might feel tired and dated. Think about iconic brands. Is it the logo? The catchy slogan ?

Branding 98

Branding Brand Arts and Crafts Media 98

Graphic Design Junction

AUGUST 31, 2023

These strategies have the power to connect brands with their target audiences, drive engagement, and ultimately lead to tangible results. If you want people to pay attention to your brand , you need to create content that is informative, engaging, and visually appealing. Content is king in digital marketing.

Marketing 329

Marketing Marketing Digital Media 329

Graphic Design Junction

SEPTEMBER 9, 2022

A logo is a powerful tool with which you can increase awareness and create a personal brand. This will create the integrity of both the design and your brand. The use of complex elements and images can result in increased page loading time which will negatively affect both the rating and the user experience.

Color Schemes 357

Color Schemes Fonts Theme Color 357

Graphic Design Junction

AUGUST 27, 2024

In the ever-evolving digital age, where the virtual and physical worlds merge seamlessly, building brands has become a multidimensional challenge. The traditional methods of establishing a brand’s presence are no longer sufficient. These elements work together to create a consistent and recognizable brand image.

Branding 303

Branding Brand Templates Arts and Crafts 303

Creative Boom

MAY 25, 2022

These include three Pencils for Burberry's Open Spaces campaign, which sees the fashion brand take viewers on a journey through the freedom of imagination via a surreal short film. Burberry wasn't the only household brand name to receive recognition this evening. Even More Confusing Times – …D Madrid (Yellow Pencil).

Advertising 318

Advertising Advertising Brand Branding 318

Creative Boom

JUNE 26, 2022

London-based global branding agency Jones Knowles Ritchie (JKR) has collaborated with social enterprise Big Issue Group to create a new progressive and cohesive identity, which launches today. Designed to come to life in a digital space, each sub-brand within the Group has its own unique colour, icon and kinetic behaviour in motion.

Agency 369

Agency Branding Brand Magazine 369

Just Creative

MAY 31, 2020

Brands that are looking to perform well on social media measure their performance on the amount of engagement they receive on their social media accounts. The more engaged you are with your audience, the more opportunities will arise for your brand. That being said, increased social media engagement is difficult to achieve.

Media 289

Media Branding Brand Networking 289

Just Creative

NOVEMBER 15, 2020

These days, you need to be aware of what makes a great caption that will grab the attention of users and get them engaged with your content. The experts from Forbes Communications Council have found that people enjoy being involved in something and appreciate it when their feedback is important to your brand. Visualize Your Content.

Media 358

Media Production Freelance Freelance 358

Creative Boom

MAY 30, 2023

Half-Greek and half-German, and based in London, Tina's work spans digital and print design, typography, branding, graphics, animation, and more, blending analogue and digital worlds by mixing various materials and techniques into her distinctive outcome. Her impressive client list includes LinkedIn, Kappa, Converse, The New Yorker, and Tate.

Freelance 469

Freelance Freelance Adobe Typography 469

Graphic Design Junction

DECEMBER 28, 2019

The power of effective branding cannot be understated. And that’s where branding comes in. Branding is a marketing practice in which a business makes efforts to increase brand awareness and distinguish itself in a crowded market. It’s not easy to build a strong brand in today’s environment.

Branding 233

Branding Brand Marketing Marketing 233

Just Creative

JANUARY 3, 2021

We’ll also give you a few tips in each step that will help you start implementing this strategy to build a powerful brand. This could be the case if you already have very good brand awareness, or if you’ve launched a brand promotion campaign and expect your audience to be searching for your site to find out more.

Internet and Software Development 349

Internet and Software Development Production Marketing Marketing 349