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Punk Not Junk: How&How's rebellious identity for a heavenly sweet brand

Creative Boom

How&How helps Wild Thingz build a category-defining rebel sweetie brand from scratch – something that pleases both parents and kids. The project began by examining the existing category to see if there were any opportunities. And the whole messaging calls out the category for containing "so much crap".

Branding 464
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It's official: AI is coming for your graphic design job

Creative Boom

Image licensed via Adobe Stock Designers should pay attention to a new report from the World Economic Forum. Worried about your job in graphic design? That's a stark turnaround from the previous report, which categorised graphic design as a "moderately growing" profession. If not, then maybe you should be.

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Robilant designs Italian elegance into the US wine category

Creative Boom

wine category. With the primary objective of setting a premium standard in mind, the agency designed Flora Lisa's identity around what Molinaro calls "a timeless imaginary", otherwise known as the muse. Is this because the U.S. wine market hasn't quite cracked the codes of sophistication associated with fine wine?

Agency 294
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Download the 30+ Latest Free Fonts to Boost Your Creativity

Graphic Design Junction

If you are a graphic designer, staying updated with trends is key to staying ahead. Using the latest free fonts and fresh typography styles can instantly improve your work and keep your designs looking modern and creative. In past years, fresh font styles have emerged, catering to a wide range of design needs. The good news?

Fonts 299
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Earthling Studio infuses nostalgic fun into iced tea brand HALFDAY

Creative Boom

With the better-for-you drinks category becoming increasingly crowded, HALFDAY needed to ensure its functional benefits were clear, but also that the great classic taste of the liquid shone through," Bruce explains. The team chose Strippy Regular as the headline font, embracing its bold, square shapes reminiscent of '90s editorial design.

Branding 324
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World of Wearable Art: a magical event fusing art and fashion in unique ways

Creative Boom

2024 WOW Show, Crazy Curiosities of Creature Carnival Blending performance art, fashion design, music and contemporary dance, The World of Wearable Art was an intoxicating cocktail of creative disciplines. Elsewhere, the Weta Workshop Emerging Designer Award was won by New Zealander Katherine Bertram for her garment Termite Cathedral.

Fashion 460
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Bala crafts a radical label for category-first grasshopper beer

Creative Boom

Designing a product that consumers haven't seen before is challenging enough, but when the main ingredient is an insect, it becomes even more important to make the identity appealing and desirable. This is why we fell in love with the idea of designing its label," he adds.

Patterns 461