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SomeOne founding partner Simon Manchipp delves into their recent project with the Motability Scheme, explaining why brands in this sector need to change. Nowadays, there's no excuse for brands and services to be inaccessible with so many tools at their disposal to ensure otherwise.
In her brand refresh for a photography agency based in Helsinki, Sofia Pusa went back to the basics of photography and the concept of the F-stop, crafting a visual language that considers why light is always needed to capture the perfect picture. It brought me back to the fundamentals of photography and the F-stop," she says.
Paula Scher , Michael Bierut, Marina Willer, Samar Maakaroun, Eddie Opara and others have led some of the most iconic branding and design projects of our time, and it's ultimately Pentagram's ability to evolve while maintaining high standards of creativity that's led them to top our list.
Brewing brand Stella Artois traces its origins back to 1366 but doesn't wish to be considered old-fashioned. Hence they've created a new 'brand world' to make the drink relevant to, and reflective of, a whole new generation. If young people don't see their lives reflected in a brand's marketing, they'll soon turn away.
In an era where visual content is increasingly paramount, staying ahead of photography trends has never been more crucial for designers. Photography Trends 1. Today's audiences are craving authenticity, with brands shifting from selling products to experiences and human connections. Download the report today!
One Living by Derek&Eric From simplified skincare to tech-infused cosmetics, these cutting-edge branding initiatives are reshaping the health and beauty landscape worldwide. This pressure has sparked a wave of innovation in health and beauty branding. Today, that sentiment extends far beyond just facial care. Want examples?
It has a great deal of equity and recognition in Mongolia, but wanted help in growing the brand outside the country. This makes them unique, and it's the story we needed to tell and build the Gobi brand around." To launch the new brand identity, Mucho created a campaign titled 'Go. So they turned to global creative agency Mucho.
It's often assumed that B2B branding projects are, on the whole, not quite as interesting as their consumer-facing counterparts. And there's no denying that B2C brands have to do more legwork when it comes to standing out – it's the eye-catching stuff that attracts shoppers or prompts them to try something new. We discover more.
Made for any professional project branding. It is the best for logos, branding and of course quotes. Corza is the great choice for watermark on photography, logo design, quotes, album cover, magazine and many other design project. The font is suitable for any branding project like logo, sport, and many more.
Some elements of the new identity are inspired by the architecture of the brand's new home in Edinburgh's city centre, The Arches. The Glasgow team of international design studio D8 has designed a new brand world for Edinburgh Gin, supporting the redesign of its core range bottles, which happened back in 2023.
BrandOpus has refreshed the design of McCain Foods' whole GB and EU packaging portfolio, which now includes a new bespoke typeface and printed brand assets. This latest project has seen the new brand assets introduced on pack across all products, from croquettes and chips to wedges and fries.
It is marking this milestone with a bold brand refresh by EDIT Brand Studio. We wanted to create a brand that captured the huge, warm, Salford welcome that you get as you step into Lowry," said Khadija Kapacee, MD at EDIT. While its first-ever brand-led campaign will launch across Salford and Manchester later this month.
How can branding help to communicate urgency and the dire state of the planet while still inspiring hope and optimism? WRAP started as a government-funded body that worked with local authorities in the UK and has since scaled to become an international environmental NGO working with brands, citizens, and governments in over 40 countries.
All photography by Yeshen Venema TYPEONE magazine isn't just a beautifully designed print publication; it's also full of key insights about the evolving interaction between typography and graphic design. Photography by Yeshen Venema Issue 02 of TYPEONE magazine. Photography by Yeshen Venema Issue 02 of TYPEONE magazine.
From the outset, The Collected Works drew inspiration from the natural world, particularly macro photography of microscopic plants and creatures. "We This approach ensured the typography seamlessly integrated with the film's visual narrative while maintaining a strong, recognisable brand presence across digital and print applications.
With a dynamic new identity, DesignStudio's brand refresh for DNEG embraces motion, creativity, and innovation, reinforcing the VFX giant's position as an industry leader. DNEG, the world-renowned visual effects and animation studio with seven Academy Awards to its name, has revealed a brand refresh in collaboration with DesignStudio.
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Best of all, this is a flexible degree that can be tailored to your interestsfor example, in app development, animation, visual identity and branding, illustration, photography, typography and publishing, or graphic design in general. She continues to judge major industry awards, including Creative Circle, D&AD and Campaign Big.
Nostalgic illustrations, editorial-inspired photography and striped graphic assets make up the craft cocktail brand's new identity designed by Tavern. Back in 2014, while she was bartending at the storied Pequot Inn, Bronya Shillo founded the craft cocktail brand Fishers Island Lemonade.
Whether you're working on branding, typography or photography, this platform is an excellent resource. Designspiration First launched in 2010, Designspiration offers a highly curated visual inspiration experience. Its sleek and intuitive interface and robust search functionality allow you to refine ideas with precision.
To help spread their message far and wide, Fluz recently teamed up with Koto , a brand and digital agency with studios in Berlin, London, Los Angeles, New York and Sydney, to craft a fresh brand to fuel Fluz's expansion. It extends beyond just visual aspects to encompass a truly authentic and distinctive brand identity."
During London Art Week 2024, Italian furniture brand Secolo and fine jewelery brand EÉRA came together to unveil a striking limited edition capsule collection, Through Chrome Reflections. Photography by Marcello Maranzan. To learn more about the Through Chrome Reflections exhibition, visit secolo.design.
Creating a logo and choosing fonts for logo is a critical step for building a strong brand identity. A well-designed logo can leave a lasting impression on customers and make your brand stand out. The font sets the tone and reflects the personality of your brand, whether its modern, classic, or playful. Region Logo Font 15.
Whether you’re working on branding, packaging, or web design, the right Japanese-style font can evoke cultural authenticity, elegance, or contemporary simplicity. This guide explores 70+ Japanese-style fonts , categorized by their design styles, and provides insights into how each category can enhance modern design and branding.
Brand studio Robot Food has collaborated with Germany's biggest sports nutrition company ESN to create a new look that refines what had gone before and creates a stronger evolution of its identity. But just like any big-range brand, ESN has lost its way over time. The need for a new identity came at a pivotal time.
Credit: Nomad / F-Secure To rebrand global cyber security service F-Secure, Nomad paired a brilliantly simple brand idea with a slick new logo that speaks to modern security demands without feeling cold or inauthentic. Nomad crafted a new brand voice for F-Secure alongside the fresh visual identity.
Now boasting more than 450 UK stores, Pets at Home's evolution has seen it become the nation's biggest pet care brand. But in doing so, through its numerous sub-brands across veterinary care, grooming, insurance, a foundation that helps pets in need, and a host of services, the overall identity had become muddied and slightly confusing.
Still, getting attention and conveying the quality of your brand isn't easy. The company was founded by Vietnamese-American Lan Ho, a daughter of immigrant political refugees, but was not the only Vietnamese coffee brand in the US by any means. To do so, they turned to award-winning LA branding agency Truffl.
Dutch agency Verve has launched its new brand identity for African fintech Flutterwave , which has just been valued at over $3 billion, currently making it the highest valued African startup on the continent. The whole identity and brand strategy is grounded on this single story and pulls through across the new brand and its assets.".
Robot Food has partnered with Sarson's on a new omnichannel advertising campaign, brand world toolkit and packaging design coinciding with the vinegar brand's first piece of new product development in 230 years. One strategy the studio used was tapping into popular food trends.
Almost two decades since entering the market with a vision to shake up the traditional wine connoisseur space, Virgin Wines recently decided it needed to adapt and refine its brand to better reflect its unique value proposition. Photography plays a crucial role, too, with a focus on authenticity and capturing real moments of enjoyment.
Based in Chichester, this full-service branding and packaging design studio describes itself as "a small but mighty design studio dedicated to creating feel-good brands willing to be brave". Imagery, colours and icons Diverging from the crowd, Almighty actively avoided using lifestyle photography.
Whether you’re designing greeting cards, holiday-themed branding, or decorative invitations , choosing the right fonts can set the mood and make your work shine. The font is suitable for any branding project like poster, logo, Christmas, and many more. Grace Christmas Font Grace Christmas Font is a modern and authentic display font.
Wildish & Co reveal how it seamlessly blended its branding and interior design. And they turned to creative agency Wildish & Co to create branding that would sell the concept of a different kind of club. s brief for the branding was centred on the idea of 'physical meets digital'. brand partner Harm Kerkhof.
If you're longing for Friday, this branding for PangPang Pusher, a fruity sour beer series made for PangPang, will have you willing away the rest of the week. He even sorted all the product photography, only bringing in Brikk Studios to help animate some of the imagery. The first flavour, Peach Pusher, was released back in 2018.
Brooklyn-based brand studio Athletics has collaborated with content collaboration platform ShareFile to create a personable new brand identity that revolves around its users and play. The brand we developed to tell this new story would put people at the centre," the Athletics team explained.
Brooklyn-based CG artist and creative director Haruko Hayakawa specialises in creating stunning, bizarre visuals which tackle consumer culture, brands and nostalgia. Instead, she finished with a BFA in design with a focus on branding and packaging. I’m also heavily inspired by still life photography and surreal art."
Rotterdam-based film and design studio From Form has unveiled its new cinema-inspired brand identity, aiming to demonstrate the breadth of its projects across film, design, animation and photography. Its client list includes the likes of Ace & Tate, Skoda, Amsterdam Museum Night, and OFFF Festival.
She says: "British Airways is such an iconic name, and it's inspiring to collaborate with a brand that connects people and destinations worldwide." I've always loved travelling and capturing the essence of places through film photography in my personal time, so illustrating different towns and countries is something I really enjoy."
London-based design agency BrandOpus has revived Molson's heritage brand assets and brought the Masterbrand out of the shadows, reasserting its position in the Molson Coors portfolio. BrandOpus has refreshed iconic Canadian beer brand Molson's identity, taking its heritage hexagon asset and giving it a new purpose as a mosaic motif.
Elections in the UK and the US led many big brands to put off their decision-making and budgeting – they want to see the lie of the land economically before investing in creative. Brands are more and more focused on not only telling relevant stories but also on counting on the right people to tell those stories.
It was launched as part of the first phase of the company's brand re-stage, which is set to be fully revealed during its return to the Super Bowl. Buying a home is the single biggest financial decision most people make, but brands in this arena struggle with low awareness and little loyalty.
Padel Social Club's aim is to increase padel's popularity in the UK by championing "originality and authenticity" through its brand identity. Bath-based branding agency Thisaway has collaborated with startup Padel Social Club on its new identity as it looks to bring the sport of Padel to the UK.
Global creative agency GUT is celebrating its fifth year in business with a new identity crafted by &Walsh that ensures visual continuity across the brand's international locations. These designs follow GUT's signature style and logo aesthetic, featuring the main brand ingredients in their texture, colour and shape.
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