Remove content-marketing-ideas
article thumbnail

D&AD Awards 2025: who won what?

Creative Boom

In some years, no Black Pencils are given out at all, making the awarding of three a significant achievement for these winners: Designing Paris 2024 by W Conran Design won in Graphic Design for its innovative approach to sports marketing. The idea is that innovative ideas must possess both aesthetic appeal and tangible impact."

article thumbnail

How&How reinvents Chester Zoo as a 'force for nature' with radical rebrand

Creative Boom

Brand idea "A two-year project with so many moving parts was always going to be a challenge; which is probably why we've loved working on this rebrand and digital overhaul with Chester Zoo so much," recalls Cat How, founder and ECD of How&How. "We The result of this process was a brand idea that How&How called 'Force for Nature'.

Education 518
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Laura Stein on the Five Books that shaped her approach to design, branding, and sustainability

Creative Boom

From groundbreaking ideas on sustainability to the art of personal and systemic change, these are the reads that continue to shape her creative journey. Laura's selection of books offers a unique mix of thought-provoking ideas, ranging from environmental manifestos to design philosophy. Can Marketing Save the Planet?

Brand 425
article thumbnail

Design trends for 2025: creative leaders share their vision for the future

Creative Boom

A collaborative zine produced by Franklyn and Michael Freimuth highlighting ai artists across an array of themes and visual exploration As our special report earlier in the year shows, many agencies have already incorporated AI into processes such as idea generation, prototyping and mockups. As a result, a wealth of content is being created.

article thumbnail

Rise of the machines: How illustrators can avoid being replaced by AI

Creative Boom

With the help of industry experts, here are some ideas on how to best avoid being replaced by AI. AI images are also popular for 'filler' online content designed to grab the viewer's attention but not studied too much. The original idea for an AI illustration needs to come from the human prompter.

article thumbnail

Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

Their recent rebrand for Wise brought the idea of ’The World’s Money’ to life across every part of the brand experience, their new identity for Papier showcased the magical power of stationery, and their transformation of pet product brand Omlet included a charmingly tactile illustration style.

article thumbnail

5 branding projects redefining health and beauty in October 2024

Creative Boom

SoreThumbStudio rose to the challenge with a brand concept that differentiated it from the hyper-saturated skincare market. With so much goodwill on the market, the client requested that Grant utilise their existing logo in the new brand.

Branding 433