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From the moment of conception, a strong brand takes shape through consistent and thoughtful logo designs that reflect the mission and personality of the business. The Journey from Vision to Reality “From Vision to Reality” captures the journey where a business moves from an idea to a structured and visible brand presence.
Tips for getting your graphic design project featured (one being, send us lots of visual assets/mockups) Mockup via Art Directed Want to see your graphic design work featured in this online magazine? Here's how to do it and some tips for standing out from the crowd. So it's crucial to make yours stand out.
Go.Compare, the brand we all can't help but sing in our heads, has enjoyed a big and bold rebrand courtesy of Ragged Edge. The rebrand focused on a genuine point of difference in that Go.Compare is the only comparison site accredited by BIBA, ensuring integrity and trustworthiness in every recommendation. But why the need?
This rebrand for an Italian musical institution fuses sound and visuals and Milan's avant-garde futurism as a way to draw in Generation Z. Whenever you work on a branding project, you're not necessarily looking at the bottom line of your client's business. So it's worth hearing how they went about it.
The airlines first rebrand in 40 years signals its evolution into a top-tier global carrier. Designed by global brand consultancy Lippincott, the rebrand is a pivotal step in the airlines transformation from a national carrier to a premium global airline.
Credit: Opening Line / Outsiders / Apron Opening Line founder Zosia Swidlicka and Outsiders Creative Partner Tom Rogers explain how their teams collaborated with to create a fintech identity that transforms payments from a painful process to a positive experience without leaning into category clichés. We needed to tell a story."
Image licensed via Adobe Stock There are many ways to get your first freelance gig. We speak to a range of creatives to find out how they did it and gather their best advice. Embarking on a freelance career is an exhilarating journey filled with boundless opportunities and the freedom to shape your professional destiny.
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Whether it’s a bold redesign like Spotify’s, a strategic rebranding like Mailchimp’s, or a nod to the past like Burger King’s, each of these cases highlights the impact that visual identity has on a brand’s success in today’s competitive landscape. You may be interested in the following articles as well.
James Hurst, Head of Brand Design at Google. Dream jobs don't just have to stay dreams. British designer James Hurst is living proof. After 17 years in the profession, he landed the role of Google's head of brand design this April, and so far, it's been everything he ever wished for. Where did you grow up? I couldn't get over it.
The rebrand launches today alongside a new global creative campaign created via Wolff Olins' sister creative agency AMV BBDO centred around the concept of play. But despite the huge scale of the business, its brand voice wasn't carrying it well enough into the hearts of customers or future audiences.
So it's good to give your fellow citizens a sense that there's light at the end of the tunnel, so to speak and that it'll all be worth it in the end. So they tapped up the branding studio People People , a Seattle-based, woman-owned branding and interactive firm helping businesses and communities across the Northwest and beyond since 1998.
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In part one, we look at the importance of music to visual content, share examples of how this works in practice, and share pro tips for picking the right tracks. In the digital age, where visual content reigns supreme, music is a secret weapon that can elevate your videos, presentations and social media posts from good to unforgettable.
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Modern creative Brand guidelines templates and Brand identity design for those who need a branding guide for a startup, business or rebranding company profile. An elegant and feminine document perfect for designers, photographers, lifestyle, fashion, beauty bloggers, creative businesses, make-up artists, and stylists.
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When you're known for one thing but want to be known for another, a root-and-branch rebrand is often necessary. This changes the view of Stereolabs from 'How good is your camera?' to 'How do I get the most advanced perception?' That's just what Pentagram has achieved by crafting a fresh visual identity for Stereolabs.
How do you lure in hungry people to your food stall? Similarly, when you encounter a contemporary street kitchen, it's the branding that often has to do the most work to grab your attention. Similarly, when you encounter a contemporary street kitchen, it's the branding that often has to do the most work to grab your attention.
Had it not been for their rebranding, they may not be around today. With that in mind, we wanted to provide you with a step-by-step guide that will help you either build your brand’s strategy or help you start the process of reinventing yourself. To us, a brand is what people think, feel and say about yourbusiness.
You open a chance to learn how to play better with the best in the business. So they recently came to award-winning creative agency SomeOne to help rebrand the organisation, ready for a new generation of musicians to play their part. The National Youth Orchestra was founded in 1948 as a post-war symbol of hope and confidence.
VP of creative strategy Rachel Brandt explains how that works in practice and how becoming a mother has changed her approach to managing creatives. We chatted to her about what makes Code3 different, how she manages her team, and what motherhood has taught her about the need for empathy. Rachel Brandt.
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Until all too recently, it was not addressed by companies at all, but in recent years a groundswell of momentum has ensured that most businesses have some awareness of the toll work can take on employees. It invites employers and employees to unite around the belief that work can and should be good for your mental health."
New York-based graphic designer and illustrator Janny Ji talks us through working with some of the biggest studios in the industry and how she earned a place at Apple's coveted Media Arts Lab. Can you tell us a little about how you got to this point? How did that help shape your work? What attracted you to the agency?
Remember how, in your first job as a junior, you daydreamed of the future? How, one day, you'd reach the pinnacle and become a creative director. Image licensed via Adobe Stock New research by Frontify and D&AD offers some fascinating insights into what's bugging creative directors today. It would all be so awesome.
Among Equals has collaborated with ready-to-eat meal brand Frive on its new identity as it moves to improve how we eat in the UK. The rebrand – which began late last year – came about when Lions Prep saw an opportunity to go beyond the fitness crowd and give more people a new way to eat well.
We encourage you to become a part of our community, and your insights are always appreciated. Feel free to share your thoughts, along with any additional reference links to tips and tricks that may resonate with our readers. Your presence and engagement mean a lot to us! Your presence and engagement mean a lot to us!
Branding is the soul of any business. Creative branding design goes beyond aesthetics, reflecting the core values, mission, and personality of a business. Whether you’re starting a new company or rebranding an existing one, the process of building a brand involves more than meets the eye.
In the competitive world of business, a brand logo designs on other words “visual identity” can significantly influence its success. As new businesses emerge, the importance of a well-designed custom logos cannot be overstated. It signifies that you take yourbusiness seriously and are committed to quality.
Clean and minimal design templates perfect for branding guide for a new business / company or rebrand. Guideline presentation templates gives you an effective way to introduce your brand and proposes a new project. Creative Business Card PSD Templates (25 Print Ready Design). Creative Keynote Presentation Templates.
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However, maintaining consistency while fostering creativity can be a challenging balancing act for businesses of all sizes. The brand guidelines templates are powerful tool that not only ensures consistency but also fuels creativity and makes your brand more eye-catching. Business Strategy Brand Guidelines Template 5.
Designed to celebrate the studio's transition to a 100% employee-owned business, the revamped look also allows DNCO to grow further and achieve even more. And as well as creating incredible work, one of the fundamental components of its success was the studio's decision to become an employee-owned business in 2019.
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Image licensed via Adobe Stock We canvass a panel of experts on where the graphic design profession is heading and how agencies might fit into a brave new, AI-driven world. As Max Ottignon, co-founder of Ragged Edge , says: "We spend our whole time trying to figure out how to avoid such 'trends'. So you can't stand still for too long.
These logos can make your brand identity look professional. How To RebrandYourBusiness With These Golden Rules. Logo templates are simple, editable, and print-ready and good for your company. Modern Business Branding / Stationery Templates Design. Amazing collection high quality Logo Templates.
Another challenging truth is that the older you get, the greater the age gap becomes between you and your audience. Its employees are physically young, being in their 20s and early 30s (client director Tebo Mpanza is 34, and his business partner Jay Topham turns 31 this year). They work with youthful, cutting-edge brands.
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Professionally designed elegant PSD presentation mockups to showcase your print design projects. Fully layered and smart object Mockups feature with ultra realistic presentation design that can be used for commercial or personal and save your time and make your brand look awesome with amazing effects. Unlimited Downloads.
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